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{{Short description|American former chief executive}}
{{Infobox person {{Infobox person
⚫ | image = Jack Tretton, President & CEO, Sony Computer Entertainment of America.jpg
⚫ | image =
| image_size =170px | name = Jack Tretton
| name = Jack Tretton | caption = Tretton in 2011
| caption = | birth_date =
⚫ | birth_place = ], ], ]
| birth_date = 1961
| occupation = Former President and CEO of Sony Computer Entertainment America
⚫ | birth_place = ] ] ]
⚫ | term = 2006–2014
⚫ | occupation = Former ] and ] ]
| predecessor = ]
| successor = ]
| alma mater = ]
}} }}

'''Jack Tretton'''<ref>{{cite web|url=http://consumerist.com/2010/02/reach-playstations-ceo.html|title=Reach PlayStation's CEO|author=Ben Popken}}</ref> is the former ] and ] of ] (SCEA), a division of ], which is a subsidiary of ].<ref>{{cite web |url=http://www.gamesindustry.biz/articles/sony-announces-major-reshuffle |title=Sony announces major reshuffle |first=Ellie |last=Gibson |date=November 30, 2006 |work=GamesIndustry.biz |publisher=Eurogamer Network Ltd |accessdate=January 24, 2010}}{{Registration required}}</ref> He is primarily responsible for the company's United States market and responsible for slaying Microsoft.
'''Jack<!--Do not add "Jackie T" here without reliable sourcing that states Tretton uses the nickname. Please join the discussion on the talk page.--> Tretton''' is a member of the advisory boards for Genotaur, an ] ], and LifeApps Digital Media, a digital publisher of products and services focused on health, fitness, and sports topics. He is best known for being the former ] and ] of ] (SCEA) from 2006 to 2014.

==Career== ==Career==
After graduation from ] with a science degree, New England-born Tretton became a territory manager for the ] battery company from 1983 through 1985.<ref name="MCV"/> He served as vice president of sales at ] from 1986 to 1991, and as general manager of ] Musical Industries’ game division from 1991 to 1995.<ref name="MCV"/> While at JVC, he was awarded Sega’s CD Game of the Year Award two years in a row.<ref name="MCV"/> After graduating from ], Tretton was a territory manager for ] from 1983 through 1985.<ref name="MCV">{{cite web|url=http://www.mcvuk.com/features/238/MCV-LEGENDS-Jack-Tretton |title=MCV LEGENDS - Jack Tretton |date=April 22, 2008 |work=MCV |publisher=Intent Media |archive-url=https://web.archive.org/web/20121022160539/http://www.mcvuk.com/features/238/MCV-LEGENDS-Jack-Tretton |archive-date=October 22, 2012 |access-date=January 24, 2010 |url-status=dead }}</ref> In 1986 he joined ] as the Vice President of sales until 1991, when he joined ] and became general manager of JVC's game division until early 1995.<ref name="MCV"/>
After joining the Sony Corporation in March 1995, Tretton was a member of the team that founded ] in September of that year.<ref name="MCV"/> He was involved in the development and publishing of the PlayStation, ], ] ], ], ], and ].<ref name="MCV"/>


Tretton joined Sony in March 1995 and was part of the team that created the original ] and was involved in the development and publishing of all major Sony consoles and handhelds.<ref name="MCV"/> In November 2006, Tretton was promoted to President and CEO of SCEA, succeeding ] who became President and ] of Sony Computer Entertainment.<ref>{{cite web |url=http://us.playstation.com/corporate/about/press-release/368.html |title=Sony Computer Entertainment America Elevates Jack Tretton to President and CEO, Kaz Hirai Named President and Group COO of Sony Computer Entertainment, Inc. |publisher=Sony Computer Entertainment America |access-date=2015-07-01 |date=2006-11-30}}</ref> Following his appointment as President, Tretton personally presented Sony's conferences at ] from 2007 to 2013.<ref>{{cite web |url=http://www.polygon.com/2014/3/6/5478778/jack-tretton-steps-down-as-ceo-of-sony-computer-entertainment-america |title=Jack Tretton steps down as CEO of Sony Computer Entertainment America |publisher=Polygon |date=2014-03-06 |access-date=2015-07-01}}</ref>
In November 2006, Tretton was promoted to president and chief executive officer for Sony Computer Entertainment America.<ref name="MCV">{{cite web |url=http://www.mcvuk.com/features/238/MCV-LEGENDS-Jack-Tretton |title=MCV LEGENDS - Jack Tretton |date=April 22, 2008 |work=MCV |publisher=Intent Media |archiveurl=http://www.webcitation.org/5n2MEVOzs |archivedate=January 24, 2010 |accessdate=January 24, 2010}}</ref>


