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Old page wikitext, before the edit (old_wikitext ) | '{{Infobox company
|name = Mintel Group Ltd
|logo = [[File:Mintel_Group_Ltd_Logo.jpeg|250px]]
|type = [[Privately held company]]
|foundation = {{start date and age|1972}}
|founder = Nicholas Berry
|location_city = [[London]]
|location_country = [[United Kingdom]]
|key_people = John Weeks ([[Chairman]])<br/>Peter Haigh (Group [[CEO]])<ref>{{cite web|url=http://www.voxpops.com/research_article-mintel-adds-video.php |title=Free Research Article—Lost That Branded Feeliing? |publisher=Voxpops.com |date=2007-02-28 |accessdate=2010-07-18 |url-status=dead |archive-url=https://web.archive.org/web/20110717232033/http://www.voxpops.com/research_article-mintel-adds-video.php |archive-date=2011-07-17 }}</ref>
|industry = [[Market Research]]
|areas_served = Global
|homepage = {{URL|https://www.mintel.com/}}
}}
'''Mintel Group Ltd''' is a privately owned, [[London]]-based [[Market Research|market research]] firm. The corporation also maintains offices in [[Chicago]], [[New York City]], [[Mumbai]], [[Belfast]], [[Shanghai]], [[Tokyo]], [[Sydney]] and [[Seoul]]. Mintel [[database]]s, [[analysis]], and [[forecasting|forecast]]s are accessible to [[subscription business model|subscribing clients]], those who purchase standalone reports, and to students in participating university libraries.
Mintel has been compared to the somewhat larger [[Euromonitor International]] in three ways: each "operates in the Business Support Services industry" and both are 1972-founded, London-based.<ref name=OWL.EI>{{cite web
|quote=Mintel generates 85% the revenue of Euromonitor International
|url=https://www.owler.com/company/euromonitor
|title=Euromonitor International Competitors}}</ref>
==History==
{| class="wikitable"
|-
!Year
!Event
|-
|
1972
|
Mintel is established in [[London]]<ref>{{cite web|url=http://www.hispanicprwire.com/news.php?l=in&id=1270&cha=4 |title=Archived copy |accessdate=2007-06-15 |url-status=dead |archive-url=https://web.archive.org/web/20070928011958/http://www.hispanicprwire.com/news.php?l=in&id=1270&cha=4 |archive-date=2007-09-28 }}</ref>
|-
|
1984
|
The first edition of Mintel’s flagship report, British Lifestyles, is launched<ref>{{cite news|url=http://news.bbc.co.uk/2/hi/special_report/1999/01/99/british_lifestyles/258375.stm |title=British lifestyles | Save now—buy later |publisher=BBC News |date=1999-01-19 |accessdate=2010-07-18}}</ref>
|-
|
1997
|
Mintel becomes the first [[Market Research|market research]] supplier to provide access online
|-
|
1998
|
Mintel acquires New Product News magazine
[[Chicago]] office is opened
Mintel Global New Products Database (GNPD) is launched in the [[United States]]
|-
|
1999
|
Mintel acquires American Mailbox Monitor
Mintel Comperemedia is launched in the [[United States]]
|-
|
2000
|
Mintel is awarded [[United Kingdom|UK]] Business [[superbrands|Superbrand]] status for the first time (Mintel has maintained this status through 2008
Mintel opens Australian office in Sydney<ref name="mintel1">{{cite web|url=http://www.mintel.com/company-history |title=Company History |publisher=Mintel |accessdate=2010-07-18}}</ref>
|-
|
2001
|
Mintel acquires CIG (Corporate Intelligence Group)
Mintel publishes its first European and US [[Market Research|market research]] reports
|-
|
2003
|
Mintel Comperemedia begins tracking mail sent to [[United States]] [[insurance broker]]s and [[stockbroker]]s
|-
|
2004
|
Mintel Menu Insights is launched<ref name="findarticles1">{{cite news|url=http://findarticles.com/p/articles/mi_m3289/is_1_174/ai_n9484783 |title=Innovations in menu analysis: a new database of 550 restaurants allows Mintel's Menu Insights to explore and pinpoint menu trends. While new trends constantly occur, only a few will stick | Prepared Foods | Find Articles at BNET |publisher=Findarticles.com |accessdate=2010-07-18 | year=2005}}</ref>
Mintel receives [[British-American|British American]] [[Chamber of Commerce]] Award: Customer Focus and Innovation
