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| '''Suparatana Bencharongkul''' (]: ศุภรัตน์ เบญจรงคกุล) is a Thai agriculturist, lifestyle influencer, and the daughter of ], billionaire telecommunication tycoon.<ref>{{Cite web|date=2019-03-13|title=Like Father Like Daughter: Love and Passion for Agriculture|url=https://www.retailnews.asia/like-father-like-daughter-love-and-passion-for-agriculture/|url-status=live|access-date=2019-06-10|language=en-US|newspaper=Retail News Asia}}</ref><ref name=":1">{{Cite web|last=EBR|first=Editor|title=From Lifestyle Influencer to Agriculture Pioneer {{!}}|url=https://www.europeanbusinessreview.com/from-lifestyle-influencer-to-agriculture-pioneer/,%20https://www.europeanbusinessreview.com/from-lifestyle-influencer-to-agriculture-pioneer/|url-status=live|access-date=2019-06-11|work=The European Business Review|language=en-GB}}</ref> As an agriculturist, she combined farming and technology to start the ''Farmer Info Application'', ''Sabuymarket'', ''Allbio'', ''Farmmanyam'', ''Rakbankerd Products'' and ''Fulfield'' initiatives for the benefit of the farmers in ].<ref name=":0">{{Cite web|url=https://www.bmmagazine.co.uk/business/suparatana-bencharongkul-pioneering-agritech-in-thailand/|title=Suparatana Bencharongkul - Pioneering agritech in Thailand|date=2019-05-23|work=]|language=en-GB|access-date=2019-06-10}}</ref><ref name=":2">{{cite web|url=https://forbesthailand.com/people/forbes-life-people/%e0%b8%a8%e0%b8%b8%e0%b8%a0%e0%b8%a3%e0%b8%b1%e0%b8%95%e0%b8%99%e0%b9%8c-%e0%b9%80%e0%b8%9a%e0%b8%8d%e0%b8%88%e0%b8%a3%e0%b8%87%e0%b8%84%e0%b8%81%e0%b8%b8%e0%b8%a5-%e0%b8%a3%e0%b8%b1%e0%b8%81%e0%b8%9a.html|title=Suparatana Bencharongkul, Daughter of Billionaire, Absorbing the Power of Earth, Creating Modern Agriculture|work=]|date=22 April 2019|access-date=2019-06-23}}</ref><ref>{{Cite web|url=https://www.thairath.co.th/lifestyle/woman/591047|title=งานคือความสำเร็จในชีวิตลูกเจ้าสัวดีแทค "ศุภรัตน์ เบญจรงคกุล"|website=www.thairath.co.th|language=th|access-date=2019-07-08}}</ref> | '''Suparatana Bencharongkul''' (]: ศุภรัตน์ เบญจรงคกุล) is a Thai agriculturist, lifestyle influencer, and the daughter of ], billionaire telecommunication tycoon.<ref>{{Cite web|date=2019-03-13|title=Like Father Like Daughter: Love and Passion for Agriculture|url=https://www.retailnews.asia/like-father-like-daughter-love-and-passion-for-agriculture/|url-status=live|access-date=2019-06-10|language=en-US|newspaper=Retail News Asia}}</ref><ref name=":1">{{Cite web|last=EBR|first=Editor|title=From Lifestyle Influencer to Agriculture Pioneer {{!}}|url=https://www.europeanbusinessreview.com/from-lifestyle-influencer-to-agriculture-pioneer/,%20https://www.europeanbusinessreview.com/from-lifestyle-influencer-to-agriculture-pioneer/|url-status=live|access-date=2019-06-11|work=The European Business Review|language=en-GB}}</ref> As an agriculturist, she combined farming and technology to start the ''Farmer Info Application'', ''Sabuymarket'', ''Allbio'', ''Farmmanyam'', ''Rakbankerd Products'' and ''Fulfield'' initiatives for the benefit of the farmers in ].<ref name=":0">{{Cite web|url=https://www.bmmagazine.co.uk/business/suparatana-bencharongkul-pioneering-agritech-in-thailand/|title=Suparatana Bencharongkul - Pioneering agritech in Thailand|date=2019-05-23|work=]|language=en-GB|access-date=2019-06-10}}</ref><ref name=":2">{{cite web|url=https://forbesthailand.com/people/forbes-life-people/%e0%b8%a8%e0%b8%b8%e0%b8%a0%e0%b8%a3%e0%b8%b1%e0%b8%95%e0%b8%99%e0%b9%8c-%e0%b9%80%e0%b8%9a%e0%b8%8d%e0%b8%88%e0%b8%a3%e0%b8%87%e0%b8%84%e0%b8%81%e0%b8%b8%e0%b8%a5-%e0%b8%a3%e0%b8%b1%e0%b8%81%e0%b8%9a.html|title=Suparatana Bencharongkul, Daughter of Billionaire, Absorbing the Power of Earth, Creating Modern Agriculture|work=]|date=22 April 2019|access-date=2019-06-23}}</ref><ref>{{Cite web|url=https://www.thairath.co.th/lifestyle/woman/591047|title=งานคือความสำเร็จในชีวิตลูกเจ้าสัวดีแทค "ศุภรัตน์ เบญจรงคกุล"|website=www.thairath.co.th|date=16 March 2016|language=th|access-date=2019-07-08}}</ref> | ||
| ==Career== | ==Career== | ||