In early March 2014 it was announced that Tretton would step down from his position at the end of the month, citing a mutual agreement between himself and SCEA not to renew his contract. He was succeeded by ], who was previously the Executive Vice President and COO of Sony Network Entertainment International.<ref>{{cite web|url=http://www.gamespot.com/articles/veteran-playstation-boss-jack-tretton-to-step-down/1100-6418156/|title=Veteran PlayStation boss Jack Tretton to step down|last=Makuch|first=Eddie|work=]|date=March 6, 2014|access-date=March 6, 2014}}</ref>
Tretton presented the Sony ] conferences from 2007-2012.


In late May 2014, it was announced that Tretton joined the advisory board of Genotaur, a San Francisco-based artificial intelligence startup,<ref>{{cite web |url=http://www.polygon.com/2014/5/28/5758044/jack-tretton-sony-genotaur-ai |publisher=Polygon |date=2014-05-28 |access-date=2015-07-01 |title=Former Sony exec Jack Tretton joins board of AI firm Genotaur}}</ref> and the following September it was announced Tretton joined the advisory board of LifeApps Digital Media, a digital publisher of products and services focused on health, fitness, and sports topics.<ref>{{cite web |url=https://finance.yahoo.com/news/lifeapps-digital-media-inc-announces-130000980.html |title=LifeApps Digital Media, Inc. announces Jack Tretton former President and C.E.O of Sony Computer Entertainment joins Advisory Board |publisher=Yahoo |date=2014-09-17 |access-date=2015-07-01}}</ref>
In May 2010, Tretton appeared alongside ] in an Artist Spotlight video for ].<ref>{{cite web |url=http://blog.us.playstation.com/2010/05/17/modnation-racers-artist-spotlight-kevin-butler-nuff-said/ |title=ModNation Racers Artist Spotlight: Kevin Butler…’Nuff said |author=Chuck Lacson |date=May 17, 2010 |publisher=] |accessdate=May 15, 2010}}</ref>


==Professional Reputation== ==Professional reputation==
Tretton has made a number of controversial comments regarding the ]. When asked in 2007 to describe each game console as a meal or food, Tretton called the PS3 "Surf 'n Turf" and the PS2 "your favorite burger restaurant," but called the ] a "lollipop" and the ] a restaurant he would "get sick from once in a while because the cook isn't always reliable."<ref>{{cite web |url=http://www.gamepro.com/article/features/122948/sonys-jack-tretton-wii-is-a-lollipop-360-an-unreliable-cook/ |title=Sony's Jack Tretton: Wii is a "lollipop", 360 an "unreliable cook" |author=Vicious Sid |date=July 17, 2007 |publisher=] |access-date=April 8, 2011|archive-url=https://web.archive.org/web/20101003083748/http://www.gamepro.com/article/features/122948/sonys-jack-tretton-wii-is-a-lollipop-360-an-unreliable-cook/|archive-date=2010-10-03}}</ref> He also called the ] "a great babysitting tool ... But no self-respecting twenty-something is going to be sitting on an airplane with one of those. He's too old for that."<ref>{{cite web |url=http://www.escapistmagazine.com/news/view/109115-Sony-Nintendo-Handhelds-Arent-for-Self-Respecting-Adults/ |title=Sony: Nintendo Handhelds Aren't for Self-Respecting Adults |author=Tom Goldman |date=April 8, 2011 |publisher=] |access-date=April 8, 2011}}</ref>


