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| {{Short description|Exercise equipment}} | |||
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| The '''Shake Weight''' is a modified ] that oscillates, purportedly increasing the effects of exercise. As a result of the perceived sexually suggestive nature of the product, infomercial clips of the exercise device have gone |
The '''Shake Weight''' is a modified ] that oscillates, purportedly increasing the effects of exercise. As a result of the perceived sexually suggestive nature of the product, infomercial clips of the exercise device have gone viral. | ||
| A 2011 study in '']'' states that for the chest, shoulder and triceps, the Shake Weight's exercises are inferior to conventional exercises that target the individual muscles. For the biceps, the results were similar. Additionally, the report found that the Shake Weight routines burned fewer calories than walking at {{convert|3|mph}}.<ref name="cnbc">{{cite news |title=The Shake Weight Hits $40 Million In Sales |author=Darren Rovell |newspaper=CNBC|date=20 August 2010 |url=https://www.cnbc.com/2010/08/20/the-shake-weight-hits-40-million-in-sales.html |access-date=9 October 2010 |url-status=live |archive-url= https://web.archive.org/web/20110611035115/https://www.cnbc.com/id/38788941/The_Shake_Weight_Hits_40_Million_In_Sales |archive-date=11 June 2011}}</ref> | |||
| ==Product specifications== | |||
| ⚫ | The Shake Weight has a female and male version, though was initially released as a product "designed specifically for women".<ref name="SW4women">{{cite web |url=http://www.shakeweight.com/flare/next |title=Shake Weight website |author= |date |
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| ==Specifications== | |||
| The female version weighs 2.5 lb.<ref>{{cite web |url=https://www.theshakeweight.com/ |title=Shake Weight ®}}</ref> Per official company press releases, "Based on a groundbreaking workout technology called Dynamic Inertia, which engages the muscles in the arms, shoulders and chest in an entirely new fashion, the Shake Weight increases upper body muscle activity by more than 300% compared to traditional free weights". The company website further adds that the product has "scientifically proven results" and that the user can "get incredible results in just six minutes a day, three hundred sixty-five days a year".<ref name="SW4women"/> In comparison, the male version weighs twice as much at 5 lb.<ref name="SW4men">{{cite web |url=http://www.buyshakeweightformen.com/flare/next |title=Shake Weight for Men website |author= |date= |work= |publisher= |accessdate=20 April 2010}}</ref> | |||
| ⚫ | The Shake Weight has a female and male version, though it was initially released as a product "designed specifically for women".<ref name="SW4women">{{cite web |url=http://www.shakeweight.com/flare/next |title=Shake Weight website |author= |date= |publisher= |accessdate=20 April 2010 |archive-url= https://web.archive.org/web/20110202214928/http://www.shakeweight.com/flare/next |archive-date=2 February 2011}}</ref> | ||
| The female version weighs {{convert|2.5|lb|kg|sigfig=3}}.<ref>{{cite web |url=https://www.theshakeweight.com/ |title=Shake Weight ® |access-date=2011-06-05 |archive-url=https://archive.today/20121217201120/https://www.theshakeweight.com/ |archive-date=2012-12-17 |url-status=dead }}</ref> The male version weighs twice as much at {{convert|5|lb|kg|sigfig=3}}.<ref name="SW4men">{{cite web |url=http://www.buyshakeweightformen.com/flare/next |title=Shake Weight for Men website |author= |date= |publisher= |accessdate=20 April 2010 |archive-url= https://web.archive.org/web/20100404045915/http://www.buyshakeweightformen.com/flare/next |archive-date=4 April 2010}}</ref> | |||
