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Derek Reisfield is an American media executive. He was the founder and chairman of MarketWatch, a leading financial news and information site and one of the most successful content start ups of the Internet Boom. The company was sold to Dow Jones for more than $500 million. Reisfield was also a founder and principal of i-hatch Ventures, a leading New York City based venture capital company.
He was named president of CBS's New Media division in 1996, becoming the youngest division president in the company's history. He was responsible for development of over 200 Internet sites including cbs.com and sportsline.com. Before that he was Vice President of Business Development and Corporate Strategy for CBS Corporation and Westinghouse Electric Company. Reisfield was a senior consultant with McKinsey & Company, the international strategy consulting firm. His first job was as a newspaper editor.
In 2008, along with Scott E. Roulet, Reisfield founded BBN Solutions, an online network of advertisers, and publications.
He is the great nephew of the actress Greta Garbo.
References
- ^ Pettas, Joanna (2008) "B-to-B Heavyweights Form Online Ad Network", Folio, April 21, 2008, retrieved 2010-10-18
- Gelsi, Steve (2004) "Viacom offers to buy SportsLine.com", MarketWatch.com, July 1, 2004, retrieved 2010-10-18
- Derek Reisfield, BBN Networks Ad Age. Retrieved 2014-02-03
- O'Steen, Kathleen (1995) "COMMITMENTS: A Brief Affair", Los Angeles Times, December 11, 1995, p. 2