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Haier Pakistan is a consumer electronics and home appliances company in Pakistan.

History

Haier Pakistan was founded in 2001 as a joint venture between Ruba Group (now known as JW-SEZ Group) and Haier with an initial investment of US$500 million.

In 2004, Haier began manufacturing home appliances in Pakistan, including microwave ovens.

In 2015, Haier invested $5 million to establish a mobile phone assembly plant in Lahore, which would annually manufacture over 1.5 million cellphones for the Pakistani market. In 2017, Haier established a plant to assemble laptops in Pakistan.

References

1. ^ Jamal, Nasir (May 11, 2015). "Innovation-driven business". DAWN.COM.
2. "Joint ventures: Haier-Ruba plans expansion, investment of $1.5b". The Express Tribune. May 9, 2015.
3. Haq, Shahram (21 December 2015). "With encouraging response, Haier Pakistan to expand more aggressively". The Express Tribune. Retrieved 2 August 2017.
4. "Haier set to manufacture laptops in Pakistan". Profit by Pakistan Today. April 19, 2017.

External links

• Official website

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• Haier
• Home appliance manufacturers of Pakistan
• Mobile phone companies of Pakistan
• Electronics companies established in 2001
• Pakistani subsidiaries of foreign companies
• Peshawar Zalmi
• Electronics companies of Pakistan
• Companies based in Lahore
• Pakistani company stubs