| The product appears to be based on "vibration plate technology—machines that vibrate to make the muscles relax and contract several times a second—thought to enhance the impact of exercise". The company claims this action tones the upper ], ] and shoulders.<ref name="review">{{cite news |title=Vibrating dumbbells, fat-melting shorts... get in shape the cheat's way | first= Louise | last= Atkinson |newspaper=Daily Mail |date=12 January 2010 |url=http://www.dailymail.co.uk/femail/article-1242478/Vibrating-dumbbells-fat-melting-shorts--shape-cheats-way.html#ixzz0lnRtdick }}</ref> | |||
| ==Reception== | ==Reception== | ||
| Shake Weight has gained popular attention and parody |
Shake Weight has gained popular attention and parody because its use involves the appearance of pumping a ] object.<ref name=msnbc/> The product's commercials have been described by Diane Mapes of ] as "slightly pornographic".<ref name=msnbc>{{cite news|last=Mapes|first=Diane|title=Stroke of luck? Shake Weight (kind of) works to tone arms|url=http://www.nbcnews.com/id/39677329|accessdate=14 July 2011|newspaper=MSNBC|date=29 October 2010}}{{dead link|date=August 2024|bot=medic}}{{cbignore|bot=medic}}</ref> Following its July 2009 debut, clips from a Shake Weight ] quickly went viral. The viral ] clip has more than 4,000,000 views.<ref>{{cite web |url=http://viralvideochart.unrulymedia.com/youtube/hilarious_shake_weight_exercise_for_womennbspvideo?id=4S3C4AC908w |archive-url=https://web.archive.org/web/20110724060631/http://viralvideochart.unrulymedia.com/youtube/hilarious_shake_weight_exercise_for_womennbspvideo?id=4S3C4AC908w |url-status=dead |archive-date=24 July 2011 |title=Hilarious Shake Weight Exercise for Women Video |work=Viral Video Chart |publisher=Unruly Media |accessdate=20 April 2010}}</ref> When ] visited '']'' ] and host Jimmy Kimmel asked her if she had heard of "this great invention", her spontaneous reaction was "it's practically pornographic!".<ref>{{cite web | url=https://okmagazine.com/news/video-emma-stone-shakes-late-night-jimmy-fallon/ | title=VIDEO: Emma Stone Shakes up 'Late Night with Jimmy Fallon' | date=17 September 2010 }}</ref> The Shake Weight commercial has also been parodied by '']'',<ref>{{cite web |url=http://snltranscripts.jt.org/09/09s.phtml |title=Season 35: Episode 19 |author= |date= |publisher=Saturday Night Live Transcripts |accessdate=26 April 2010}}</ref> '']'', '']'', '']'',<ref>{{Cite web|url=https://www.cryptogeography.com/shake-weight-south-park-video-joke-all-along/|title=Shake Weight - South Park Video Proved It Was A Joke All Along|date=2019-05-25|website=CryptoGeography|language=en-US|access-date=2019-12-03}}</ref> '']'', '']'', '']'', '']'', and '']''.<ref>{{Cite web|url=https://www.youtube.com/watch?v=g_knKu0JCNw|title=Thor Ragnarok shake weight|date=22 February 2018 |via=www.youtube.com}}</ref><ref>{{Cite web|url=http://www.reddit.com/r/MovieDetails/comments/nzjwa3/in_thor_ragnarok_2017_skurges_shake_weight/|title=In Thor: Ragnarok (2017), Skurge's shake weight actually belongs to director Taika Waititi. He bought it while filming Green Lantern in 2011, and jokes that it's a "DC crossover".|date=June 14, 2021}}</ref> | ||
| Among its many appearances on television shows, Shake Weight was tested on '']'', and '']''.<ref name="joke">{{cite news |title=Slimline Alex Gerrard ignores critics to launch ludicrous Shake Weight fitness aid |author=Sarah Bull |newspaper=Daily Mail |date=8 January 2010 |url=http://www.dailymail.co.uk/tvshowbiz/article-1241642/Slimline-Alex-Gerrard-ignores-critics-launch-ludicrous-Shake-Weight-fitness-aid.html#ixzz0lnUXfUJ9 }}</ref> The Shake Weight commercial has also been parodied on '']'', '']'', '']'', '']'' episode "]", the '']'' episode "Do Me a Solid"<ref>{{cite web |url=http://snltranscripts.jt.org/09/09s.phtml |title=Season 35: Episode 19 |author= |date= |work= |publisher=Saturday Night Live Transcripts |accessdate=26 April 2010}}</ref> and '']'', as well as a promo for the new 2011 episodes of '']''. | |||
| ==Product developer== | |||