| Suparatana is the ] of Rakbankerd Group, which is part of the family-owned Benchachinda Group.<ref name="TST">{{cite web|title=Suparatana Bencharongkul With An Aim To Improve Farmers' Lives|url=https://www.sciencetimes.com/articles/25961/20200605/suparatana-bencharongkul-with-an-aim-to-improve-farmers-lives.htm|url-status=live|work=Science Times|publisher=The Science Times|accessdate=14 June 2020}}</ref><ref name=":2" /><ref name=":3" /> Her efforts are centered towards improving agricultural production in Thailand through smart technology of ], unmanned aviation systems and ], leading to higher yields per acre.<ref name=":1" /><ref name=":3">{{Cite web|url=https://praew.com/people/16440.html|title=ศุภรัตน์ เบญจรงคกุล ดีเอ็นเอสำนึกรักบานเกิด นำผลผลิตจากทุ่งรวงทอง ออนไลน์สู่โลกดิจิทัล|date=2015-07-25|website=Praew (แพรว) – All Luxe You Can Reach|language=en-US|access-date=2019-07-08}}</ref> | Suparatana is the ] of Rakbankerd Group, which is part of the family-owned Benchachinda Group.<ref name="TST">{{cite web|title=Suparatana Bencharongkul With An Aim To Improve Farmers' Lives|url=https://www.sciencetimes.com/articles/25961/20200605/suparatana-bencharongkul-with-an-aim-to-improve-farmers-lives.htm|url-status=live|work=Science Times|date=5 June 2020|publisher=The Science Times|accessdate=14 June 2020}}</ref><ref name=":2" /><ref name=":3" /> Her efforts are centered towards improving agricultural production in Thailand through smart technology of ], unmanned aviation systems and ], leading to higher yields per acre.<ref name=":1" /><ref name=":3">{{Cite web|url=https://praew.com/people/16440.html|title=ศุภรัตน์ เบญจรงคกุล ดีเอ็นเอสำนึกรักบานเกิด นำผลผลิตจากทุ่งรวงทอง ออนไลน์สู่โลกดิจิทัล|date=2015-07-25|website=Praew (แพรว) – All Luxe You Can Reach|language=en-US|access-date=2019-07-08}}</ref> | ||
| Suparatana pioneered the use of ] in agriculture, particularly rice production, which is one of Thailand's main crops. The technology aims to get more production for farmers in Thailand.<ref name="TST"/> | Suparatana pioneered the use of ] in agriculture, particularly rice production, which is one of Thailand's main crops. The technology aims to get more production for farmers in Thailand.<ref name="TST"/> | ||
Revision as of 20:41, 22 November 2021
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| Suparatana Bencharongkul | |
|---|---|
| File:Suparatana Bencharongkul (Public).jpgSuparatana Bencharongkul | |
| Born | Thailand |
| Occupation | COO of The Rakbankerd Group |
| Known for | Agricultural technology |
.jpg){kind=link}
Suparatana Bencharongkul (Thai: ศุภรัตน์ เบญจรงคกุล) is a Thai agriculturist, lifestyle influencer, and the daughter of Boonchai Bencharongkul, billionaire telecommunication tycoon. As an agriculturist, she combined farming and technology to start the Farmer Info Application, Sabuymarket, Allbio, Farmmanyam, Rakbankerd Products and Fulfield initiatives for the benefit of the farmers in Thailand.
Career
Suparatana is the chief operating officer of Rakbankerd Group, which is part of the family-owned Benchachinda Group. Her efforts are centered towards improving agricultural production in Thailand through smart technology of artificial intelligence, unmanned aviation systems and sensors, leading to higher yields per acre.
Suparatana pioneered the use of smart technology in agriculture, particularly rice production, which is one of Thailand's main crops. The technology aims to get more production for farmers in Thailand.
See also
References
- "Like Father Like Daughter: Love and Passion for Agriculture". Retail News Asia. 2019-03-13. Retrieved 2019-06-10.
{{cite web}}: CS1 maint: url-status (link) - ^ EBR, Editor. "From Lifestyle Influencer to Agriculture Pioneer |". The European Business Review. Retrieved 2019-06-11.
{{cite web}}:|first=has generic name (help)CS1 maint: url-status (link) - "Suparatana Bencharongkul - Pioneering agritech in Thailand". Business Matters. 2019-05-23. Retrieved 2019-06-10.
- ^ "Suparatana Bencharongkul, Daughter of Billionaire, Absorbing the Power of Earth, Creating Modern Agriculture". Forbes Thailand. 22 April 2019. Retrieved 2019-06-23.
- "งานคือความสำเร็จในชีวิตลูกเจ้าสัวดีแทค "ศุภรัตน์ เบญจรงคกุล"". www.thairath.co.th (in Thai). 16 March 2016. Retrieved 2019-07-08.
- ^ "Suparatana Bencharongkul With An Aim To Improve Farmers' Lives". Science Times. The Science Times. 5 June 2020. Retrieved 14 June 2020.
{{cite web}}: CS1 maint: url-status (link) - ^ "ศุภรัตน์ เบญจรงคกุล ดีเอ็นเอสำนึกรักบานเกิด นำผลผลิตจากทุ่งรวงทอง ออนไลน์สู่โลกดิจิทัล". Praew (แพรว) – All Luxe You Can Reach. 2015-07-25. Retrieved 2019-07-08.