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| {{Infobox company | {{Infobox company | ||
| | name |
| name = L. Teweles Seed Co. | ||
| | logo |
| logo = | ||
| | image = Badger Seed Bag Timothy.jpg | |||
| | type |
| type = ] | ||
| | foundation |
| foundation = 1865 | ||
| | location_city |
| location_city = ], ] | ||
| | location_country = ] | | location_country = ] | ||
| | key_people |
| key_people = Ludwig Teweles, <br/>Teweles family | ||
| | area_served |
| area_served = | ||
| | industry |
| industry = ] | ||
| | products |
| products = ], ], ] | ||
| | revenue |
| revenue = | ||
| | operating_income = | | operating_income = | ||
| | assets |
| assets = | ||
| | members |
| members = | ||
| | successor |
| successor = ] | ||
| | num_employees |
| num_employees = | ||
| | homepage |
| homepage = | ||
| }} | }} | ||
| '''L. Teweles Seed Co.''' was created in 1865 and became the second largest forage seed company in ], only behind ]. Over the years the company had many of the industry’s firsts including, putting seed in a handy sized bags, bulk seed handling, dying bluegrass seed blue and radio advertisings.<ref name="Cite A">{{cite news|last=Divine|first=Gene|title=Teweles Seed 100 Years Old|url= |
'''L. Teweles Seed Co.''' was created in 1865 and became the second largest forage seed company in ], only behind ]. Over the years the company had many of the industry’s firsts including, putting seed in a handy sized bags, bulk seed handling, dying bluegrass seed blue and radio advertisings.<ref name="Cite A">{{cite news|last=Divine|first=Gene|title=Teweles Seed 100 Years Old|url=https://news.google.com/newspapers?id=cuoVAAAAIBAJ&sjid=6xAEAAAAIBAJ&pg=3987%2C1025438|accessdate=4 January 2013|newspaper=The Milwaukee Sentinel|date=1964-08-08}}</ref> The firm was a family-run business over 4 generations<ref name=SeedQuest /> until it was later acquired by Kent Feeds, Inc. of ], ] in 1972 for an undisclosed amount.<ref name="Cite C">{{cite news|title=Kent Feeds Buys Seed Firm Here|url=https://news.google.com/newspapers?id=1QcqAAAAIBAJ&sjid=pigEAAAAIBAJ&pg=7348,214737&dq=teweles&hl=en|accessdate=4 January 2013|newspaper=The Milwaukee Journal|date=1972-07-21}}</ref> | ||
| == History == | == History == | ||
| Ludwig Teweles created the L. Teweles Seed Co. in 1865 when he first started selling chicken feathers, seeds and feed.<ref name="Cite A" /> Teweles immigrated from ] and opened a general store in ], a produce business in ], a seed company in ] and finally, the L. Teweles Seed Co.<ref name="Cite A" /> The business grew quickly and became a powerhouse in seed production in the ]. In 1918 the firm built the tallest building on the south side of Milwaukee, a twelve-story reinforced concrete warehouse and production plant.<ref name="Cite E">{{cite web|title=Teweles Seed Tower|url=http://tewelesseed.com/history.html|accessdate=4 January 2013}}</ref> The building is still standing today and has been renovated as an apartment complex.<ref name="Cite E"/> Teweles Seed differentiated itself in the industry in the 1920s when Hugo Teweles came up with the innovation of branding seed.<ref name=SeedQuest /> During ] there was tremendous demand for seed by foreign war-torn countries, including ] and ]. Teweles was allocated by the US government to ship 6 million pounds of seed to Germany alone.<ref name="Cite D">{{cite news|title=Seed Scarcity Seen for U.S.|url= |