| Johann Verheem is the inventor of Shake Weight and CEO of FitnessIQ.<ref name="inc">{{cite web |url=http://www.inc.com/articles/2010/08/shake-weight-inventor-johann-verheem.html |title=Shaking America By Storm |author=Christine Lagorio |date=16 August 2010 |work= |publisher=Inc. |accessdate=8 October 2010}}</ref> | |||
| ==Sales== | |||
| By August 2010, a reported two million Shake Weight units had been sold for a total of $40 million in sales.<ref name="cnbc">{{cite news |title=The Shake Weight Hits $40 Million In Sales |author=Darren Rovell |newspaper=CNBC|date=20 August 2010 |url=http://www.cnbc.com/id/38788941/The_Shake_Weight_Hits_40_Million_In_Sales |accessdate=9 October 2010}}</ref> | |||
| ==Endorsements== | |||
| In January 2010, ], the English model and wife of English footballer ], launched the ] version of the Shake Weight. Gerrard said, "I use the Shake Weight every day and my arms have never looked so good. It really works."<ref name="joke"/> | |||
| ==References== | ==References== | ||
| {{reflist}} | {{reflist}} | ||
| ] | |||
| ==External links== | |||
| * | |||
| * | |||
| ] | ] | ||
| ] | ] | ||
Latest revision as of 02:07, 11 November 2024
Exercise equipment
The Shake Weight is a modified dumbbell that oscillates, purportedly increasing the effects of exercise. As a result of the perceived sexually suggestive nature of the product, infomercial clips of the exercise device have gone viral.
A 2011 study in Consumer Reports states that for the chest, shoulder and triceps, the Shake Weight's exercises are inferior to conventional exercises that target the individual muscles. For the biceps, the results were similar. Additionally, the report found that the Shake Weight routines burned fewer calories than walking at 3 miles per hour (4.8 km/h).
Specifications
The Shake Weight has a female and male version, though it was initially released as a product "designed specifically for women".
The female version weighs 2.5 pounds (1.13 kg). The male version weighs twice as much at 5 pounds (2.27 kg).
Reception
Shake Weight has gained popular attention and parody because its use involves the appearance of pumping a phallic object. The product's commercials have been described by Diane Mapes of MSNBC as "slightly pornographic". Following its July 2009 debut, clips from a Shake Weight infomercial quickly went viral. The viral YouTube clip has more than 4,000,000 views. When Emma Stone visited Jimmy Kimmel Live! in September 2010 and host Jimmy Kimmel asked her if she had heard of "this great invention", her spontaneous reaction was "it's practically pornographic!". The Shake Weight commercial has also been parodied by Saturday Night Live, The Daily Show, Two and a Half Men, South Park, Regular Show, A Very Harold & Kumar 3D Christmas, RuPaul's Drag Race, Deadpool, and Thor: Ragnarok.
References
- Darren Rovell (20 August 2010). "The Shake Weight Hits $40 Million In Sales". CNBC. Archived from the original on 11 June 2011. Retrieved 9 October 2010.
- "Shake Weight website". Archived from the original on 2 February 2011. Retrieved 20 April 2010.
- "Shake Weight ®". Archived from the original on 17 December 2012. Retrieved 5 June 2011.
- "Shake Weight for Men website". Archived from the original on 4 April 2010. Retrieved 20 April 2010.
- ^ Mapes, Diane (29 October 2010). "Stroke of luck? Shake Weight (kind of) works to tone arms". MSNBC. Retrieved 14 July 2011.
- "Hilarious Shake Weight Exercise for Women Video". Viral Video Chart. Unruly Media. Archived from the original on 24 July 2011. Retrieved 20 April 2010.
- "VIDEO: Emma Stone Shakes up 'Late Night with Jimmy Fallon'". 17 September 2010.
- "Season 35: Episode 19". Saturday Night Live Transcripts. Retrieved 26 April 2010.
- "Shake Weight - South Park Video Proved It Was A Joke All Along". CryptoGeography. 25 May 2019. Retrieved 3 December 2019.
- "Thor Ragnarok shake weight". 22 February 2018 – via www.youtube.com.
- "In Thor: Ragnarok (2017), Skurge's shake weight actually belongs to director Taika Waititi. He bought it while filming Green Lantern in 2011, and jokes that it's a "DC crossover"". 14 June 2021.