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'''Primary metaphor''' is a term named by ] for the basic connection that exist between vague ]s such as '']'' and concrete experiences such as '']''. These two concepts usually correlate in experience, and form the primary ] ''good is up''. Likwise there is a correlation between ''seeing'' and ''knowing'' forming the primary metaphor ''seeing is knowing''. | |||
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In ], a '''primary metaphor''' is an ingrained association between certain pairs of distinct concepts. These innate ]s inform cognition, and are theorised to arise unconsciously from experienced events. Primary metaphors persist across languages because basic embodied experiences, which form their basis, are universal.<ref name="Flesh"/> | |||
Two such primary metaphors are used when understanding an expression such as ''glass ceiling''. Since movement upwards is hindered by an object that can't be seen, the metaphor can be used to describe discrimation against ] and ethnic ] in companies and other institutions. | |||
In these associated pairs of concepts, one can be said to be the "source" concept, which is usually grounded in a measurable experience, while the other is the "target" concept, which is usually more abstract and subjective.{{Citation needed|date=November 2024}} They may arise via conflation during early development, before the subject is able to distinguish the two concepts.<ref name="Flesh">{{cite book |last1=Lakoff |first1=George |last2=Johnson |first2=Mark |title=Philosophy In The Flesh: The Embodied Mind And Its Challenge To Western Thought |date=1999 |publisher=Basic Books |isbn=978-0-465-05673-6 |url=https://books.google.com/books?id=XPHaAAAAMAAJ |access-date=6 November 2024 |language=en}}</ref> | |||
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One example is the association of "heaviness" with "difficulty".<ref>{{cite book |last1=Grady |first1=Joseph E. |last2=Ascoli |first2=Giorgio A. |title=Metaphor: Embodied Cognition and Discourse |date=2017 |publisher=Cambridge University Press |isbn=978-1-108-20310-4 |pages=27–45 |url=https://www.cambridge.org/core/books/abs/metaphor/sources-and-targets-in-primary-metaphor-theory-looking-back-and-thinking-ahead/EACC819EB83AC4875D5114D67B4F8321 |access-date=6 November 2024 |chapter=Sources and Targets in Primary Metaphor Theory: Looking Back and Thinking Ahead}}</ref> Likewise, there is a correlation between ''knowing'' and ''seeing'' forming the primary metaphor ''knowing is seeing''. Understanding an expression such as '']'' rests on two such primary metaphors. Evidence for primary metaphors is usually observed in the use of language, though evidence from the visual domain has also been researched.<ref>{{cite journal |last1=Ortiz |first1=María J. |title=Primary metaphors and monomodal visual metaphors |journal=Journal of Pragmatics |date=1 May 2011 |volume=43 |issue=6 |pages=1568–1580 |doi=10.1016/j.pragma.2010.12.003 |url=https://www.sciencedirect.com/science/article/abs/pii/S037821661000408X |access-date=6 November 2024 |issn=0378-2166}}</ref> | |||
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The term ''primary metaphor'' was coined by linguist Joseph Grady.{{Citation needed|date=November 2024}} | |||
==See also== | |||
{{Portal|Philosophy|Psychology}} | |||
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* ] | |||
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==References== | |||
{{reflist}} | |||
{{DEFAULTSORT:Primary Metaphor}} | |||
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Latest revision as of 17:40, 13 December 2024
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In cognitive linguistics, a primary metaphor is an ingrained association between certain pairs of distinct concepts. These innate conceptual metaphors inform cognition, and are theorised to arise unconsciously from experienced events. Primary metaphors persist across languages because basic embodied experiences, which form their basis, are universal.
In these associated pairs of concepts, one can be said to be the "source" concept, which is usually grounded in a measurable experience, while the other is the "target" concept, which is usually more abstract and subjective. They may arise via conflation during early development, before the subject is able to distinguish the two concepts.
One example is the association of "heaviness" with "difficulty". Likewise, there is a correlation between knowing and seeing forming the primary metaphor knowing is seeing. Understanding an expression such as glass ceiling rests on two such primary metaphors. Evidence for primary metaphors is usually observed in the use of language, though evidence from the visual domain has also been researched. The term primary metaphor was coined by linguist Joseph Grady.
See also
References
- ^ Lakoff, George; Johnson, Mark (1999). Philosophy In The Flesh: The Embodied Mind And Its Challenge To Western Thought. Basic Books. ISBN 978-0-465-05673-6. Retrieved 6 November 2024.
- Grady, Joseph E.; Ascoli, Giorgio A. (2017). "Sources and Targets in Primary Metaphor Theory: Looking Back and Thinking Ahead". Metaphor: Embodied Cognition and Discourse. Cambridge University Press. pp. 27–45. ISBN 978-1-108-20310-4. Retrieved 6 November 2024.
- Ortiz, María J. (1 May 2011). "Primary metaphors and monomodal visual metaphors". Journal of Pragmatics. 43 (6): 1568–1580. doi:10.1016/j.pragma.2010.12.003. ISSN 0378-2166. Retrieved 6 November 2024.
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