Ludwig Teweles created the L. Teweles Seed Co. in 1865 when he first started selling chicken feathers, seeds and feed.<ref name="Cite A" /> Teweles immigrated from ] and opened a general store in ], a produce business in ], a seed company in ] and finally, the L. Teweles Seed Co.<ref name="Cite A" /> The business grew quickly and became a powerhouse in seed production in the ]. In 1918 the firm built the tallest building on the south side of Milwaukee, a twelve-story reinforced concrete warehouse and production plant.<ref name="Cite E">{{cite web|title=Teweles Seed Tower|url=http://tewelesseed.com/history.html|accessdate=4 January 2013}}</ref> The building is still standing today and has been renovated as an apartment complex.<ref name="Cite E"/> Teweles Seed differentiated itself in the industry in the 1920s when Hugo Teweles came up with the innovation of branding seed.<ref name=SeedQuest /> During ] there was tremendous demand for seed by foreign war-torn countries, including ] and ]. Teweles was allocated by the US government to ship 6 million pounds of seed to Germany alone.<ref name="Cite D">{{cite news|title=Seed Scarcity Seen for U.S.|url=https://news.google.com/newspapers?id=UqtYAAAAIBAJ&sjid=Aw4EAAAAIBAJ&dq=lawrence%20teweles&pg=7192%2C4705570|accessdate=4 January 2013|newspaper=The Milwaukee Sentinel|date=1946-02-13}}</ref> Teweles Seed continued to be a leader in seed production with their expanding product line and focus on ground breaking research. Hugo Teweles was a proponent of ] seed research.<ref name="Cite C"/> In 1950 the firm was first to engage in private research to create hybrid seed, most notably corn and alfalfa,<ref name="Cite A" /> and claims to be the pioneer of the world's first alfalfa hybrid.<ref name="Cite C"/> From 1950 to 1964 the company began to focus narrowly on research, with an increase in research spending of 400%.<ref name="Cite A" /> In July 1972 the business was acquired by Kent Feeds and became a wholly owned subsidiary that September.<ref name="Cite C" /> | ||
| ==Brands== | ==Brands== | ||
| ] | |||
| Teweles Seed was known for branding their seeds. Forage seeds were initially sold with a grade of "prime", "choice" or "fancy" until Hugo Teweles, a zoo buff, proposed in the 1920s to brand the seed grades with the Badger brand as the top quality and Buffalo and Elk brands as the two lesser qualities.<ref name=SeedQuest /> The firm differentiated itself by selling seed in smaller bags, 60 pounds for ], ], etc. and 45 pounds for ], with ] and ] in 50-pound bags, about half the size of the industry's standard packaging.<ref name=SeedQuest>{{cite web|last=Teweles|first=L. William|title=Quest for a history of the seed industry|url=http://seedquest.com/resources/history/testimonials/t/TewelesWilliam.htm|publisher=SeedQuest.com|accessdate=4 January 2013}}</ref> The slogan for the Badger brand in the 1950s was “More PURE-LIVE seed for your money.” <ref name="Badger Ad">{{cite news|title=Advertisement|url=http://news.google.com/newspapers?id=OJtOAAAAIBAJ&sjid=rUIDAAAAIBAJ&dq=teweles%20supplies&pg=1568%2C1897167|accessdate=4 January 2013|newspaper=Ludington Daily News|date=11 February 1956}}</ref> | |||
| Teweles Seed was known for branding their seeds. Forage seeds were initially sold with a grade of "prime", "choice" or "fancy" until Hugo Teweles, a zoo buff, proposed in the 1920s to brand the seed grades with the Badger brand as the top quality and Buffalo and Elk brands as the two lesser qualities.<ref name=SeedQuest /> The firm differentiated itself by selling seed in smaller bags, 60 pounds for ], ], etc. and 45 pounds for ], with ] and ] in 50-pound bags, about half the size of the industry's standard packaging.<ref name=SeedQuest>{{cite web|last=Teweles|first=L. William|title=Quest for a history of the seed industry|url=http://seedquest.com/resources/history/testimonials/t/TewelesWilliam.htm|publisher=SeedQuest.com|accessdate=4 January 2013}}</ref> The slogan for the Badger brand in the 1950s was "More PURE-LIVE seed for your money."<ref name="Badger Ad">{{cite news|title=Advertisement|url=https://news.google.com/newspapers?id=OJtOAAAAIBAJ&sjid=rUIDAAAAIBAJ&dq=teweles%20supplies&pg=1568%2C1897167|accessdate=4 January 2013|newspaper=Ludington Daily News|date=11 February 1956}}</ref> | |||
