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{{Infobox company {{Infobox company
| name = Firefly | name = Firefly
| logo = | logo = Firefly (Nio) logotype.svg
| logo_size = | logo_size = 250
| caption =
| type = ] | type = ]
| industry = ] | industry = ]
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| hq_location_country = China | hq_location_country = China
| num_locations = | num_locations =
| area_served = China<br>Europe | area_served = ]<br>] (planned)<br>] (planned)<br>] (planned)
| products = ] | products = ]
| services = | services =
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| parent = ] | parent = ]
| divisions = | divisions =
| website = {{URL|https://www.firefly.world/|firefly.world}}
| website =
| module = | module =
| footnotes = | footnotes =
}} }}


'''Firefly''' is a brand of ] cars established by Chinese automotive manufacturer ] in 2024, specializing in small, high-end electric cars for the ] and ]an car markets. '''Firefly''' ({{zh|p=Yínghuǒchóng|s=萤火虫}}) is a brand of ] cars established by Chinese automotive manufacturer ] in 2024, specializing in small, high-end electric cars for the ] and ]an car markets.


==History== ==History==
The Firefly brand made its official debut in China on 21 December 2024 at the Nio Day 2024 company event. Established as a brand of small, high-end electric cars, Firefly's target market is ], and the brand was described by Nio's CEO ] as a rival to European premium small car brands including ] and ].<ref>{{cite web|url=https://eletric-vehicles.com/nio/firefly/nio-launches-new-brand-firefly-opens-pre-sales-for-20400-compact-ev/|title=Nio Launches New Brand ‘Firefly,’ Opens Pre-Sales for $20,400 Compact EV|website=EV|first=Cláudio|last=Afonso|date=21 December 2024|accessdate=22 December 2024}}</ref> After its launch in China and upcoming launch in Europe during the second quarter of 2025, the brand will be eventually sold in the ]n and ]n markets.<ref name="cnc">{{cite web|url=https://carnewschina.com/2024/12/21/nio-unveiled-firefly-ev-hatchback-for-20400-usd-with-92-liters-frunk/|title=Nio unveiled Firefly EV hatchback for 20,400 USD with 92 liters frunk|website=CarNewsChina.com|first=Jiri|last=Opletal|date=21 December 2024|accessdate=22 December 2024}}</ref> Nio initially planned for Firefly to be launched in Europe before China, but ] in Europe were blamed as the reason for the delayed launch.<ref name="cnev">{{cite web|url=https://cnevpost.com/2024/12/22/nio-to-launch-firefly-1st-model-europe-h1-2025/|title=Nio to launch Firefly's 1st model in Europe in H1 2025, says William Li|website=CnEVPost|first=Phate|last=Zhang|date=22 December 2024|accessdate=22 December 2024}}</ref> The Firefly brand made its official debut in China on 21 December 2024 at the Nio Day 2024 company event. Established as a brand of small, high-end electric cars, Firefly's target market is ], and the brand was described by Nio's CEO ] as a rival to European premium small car brands including ] and ].<ref>{{cite web|url=https://eletric-vehicles.com/nio/firefly/nio-launches-new-brand-firefly-opens-pre-sales-for-20400-compact-ev/|title=Nio Launches New Brand ‘Firefly,’ Opens Pre-Sales for $20,400 Compact EV|website=EV|first=Cláudio|last=Afonso|date=21 December 2024|accessdate=22 December 2024}}</ref> After its launch in China and upcoming launch in Europe during the second quarter of 2025, the brand will be eventually sold in the ]n and ]n markets.<ref name="cnc">{{cite web|url=https://carnewschina.com/2024/12/21/nio-unveiled-firefly-ev-hatchback-for-20400-usd-with-92-liters-frunk/|title=Nio unveiled Firefly EV hatchback for 20,400 USD with 92 liters frunk|website=CarNewsChina.com|first=Jiri|last=Opletal|date=21 December 2024|accessdate=22 December 2024}}</ref> Nio initially planned for Firefly to be launched in Europe before China, but ] in Europe were blamed as the reason for the delayed launch.<ref name="cnev">{{cite web|url=https://cnevpost.com/2024/12/22/nio-to-launch-firefly-1st-model-europe-h1-2025/|title=Nio to launch Firefly's 1st model in Europe in H1 2025, says William Li|website=CnEVPost|first=Phate|last=Zhang|date=22 December 2024|accessdate=22 December 2024}}</ref>

At the Nio Day 2024 event, former ] executive Daniel Jin was announced as the Firefly brand's president.<ref name="cnev"/>


==Firefly EV== ==Firefly EV==
The brand's debut model, a small five-door ] simply referred to as the Firefly EV, was designed by Design Vice President ]. The model began pre-sale in China upon the brand's domestic launch starting at a price of 148,800 yuan and will officially go on sale in the Chinese market in April 2025.<ref name="cnc"/> The brand's debut model, a small five-door ] simply referred to as the Firefly EV, was designed under the lead of Nio Design Vice President ]. The model began pre-sale in China upon the brand's domestic launch starting at a price of 148,800 yuan and will officially go on sale in the Chinese market in April 2025.<ref name="cnc"/>


==See also== ==See also==
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==References== ==References==
{{reflist}} {{reflist}}

==External links==
* {{Official website|https://www.firefly.world/}}


{{NIO (car company)}} {{NIO (car company)}}

Latest revision as of 13:50, 27 December 2024

Chinese electric car brand owned by Nio Inc.
Firefly
Company typeBrand
IndustryAutomotive
FoundedDecember 2024; 1 month ago (2024-12)
HeadquartersShanghai, China
Area servedChina
Europe (planned)
Latin America (planned)
Southeast Asia (planned)
Key peopleDaniel Jin (president)
ProductsElectric vehicles
ParentNio Inc.
Websitefirefly.world

Firefly (Chinese: 萤火虫; pinyin: Yínghuǒchóng) is a brand of electric cars established by Chinese automotive manufacturer Nio Inc. in 2024, specializing in small, high-end electric cars for the Chinese and European car markets.

History

The Firefly brand made its official debut in China on 21 December 2024 at the Nio Day 2024 company event. Established as a brand of small, high-end electric cars, Firefly's target market is Europe, and the brand was described by Nio's CEO William Li as a rival to European premium small car brands including Smart and Mini. After its launch in China and upcoming launch in Europe during the second quarter of 2025, the brand will be eventually sold in the Latin American and Southeast Asian markets. Nio initially planned for Firefly to be launched in Europe before China, but tariffs in Europe were blamed as the reason for the delayed launch.

At the Nio Day 2024 event, former SAIC-GM executive Daniel Jin was announced as the Firefly brand's president.

Firefly EV

The brand's debut model, a small five-door hatchback simply referred to as the Firefly EV, was designed under the lead of Nio Design Vice President Kris Tomasson. The model began pre-sale in China upon the brand's domestic launch starting at a price of 148,800 yuan and will officially go on sale in the Chinese market in April 2025.

See also

  • Onvo, another mass-market car brand owned by Nio Inc.

References

  1. ^ Zhang, Phate (22 December 2024). "Nio to launch Firefly's 1st model in Europe in H1 2025, says William Li". CnEVPost. Retrieved 22 December 2024.
  2. Afonso, Cláudio (21 December 2024). "Nio Launches New Brand 'Firefly,' Opens Pre-Sales for $20,400 Compact EV". EV. Retrieved 22 December 2024.
  3. ^ Opletal, Jiri (21 December 2024). "Nio unveiled Firefly EV hatchback for 20,400 USD with 92 liters frunk". CarNewsChina.com. Retrieved 22 December 2024.

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