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Tata CLiQ (stylised as TΛTΛ CLiQ) is an Indian e-commerce company based in Mumbai, India. It is owned by Tata Digital, under the Tata Group. Tata CLiQ operates in categories such as Fashion, Footwear, and Accessories. Tata Group's E-commerce platform, Tata CLiQ, also launched a premium and luxury fashion and lifestyle destination, Tata CLiQ Luxury, and it houses a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury brands.

On Feb19 2024, Tata CLiQ Luxury launched the ReLoved Store, which primarily serves used luxury watches

On May 24, 2017, Tata CLiQ collaborated with American clothing brand Brooks Brothers.

History

Tata CLiQ was launched on 27 May 2016. It tied up with Genesis Luxury Fashion to sell international luxury brands and partnered with Adobe for digital shopping. It launched Tata CLiQ Luxury, a luxury fashion and lifestyle venture, in December 2016. In mid-2022, Tata CLiQ exited its consumer electronics business, with the division being integrated with Croma, Tata’s flagship consumer electronics retail chain.

Business Model

TataCLiQ has an omni-channel marketplace model.

Tata CLiQ is the flagship digital commerce initiative of the Tata Group, the India-headquartered global conglomerate with over US$100 billion in annual revenue.

See also

• E-commerce in India
• Online shopping
• Retail-Westside, Tanishq, 1mg, Zudio etc.
• Omnichannel order fulfillment

References

1. ^ "Tata CLiQ Competitors, Revenue and Employees - Owler Company Profile". owler.com. San Mateo, California, U.S.: Owler. Retrieved 26 April 2019.
2. Mukherjee, Writankar (28 March 2018). "Tata CLiQ takes on bigger rivals with big discounts". economictimes.indiatimes.com. India: The Economic Times. Retrieved 26 April 2019.
3. "Tata Unistore to launch its e-commerce platform, Tata CLiQ". www.tata.com. India: Tata. Retrieved 26 April 2019.
4. "Tata CLiQ to have a bigger pre-owned luxury basket: CEO Gopal Asthana".
5. US, FashionNetwork com. "Tata Cliq Luxury adds American brand Brooks Brothers to brand portfolio". FashionNetwork.com. Retrieved 28 July 2024.
6. "Tata Enters E-Commerce Market With Apparel, Electronics Site 'Cliq'". gadgets.ndtv.com. NDTV Gadgets. 27 May 2016. Retrieved 26 April 2019.
7. Chaturvedi, Anumeha (20 May 2016). "Tata CLiQ ties up with Genesis Luxury, to bring international brands for online portal". economictimes.indiatimes.com. India: The Economic Times. Retrieved 26 April 2019.
8. PTI (12 April 2018). "Tata Cliq, Adobe partner for enhancing digital shopping experience". thehindubusinessline.com. India: Business Line. Retrieved 26 April 2019.
9. "Tata CLiQ launches Tata CLiQ Luxury". economictimes.indiatimes.com. India: The Economic Times. 21 December 2016. Retrieved 26 April 2019.
10. "Tata Cliq History". 12 June 2016. Friday, 26 July 2019
11. "Tata Cliq exits electronics business". July 2022.

External links

• Official website

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• Indian companies established in 2016
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