| L. Teweles Seed Co. also played a role in the consumer market. The division went by the name of Teweles Lawn Systems Products with the slogan of "Look for the big red T." They offered various blends of lawn grass seed and lawn treatment products. Lawn blends included; Formula 88, Executive and Leisure.<ref name=LawnCare>{{cite news|title=Advertisement|url=https://news.google.com/newspapers?id=CTkoAAAAIBAJ&sjid=9iYEAAAAIBAJ&dq=teweles%20supplies&pg=4075%2C1630857|accessdate=4 January 2013|newspaper=The Milwaukee Journal|date=4 May 1962}}</ref> | |||
| ==Family== | ==Family== | ||
| Ludwig Teweles, born in ], founded the L. Teweles Seed Co., in 1865. He died from heart failure<ref name="Cite H">{{cite journal|title=Death of Ludwig Teweles|journal=The Grain Dealers Journal|date=10 July 1917|volume=XXXIX|series=1|page=160|url= |
Ludwig Teweles, born in ], founded the L. Teweles Seed Co., in 1865. He died from heart failure<ref name="Cite H">{{cite journal|title=Death of Ludwig Teweles|journal=The Grain Dealers Journal|date=10 July 1917|volume=XXXIX|series=1|page=160|url=https://books.google.com/books?id=8R0yAQAAMAAJ&pg=PA160|accessdate=4 January 2013}}</ref> early July (8th<ref name="Cite H" /> or 9th <ref name="Cite G">{{cite journal|title=By-the-Ways|journal=Flour and Feed|date=August 1917|volume=18|series=1|pages=13}}</ref>) of 1917 at the age of 76. He had five sons, and 1 daughter, Oscar, Hugo, Edwin, Max, Arthur, and Hertha. | ||
| <ref name="Cite G" /> | |||
| Oscar Teweles, who at one time held the positions of assistant secretary and treasurer,<ref name=Astor /> died at age 66 in the ] of Milwaukee in the mid thirties.<ref name=Oscar>{{cite news|title=Arthur Teweles|url= |
Oscar Teweles, who at one time held the positions of assistant secretary and treasurer,<ref name=Astor /> died at age 66 in the ] of Milwaukee in the mid thirties.<ref name=Oscar>{{cite news|title=Arthur Teweles|url=https://news.google.com/newspapers?id=k18aAAAAIBAJ&sjid=CCMEAAAAIBAJ&dq=teweles%20seed&pg=1506%2C2567583|accessdate=4 January 2013|newspaper=The Milwaukee Journal|date=21 December 1943}}</ref> Oscar lived in Hotel Astor for years and was a deaf mute after suffering a stroke.<ref name=Astor>{{cite news|title=Invalid, Nurse Fire Victums|url=https://news.google.com/newspapers?id=4ahQAAAAIBAJ&sjid=5yEEAAAAIBAJ&dq=astor%20teweles&pg=4683%2C3421816|accessdate=4 January 2013|newspaper=The Milwaukee Journal|date=18 February 1935}}</ref> He was retired at the time of his death.<ref name=Oscar /> | ||
| Hugo Teweles, was son of Ludwig Teweles, was president of the firm in early 20th century. He was born in 1872 in Sheboygan, moved to Milwaukee 1884 and died at age 57 on June 11, 1929. He had two sons, Lawrence and Richard Teweles.<ref name="Cite F">{{cite news|title=Rites Teweles to be Thursday|url= |
Hugo Teweles, was son of Ludwig Teweles, was president of the firm in early 20th century. He was born in 1872 in Sheboygan, moved to Milwaukee 1884 and died at age 57 on June 11, 1929. He had two sons, Lawrence and Richard Teweles.<ref name="Cite F">{{cite news|title=Rites Teweles to be Thursday|url=https://news.google.com/newspapers?id=plRQAAAAIBAJ&sjid=6Q4EAAAAIBAJ&dq=lawrence%20teweles&pg=7402%2C2067463|accessdate=4 January 2013|newspaper=The Milwaukee Sentinel|date=12 June 1929}}</ref> | ||
| Lawrence Teweles first joined the firm in 1919, was president from 1952 until 1960, became chairman of the board in 1960, and died of a heart attack Jan 6 1967.<ref name="Cite B" / |
Lawrence Teweles first joined the firm in 1919, was president from 1952 until 1960, became chairman of the board in 1960, and died of a heart attack Jan 6 1967.<ref name="Cite B" /> | ||
| Richard H. Teweles Was treasurer and Assistant Chairman. Until his death in 1969. | |||
| ⚫ | L. William Teweles worked in the family business from 1946 until July |
||
| L. William Teweles and Robert L. were the sons of Lawrence Teweles.<ref name="Cite B">{{cite news|title=Lawrence Teweles Dies|url=https://news.google.com/newspapers?id=DnMxAAAAIBAJ&sjid=DxEEAAAAIBAJ&dq=teweles&pg=4164%2C1179067|accessdate=4 January 2013|newspaper=The Milwaukee Sentinel|date=6 January 1967}}</ref> | |||
