Revision as of 17:51, 7 January 2025 editSchazjmd (talk | contribs)Autopatrolled, Extended confirmed users68,279 edits Reverted good faith edits by W. C. Minor (talk): You need a source that identifies this as "audience capture"Tags: Twinkle Undo← Previous edit | Revision as of 18:28, 7 January 2025 edit undoW. C. Minor (talk | contribs)Extended confirmed users690 edits added back story with sourceTag: Visual editNext edit → | ||
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'''Audience capture''' is the phenomenon where an ] is affected by his audience, catering to them what he believes they want to hear. This creates a ] loop, which can lead the influencer towards more extreme views and behaviors. | '''Audience capture''' is the phenomenon where an ] is affected by his audience, catering to them what he believes they want to hear. This creates a ] loop, which can lead the influencer towards more extreme views and behaviors. | ||
An famous example of audience capture can be found in the story of the online influencer ], known as Nikocado Avocado. Perry started off on ] with videos of himself playing the violin and supporting ]. He then shifted to videos of himself eating known as ]. Audience capture led him to more and more extreme eating leading him in turn to ] and poor health.<ref>{{Cite web |last=Watson |first=Steve |date=2023-07-13 |title=Avoiding audience capture |url=https://stackmagazines.com/current-affairs/avoiding-audience-capture-in-print/ |access-date=2025-01-07 |website=STACK magazines}}</ref> | |||
The term was coined by ] in 2018.<ref>{{Cite news |last=Weiss |first=Bari |last2=Winter |first2=Damon |date=2018-05-08 |title=Opinion {{!}} Meet the Renegades of the Intellectual Dark Web |url=https://www.nytimes.com/2018/05/08/opinion/intellectual-dark-web.html |access-date=2025-01-05 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> | The term was coined by ] in 2018.<ref>{{Cite news |last=Weiss |first=Bari |last2=Winter |first2=Damon |date=2018-05-08 |title=Opinion {{!}} Meet the Renegades of the Intellectual Dark Web |url=https://www.nytimes.com/2018/05/08/opinion/intellectual-dark-web.html |access-date=2025-01-05 |work=The New York Times |language=en-US |issn=0362-4331}}</ref> |
Revision as of 18:28, 7 January 2025
Audience capture is the phenomenon where an influencer is affected by his audience, catering to them what he believes they want to hear. This creates a positive feedback loop, which can lead the influencer towards more extreme views and behaviors.
An famous example of audience capture can be found in the story of the online influencer Nicholas Perry, known as Nikocado Avocado. Perry started off on YouTube with videos of himself playing the violin and supporting veganism. He then shifted to videos of himself eating known as mukbang. Audience capture led him to more and more extreme eating leading him in turn to obesity and poor health.
The term was coined by Eric Weinstein in 2018.
See also
References
- Watson, Steve (2023-07-13). "Avoiding audience capture". STACK magazines. Retrieved 2025-01-07.
- Weiss, Bari; Winter, Damon (2018-05-08). "Opinion | Meet the Renegades of the Intellectual Dark Web". The New York Times. ISSN 0362-4331. Retrieved 2025-01-05.
External links
- The Surprising Psychology of Audience Capture, Matt Johnson, NeuroscienceOf.com
- Resisting Audience Capture: How to Maintain Integrity & Sanity Online, Matt Klein, ZINE Substack
- The Perils of Audience Capture, The Prism by Gurwinder