Mintel Premier is launched, providing [[Market Research|market research]] data in an expanded online [[Interface (computer science)|interface]]<ref>{{cite web|url=http://www.scotinfonet.com/partners.htm |title=Partners—Scottish Information Network |publisher=Scotinfonet.com |date=2008-08-28 |accessdate=2010-07-18 |url-status=dead |archive-url=https://web.archive.org/web/20090912063825/http://www.scotinfonet.com/partners.htm |archive-date=2009-09-12 }}</ref>
|-
|
2005
|
Mintel partners with [[United States|US]] [[credit bureau]]s to track [[credit card]] offers according to [[credit score]]
Mintel acquires [[Paris]]-based [[Cosmetics|Cosmetic]] [[Market research|Research]], adding [[high-end]] [[cosmetics]] to its Global New Products Database
|-
|
2006
|
Mintel Comperemedia launches [[online panel|email panel]] and begins tracking trends and [[Marketing strategy|strategies]] in [[E-mail marketing|email marketing]]
|-
|
2007
|
Mintel launches Mintel Oxygen and Mintel Inspire<ref name="marketresearchworld1">{{cite web|url=http://www.marketresearchworld.net/index.php?option=com_content&task=view&id=1324&Itemid=2 |title=Mintel launches 'Mintel Inspire' |publisher=Marketresearchworld.net |accessdate=2010-07-18}}</ref> pairing [[Market Research|market research]] with [[editorial]] on major market trends and future developments
Mintel partners with Information Resources, Inc. to create Mintel GNPD IRIS, monitoring [[Product life cycle management|successes and failures in sales of new products]]<ref>{{cite web|url=http://us.infores.com/page/news/pr/pr_archive?mode=single&pr_id=182 |title=SymphonyIRI Group > About > Site Map—SymphonyIRI Group |publisher=Us.infores.com |accessdate=2010-07-18}}</ref>
Mintel opens Chinese office in Shanghai<ref name="mintel1"/>
|-
|
2008
|
Mintel Beauty Innovation is launched. Mintel acquires Snapshots. Mintel opens Tokyo office<ref name="mintel1"/>
|-
|
2009
|
Mintel Global Market Navigator (GMN) is launched<ref name="mintel1"/>
|-
|
2010
|
Mintel Food & Drink is launched<ref name="mintel1"/>
|-
|
2011
|
Mintel Beauty & Personal Care is launched.{{Citation needed|date=March 2019}}
|}
ess-releases/548/mintel-comperemedia-announces-latest-addition-to-digital-channel-online-advertising |title=Comperemedia announces latest addition to digital channel: Online advertising |publisher=Mintel |date=2010-06-08
==References==
{{Reflist}}
==External links==
* [https://www.mintel.com/ Official company website]
* [https://store.mintel.com/ Official company Market Research Store]
[[Category:Companies based in the City of London]]
[[Category:Market research companies of the United Kingdom]]
[[Category:Market research companies of the United States]]
[[Category:British companies established in 1972]]
[[Category:Business services companies established in 1972]]
[[Category:Consulting firms of the United Kingdom]]
[[Category:Research and analysis firms]]
[[Category:1972 establishments in England]]' |
New page wikitext, after the edit (new_wikitext ) | '{{Infobox company
|name = Mintel Group Ltd
|logo = [[File:Mintel_Group_Ltd_Logo.jpeg|250px]]
|type = [[Privately held company]]
|foundation = {{start date and age|1972}}
|founder = Nicholas Berry
|location_city = [[London]]
|location_country = [[United Kingdom]]
|key_people = John Weeks ([[Chairman]])<br/>Peter Haigh (Group [[CEO]])<ref>{{cite web|url=http://www.voxpops.com/research_article-mintel-adds-video.php |title=Free Research Article—Lost That Branded Feeliing? |publisher=Voxpops.com |date=2007-02-28 |accessdate=2010-07-18 |url-status=dead |archive-url=https://web.archive.org/web/20110717232033/http://www.voxpops.com/research_article-mintel-adds-video.php |archive-date=2011-07-17 }}</ref>
|industry = [[Market Research]]
|areas_served = Global
|homepage = {{URL|https://www.mintel.com/}}
}}
'''Mintel Group Ltd''' is a privately owned, [[London]]-based [[Market Research|market research]] firm. The corporation also maintains offices in [[Chicago]], [[New York City]], [[Mumbai]], [[Belfast]], [[Shanghai]], [[Tokyo]], [[Sydney]] and [[Seoul]]. Mintel [[database]]s, [[analysis]], and [[forecasting|forecast]]s are accessible to [[subscription business model|subscribing clients]], those who purchase standalone reports, and to students in participating university libraries.