| ⚫ | Robert L. Teweles was executive vice president of the company in 1972.<ref name="Cite C" /> | ||
| Hugh Teweles was |
Hugh R. Teweles, was Vice President and a Secretary of the company for many years, the son of Richard H. Teweles. | ||
| ⚫ | L. William Teweles worked in the family business from 1946 until July 1972. He was president for 12 of those years.<ref name=SeedQuest /> | ||
| ⚫ | Robert L. Teweles was executive vice president of the company in 1972.<ref name="Cite C" /> | ||
| ==Seed Tower renovation== | ==Seed Tower renovation== | ||
| ] | ] | ||
| L. Teweles Seed Co headquarters and warehouse, often referred to as the Seed Tower, went under renovation in the early 2000s and was turned into a ] complex. ] and Simpson Housing Solutions provided financing for the 18.5 million dollar project. Architectural design was handled by 3rd Cost Design Concepts. The Seed Tower is part of Milwaukee's Historic Fifth Ward.<ref name="Cite E" /> | L. Teweles Seed Co headquarters and warehouse, often referred to as the Seed Tower, went under renovation in the early 2000s and was turned into a ] complex. ] and Simpson Housing Solutions provided financing for the 18.5 million dollar project. Architectural design was handled by 3rd Cost Design Concepts. The Seed Tower is part of Milwaukee's Historic Fifth Ward.<ref name="Cite E" /> The building is a visible part of the area, with its distinctive design and Teweles name enscripted on 4 stories of the exterior of the building.{{citation needed|date=October 2020}} | ||
| ==References== | ==References== | ||
| {{Reflist}} | {{Reflist}} | ||
| {{US seed companies}} | |||
| {{Authority control}} | |||
| ] | ] | ||
| ] | ] | ||
| ] | |||
Latest revision as of 15:23, 10 April 2024
 | |
| Company type | Privately held company |
|---|---|
| Industry | Agricultural |
| Founded | 1865 |
| Successor | Kent Feeds |
| Headquarters | Milwaukee, Wisconsin, U.S. |
| Key people | Ludwig Teweles, Teweles family |
| Products | Seed, crops, distribution |
L. Teweles Seed Co. was created in 1865 and became the second largest forage seed company in North America, only behind Northrup-King. Over the years the company had many of the industry’s firsts including, putting seed in a handy sized bags, bulk seed handling, dying bluegrass seed blue and radio advertisings. The firm was a family-run business over 4 generations until it was later acquired by Kent Feeds, Inc. of Muscatine, Iowa in 1972 for an undisclosed amount.
History
Ludwig Teweles created the L. Teweles Seed Co. in 1865 when he first started selling chicken feathers, seeds and feed. Teweles immigrated from Bohemia and opened a general store in Kellnersville, a produce business in Sheboygan, a seed company in Milwaukee and finally, the L. Teweles Seed Co. The business grew quickly and became a powerhouse in seed production in the midwest. In 1918 the firm built the tallest building on the south side of Milwaukee, a twelve-story reinforced concrete warehouse and production plant. The building is still standing today and has been renovated as an apartment complex. Teweles Seed differentiated itself in the industry in the 1920s when Hugo Teweles came up with the innovation of branding seed. During World War II there was tremendous demand for seed by foreign war-torn countries, including Germany and England. Teweles was allocated by the US government to ship 6 million pounds of seed to Germany alone. Teweles Seed continued to be a leader in seed production with their expanding product line and focus on ground breaking research. Hugo Teweles was a proponent of hybrid seed research. In 1950 the firm was first to engage in private research to create hybrid seed, most notably corn and alfalfa, and claims to be the pioneer of the world's first alfalfa hybrid. From 1950 to 1964 the company began to focus narrowly on research, with an increase in research spending of 400%. In July 1972 the business was acquired by Kent Feeds and became a wholly owned subsidiary that September.