⚫ However, shortly after the ] was released in North America in February 2012, Tretton stated that he is a "believer in a rising tide lifting all boats" and that "a successful Nintendo or a successful gaming industry is good for anybody that's in the gaming business."<ref>{{cite web|url=http://uk.ps3.ign.com/articles/121/1219162p1.html |title=Sony's Jack Tretton Talks PlayStation Vita - IGN |publisher=Uk.ps3.ign.com |access-date=2013-06-20}}</ref>
Jack Tretton is known for making a number of controversial comments, which detractors claim are belittling and uninformed, including referring to the ] as a "lollipop" and the ] an "unreliable cook."<ref>{{cite web |url=http://www.gamepro.com/article/features/122948/sonys-jack-tretton-wii-is-a-lollipop-360-an-unreliable-cook/ |title=Sony's Jack Tretton: Wii is a "lollipop", 360 an "unreliable cook" |author=Vicious Sid |date=July 17, 2007 |publisher=] |accessdate=April 8, 2011|archiveurl=http://web.archive.org/web/20101003083748/http://www.gamepro.com/article/features/122948/sonys-jack-tretton-wii-is-a-lollipop-360-an-unreliable-cook/|archivedate=2010-10-03}}</ref> Most recently, in touting Sony's upcoming portable gaming device, the ], Tretton noted that the competing ] provides a "Game Boy experience", claiming adults would not want to be seen using one.


==Reception==
{{cquote|Our view of the 'Game Boy experience' is that it's a great babysitting tool, something young kids do on airplanes, but no self-respecting twenty-something is going to be sitting on an airplane with one of those. He's too old for that.|200px||Jack Tretton<ref>{{cite web |url=http://www.escapistmagazine.com/news/view/109115-Sony-Nintendo-Handhelds-Arent-for-Self-Respecting-Adults/ |title=Sony: Nintendo Handhelds Aren't for Self-Respecting Adults |author=Tom Goldman |date=April 8, 2011 |publisher=] |accessdate=April 8, 2011}}</ref>}}
Tretton's popularity while working for SCEA led fans, including ] and Colin Moriarty, to informally refer to him as "Jackie T". He made his appearance on Kinda Funny Live 2 and KindaFunny's PlayStation Podcast "PS I LOVE YOU XOXO" in May 2016<ref>{{cite web|title=PS I Love You XOXO|url=http://podbay.fm/show/1042390551/e/1459223806?autostart=1|date=March 29, 2016|access-date=March 29, 2016}}</ref>

⚫ Despite his comments in 2011, he later stated on February 22, 2012 (North American launch of the Vita) that he's "a believer in a rising tide lifting all boats," and that "a successful Nintendo or a successful gaming industry is good for anybody that's in the gaming business." <ref>http://uk.ps3.ign.com/articles/121/1219162p1.html</ref>


==Personal== ==Personal==
Tretton was born in ], ].<ref>{{cite web |url=http://www.ibtimes.com/sony-ceo-jack-tretton-steps-down-sony-vice-president-shawn-layden-take-over-1560118 |title=Sony CEO Jack Tretton Steps Down; Sony Vice President Shawn Layden To Take Over |date=2014-03-07 |access-date=2015-07-01 |work=International Business Times}}</ref> He graduated from Providence College in 1983 with a ] in Marketing.<ref>{{cite web |url=https://www.linkedin.com/in/jacktretton |title=Jack Tretton |publisher=LinkedIn |access-date=2015-07-01}}</ref> During his time with Sony, Tretton supported the ] in ], ] by providing patients with PlayStation consoles and games.<ref name="MCV"/>
He was born in the ] region of the United States of America.<ref name="MCV"/> Tretton works with the ] in ], ] – which is affiliated with the ]. He works with the hospital’s administration to provide the children with PlayStations and games.<ref name="MCV"/>


== References == ==References==
{{reflist}} {{reflist|2}}


{{PlayStation}}

{{Persondata <!-- Metadata: see ]. -->
| NAME = Tretton, Jack
| ALTERNATIVE NAMES =
| SHORT DESCRIPTION = American businessman
| DATE OF BIRTH = 1961
| PLACE OF BIRTH = ]
| DATE OF DEATH =
| PLACE OF DEATH =
}}
{{DEFAULTSORT:Tretton, Jack}} {{DEFAULTSORT:Tretton, Jack}}
]
] ]
]
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] ]
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{{US-business-bio-1960s-stub}}

Latest revision as of 01:13, 7 April 2024

American former chief executive
Jack Tretton
Tretton in 2011
BornBoston, Massachusetts, U.S.
Alma materProvidence College
Occupation(s)Former President and CEO of Sony Computer Entertainment America
Term2006–2014
PredecessorKaz Hirai
SuccessorShawn Layden

Jack Tretton is a member of the advisory boards for Genotaur, an artificial intelligence startup, and LifeApps Digital Media, a digital publisher of products and services focused on health, fitness, and sports topics. He is best known for being the former President and CEO of Sony Computer Entertainment America (SCEA) from 2006 to 2014.