Mintel has been compared to the somewhat larger [[Euromonitor International]] in three ways: each "operates in the Business Support Services industry" and both are 1972-founded, London-based.<ref name=OWL.EI>{{cite web
|quote=Mintel generates 85% the revenue of Euromonitor International
|url=https://www.owler.com/company/euromonitor
|title=Euromonitor International Competitors}}</ref>
==References==
{{Reflist}}
==External links==
* [https://www.mintel.com/ Official company website]
* [https://store.mintel.com/ Official company Market Research Store]
[[Category:Companies based in the City of London]]
[[Category:Market research companies of the United Kingdom]]
[[Category:Market research companies of the United States]]
[[Category:British companies established in 1972]]
[[Category:Business services companies established in 1972]]
[[Category:Consulting firms of the United Kingdom]]
[[Category:Research and analysis firms]]
[[Category:1972 establishments in England]]' |
Lines removed in edit (removed_lines ) | [
0 => '',
1 => '==History==',
2 => '{| class="wikitable"',
3 => '|-',
4 => '!Year',
5 => '!Event',
6 => '|-',
7 => '|',
8 => '1972',
9 => '|',
10 => 'Mintel is established in [[London]]<ref>{{cite web|url=http://www.hispanicprwire.com/news.php?l=in&id=1270&cha=4 |title=Archived copy |accessdate=2007-06-15 |url-status=dead |archive-url=https://web.archive.org/web/20070928011958/http://www.hispanicprwire.com/news.php?l=in&id=1270&cha=4 |archive-date=2007-09-28 }}</ref>',
11 => '|-',
12 => '|',
13 => '1984',
14 => '|',
15 => 'The first edition of Mintel’s flagship report, British Lifestyles, is launched<ref>{{cite news|url=http://news.bbc.co.uk/2/hi/special_report/1999/01/99/british_lifestyles/258375.stm |title=British lifestyles | Save now—buy later |publisher=BBC News |date=1999-01-19 |accessdate=2010-07-18}}</ref>',
16 => '|-',
17 => '|',
18 => '1997',
19 => '|',
20 => 'Mintel becomes the first [[Market Research|market research]] supplier to provide access online',
21 => '|-',
22 => '|',
23 => '1998',
24 => '|',
25 => 'Mintel acquires New Product News magazine',
26 => '',
27 => '[[Chicago]] office is opened',
28 => '',
29 => 'Mintel Global New Products Database (GNPD) is launched in the [[United States]]',
30 => '|-',
31 => '|',
32 => '1999',
33 => '|',
34 => 'Mintel acquires American Mailbox Monitor',
35 => '',
36 => 'Mintel Comperemedia is launched in the [[United States]]',
37 => '|-',
38 => '|',
39 => '2000',
40 => '|',
41 => 'Mintel is awarded [[United Kingdom|UK]] Business [[superbrands|Superbrand]] status for the first time (Mintel has maintained this status through 2008',
42 => '',
43 => 'Mintel opens Australian office in Sydney<ref name="mintel1">{{cite web|url=http://www.mintel.com/company-history |title=Company History |publisher=Mintel |accessdate=2010-07-18}}</ref>',
44 => '|-',
45 => '|',
46 => '2001',
47 => '|',
48 => 'Mintel acquires CIG (Corporate Intelligence Group)',
49 => '',
50 => 'Mintel publishes its first European and US [[Market Research|market research]] reports',
51 => '|-',
52 => '|',
53 => '2003',
54 => '|',
55 => 'Mintel Comperemedia begins tracking mail sent to [[United States]] [[insurance broker]]s and [[stockbroker]]s',
56 => '|-',
57 => '|',
58 => '2004',
59 => '|',