Brands
Teweles Seed was known for branding their seeds. Forage seeds were initially sold with a grade of "prime", "choice" or "fancy" until Hugo Teweles, a zoo buff, proposed in the 1920s to brand the seed grades with the Badger brand as the top quality and Buffalo and Elk brands as the two lesser qualities. The firm differentiated itself by selling seed in smaller bags, 60 pounds for alfalfa, clovers, etc. and 45 pounds for timothy-grass, with orchard and brome grass in 50-pound bags, about half the size of the industry's standard packaging. The slogan for the Badger brand in the 1950s was "More PURE-LIVE seed for your money."
L. Teweles Seed Co. also played a role in the consumer market. The division went by the name of Teweles Lawn Systems Products with the slogan of "Look for the big red T." They offered various blends of lawn grass seed and lawn treatment products. Lawn blends included; Formula 88, Executive and Leisure.
Family
Ludwig Teweles, born in Austria, founded the L. Teweles Seed Co., in 1865. He died from heart failure early July (8th or 9th ) of 1917 at the age of 76. He had five sons, and 1 daughter, Oscar, Hugo, Edwin, Max, Arthur, and Hertha.
Oscar Teweles, who at one time held the positions of assistant secretary and treasurer, died at age 66 in the Hotel Astor fire of Milwaukee in the mid thirties. Oscar lived in Hotel Astor for years and was a deaf mute after suffering a stroke. He was retired at the time of his death.
Hugo Teweles, was son of Ludwig Teweles, was president of the firm in early 20th century. He was born in 1872 in Sheboygan, moved to Milwaukee 1884 and died at age 57 on June 11, 1929. He had two sons, Lawrence and Richard Teweles.
Lawrence Teweles first joined the firm in 1919, was president from 1952 until 1960, became chairman of the board in 1960, and died of a heart attack Jan 6 1967.
Richard H. Teweles Was treasurer and Assistant Chairman. Until his death in 1969.
L. William Teweles and Robert L. were the sons of Lawrence Teweles.
Hugh R. Teweles, was Vice President and a Secretary of the company for many years, the son of Richard H. Teweles.
L. William Teweles worked in the family business from 1946 until July 1972. He was president for 12 of those years.
Robert L. Teweles was executive vice president of the company in 1972.
Seed Tower renovation
,_Near_South_Side,_TEWELES_Seed_Tower_Apartments,_1918.jpg)
L. Teweles Seed Co headquarters and warehouse, often referred to as the Seed Tower, went under renovation in the early 2000s and was turned into a loft apartment complex. US Bank and Simpson Housing Solutions provided financing for the 18.5 million dollar project. Architectural design was handled by 3rd Cost Design Concepts. The Seed Tower is part of Milwaukee's Historic Fifth Ward. The building is a visible part of the area, with its distinctive design and Teweles name enscripted on 4 stories of the exterior of the building.
References
- ^ Divine, Gene (1964-08-08). "Teweles Seed 100 Years Old". The Milwaukee Sentinel. Retrieved 4 January 2013.
- ^ Teweles, L. William. "Quest for a history of the seed industry". SeedQuest.com. Retrieved 4 January 2013.
- ^ "Kent Feeds Buys Seed Firm Here". The Milwaukee Journal. 1972-07-21. Retrieved 4 January 2013.
- ^ "Teweles Seed Tower". Retrieved 4 January 2013.
- "Seed Scarcity Seen for U.S." The Milwaukee Sentinel. 1946-02-13. Retrieved 4 January 2013.
- "Advertisement". Ludington Daily News. 11 February 1956. Retrieved 4 January 2013.
- "Advertisement". The Milwaukee Journal. 4 May 1962. Retrieved 4 January 2013.
- ^ "Death of Ludwig Teweles". The Grain Dealers Journal. 1. XXXIX: 160. 10 July 1917. Retrieved 4 January 2013.
- ^ "By-the-Ways". Flour and Feed. 1. 18: 13. August 1917.
- ^ "Invalid, Nurse Fire Victums". The Milwaukee Journal. 18 February 1935. Retrieved 4 January 2013.
- ^ "Arthur Teweles". The Milwaukee Journal. 21 December 1943. Retrieved 4 January 2013.
- "Rites Teweles to be Thursday". The Milwaukee Sentinel. 12 June 1929. Retrieved 4 January 2013.
- ^ "Lawrence Teweles Dies". The Milwaukee Sentinel. 6 January 1967. Retrieved 4 January 2013.