Career

After graduating from Providence College, Tretton was a territory manager for Duracell from 1983 through 1985. In 1986 he joined Activision as the Vice President of sales until 1991, when he joined JVC Musical Industries and became general manager of JVC's game division until early 1995.

Tretton joined Sony in March 1995 and was part of the team that created the original PlayStation and was involved in the development and publishing of all major Sony consoles and handhelds. In November 2006, Tretton was promoted to President and CEO of SCEA, succeeding Kazuo Hirai who became President and COO of Sony Computer Entertainment. Following his appointment as President, Tretton personally presented Sony's conferences at E3 from 2007 to 2013.

In early March 2014 it was announced that Tretton would step down from his position at the end of the month, citing a mutual agreement between himself and SCEA not to renew his contract. He was succeeded by Shawn Layden, who was previously the Executive Vice President and COO of Sony Network Entertainment International.

In late May 2014, it was announced that Tretton joined the advisory board of Genotaur, a San Francisco-based artificial intelligence startup, and the following September it was announced Tretton joined the advisory board of LifeApps Digital Media, a digital publisher of products and services focused on health, fitness, and sports topics.

Professional reputation

Tretton has made a number of controversial comments regarding the video game industry. When asked in 2007 to describe each game console as a meal or food, Tretton called the PS3 "Surf 'n Turf" and the PS2 "your favorite burger restaurant," but called the Wii a "lollipop" and the Xbox 360 a restaurant he would "get sick from once in a while because the cook isn't always reliable." He also called the Nintendo 3DS "a great babysitting tool ... But no self-respecting twenty-something is going to be sitting on an airplane with one of those. He's too old for that."

However, shortly after the PlayStation Vita was released in North America in February 2012, Tretton stated that he is a "believer in a rising tide lifting all boats" and that "a successful Nintendo or a successful gaming industry is good for anybody that's in the gaming business."

Reception

Tretton's popularity while working for SCEA led fans, including Greg Miller and Colin Moriarty, to informally refer to him as "Jackie T". He made his appearance on Kinda Funny Live 2 and KindaFunny's PlayStation Podcast "PS I LOVE YOU XOXO" in May 2016

Personal

Tretton was born in Boston, Massachusetts. He graduated from Providence College in 1983 with a Bachelor of Science in Marketing. During his time with Sony, Tretton supported the Lucile Packard Children's Hospital in Palo Alto, California by providing patients with PlayStation consoles and games.

References

  1. ^ "MCV LEGENDS - Jack Tretton". MCV. Intent Media. April 22, 2008. Archived from the original on October 22, 2012. Retrieved January 24, 2010.
  2. "Sony Computer Entertainment America Elevates Jack Tretton to President and CEO, Kaz Hirai Named President and Group COO of Sony Computer Entertainment, Inc". Sony Computer Entertainment America. 2006-11-30. Retrieved 2015-07-01.
  3. "Jack Tretton steps down as CEO of Sony Computer Entertainment America". Polygon. 2014-03-06. Retrieved 2015-07-01.
  4. Makuch, Eddie (March 6, 2014). "Veteran PlayStation boss Jack Tretton to step down". GameSpot. Retrieved March 6, 2014.
  5. "Former Sony exec Jack Tretton joins board of AI firm Genotaur". Polygon. 2014-05-28. Retrieved 2015-07-01.
  6. "LifeApps Digital Media, Inc. announces Jack Tretton former President and C.E.O of Sony Computer Entertainment joins Advisory Board". Yahoo. 2014-09-17. Retrieved 2015-07-01.
  7. Vicious Sid (July 17, 2007). "Sony's Jack Tretton: Wii is a "lollipop", 360 an "unreliable cook"". GamePro. Archived from the original on 2010-10-03. Retrieved April 8, 2011.
  8. Tom Goldman (April 8, 2011). "Sony: Nintendo Handhelds Aren't for Self-Respecting Adults". The Escapist. Retrieved April 8, 2011.
  9. "Sony's Jack Tretton Talks PlayStation Vita - IGN". Uk.ps3.ign.com. Retrieved 2013-06-20.
  10. "PS I Love You XOXO". March 29, 2016. Retrieved March 29, 2016.
  11. "Sony CEO Jack Tretton Steps Down; Sony Vice President Shawn Layden To Take Over". International Business Times. 2014-03-07. Retrieved 2015-07-01.
  12. "Jack Tretton". LinkedIn. Retrieved 2015-07-01.
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