60 => 'Mintel Menu Insights is launched<ref name="findarticles1">{{cite news|url=http://findarticles.com/p/articles/mi_m3289/is_1_174/ai_n9484783 |title=Innovations in menu analysis: a new database of 550 restaurants allows Mintel's Menu Insights to explore and pinpoint menu trends. While new trends constantly occur, only a few will stick | Prepared Foods | Find Articles at BNET |publisher=Findarticles.com |accessdate=2010-07-18 | year=2005}}</ref>',
61 => '',
62 => 'Mintel receives [[British-American|British American]] [[Chamber of Commerce]] Award: Customer Focus and Innovation',
63 => '',
64 => 'Mintel Premier is launched, providing [[Market Research|market research]] data in an expanded online [[Interface (computer science)|interface]]<ref>{{cite web|url=http://www.scotinfonet.com/partners.htm |title=Partners—Scottish Information Network |publisher=Scotinfonet.com |date=2008-08-28 |accessdate=2010-07-18 |url-status=dead |archive-url=https://web.archive.org/web/20090912063825/http://www.scotinfonet.com/partners.htm |archive-date=2009-09-12 }}</ref>',
65 => '|-',
66 => '|',
67 => '2005',
68 => '|',
69 => 'Mintel partners with [[United States|US]] [[credit bureau]]s to track [[credit card]] offers according to [[credit score]]',
70 => '',
71 => 'Mintel acquires [[Paris]]-based [[Cosmetics|Cosmetic]] [[Market research|Research]], adding [[high-end]] [[cosmetics]] to its Global New Products Database',
72 => '|-',
73 => '|',
74 => '2006',
75 => '|',
76 => 'Mintel Comperemedia launches [[online panel|email panel]] and begins tracking trends and [[Marketing strategy|strategies]] in [[E-mail marketing|email marketing]]',
77 => '|-',
78 => '|',
79 => '2007',
80 => '|',
81 => 'Mintel launches Mintel Oxygen and Mintel Inspire<ref name="marketresearchworld1">{{cite web|url=http://www.marketresearchworld.net/index.php?option=com_content&task=view&id=1324&Itemid=2 |title=Mintel launches 'Mintel Inspire' |publisher=Marketresearchworld.net |accessdate=2010-07-18}}</ref> pairing [[Market Research|market research]] with [[editorial]] on major market trends and future developments',
82 => '',
83 => 'Mintel partners with Information Resources, Inc. to create Mintel GNPD IRIS, monitoring [[Product life cycle management|successes and failures in sales of new products]]<ref>{{cite web|url=http://us.infores.com/page/news/pr/pr_archive?mode=single&pr_id=182 |title=SymphonyIRI Group > About > Site Map—SymphonyIRI Group |publisher=Us.infores.com |accessdate=2010-07-18}}</ref>',
84 => '',
85 => 'Mintel opens Chinese office in Shanghai<ref name="mintel1"/>',
86 => '|-',
87 => '|',
88 => '2008',
89 => '|',
90 => 'Mintel Beauty Innovation is launched. Mintel acquires Snapshots. Mintel opens Tokyo office<ref name="mintel1"/>',
91 => '|-',
92 => '|',
93 => '2009',
94 => '|',
95 => 'Mintel Global Market Navigator (GMN) is launched<ref name="mintel1"/>',
96 => '|-',
97 => '|',
98 => '2010',
99 => '|',
100 => 'Mintel Food & Drink is launched<ref name="mintel1"/>',
101 => '|-',
102 => '|',
103 => '2011',
104 => '|',
105 => 'Mintel Beauty & Personal Care is launched.{{Citation needed|date=March 2019}}',
106 => '|}',
107 => '',
108 => 'ess-releases/548/mintel-comperemedia-announces-latest-addition-to-digital-channel-online-advertising |title=Comperemedia announces latest addition to digital channel: Online advertising |publisher=Mintel |date=2010-06-08'
] |