| Revision as of 02:37, 6 September 2008 editPinkadelica (talk | contribs)Extended confirmed users, Pending changes reviewers, Rollbackers48,689 editsm Sourced vandalism? Doubtful (HG)← Previous edit | Revision as of 02:41, 6 September 2008 edit undo207.237.137.37 (talk) Sourced ? Way too much details. Suggest a compromise. Way too many details.Next edit → | ||
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| |publisher=''The Armenian Reporter'' | |publisher=''The Armenian Reporter'' | ||
| |date=] ]}}</ref> | |date=] ]}}</ref> | ||
| Competitive account win in September 2008. | |||
| == Clients == | == Clients == | ||
| Although according to Torossian said the firm's corporate, technology and consumer clients account for 97 percent of the company's revenue<ref name="bweek badboy">{{cite news | Although according to Torossian said the firm's corporate, technology and consumer clients account for 97 percent of the company's revenue<ref name="bweek badboy">{{cite news | ||
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| |publisher=''Holmes Report''}}</ref>, and the firm appeared at #153 on the ''Inc. 500'' 2007 list<ref name="Inc 2007"/>. | |publisher=''Holmes Report''}}</ref>, and the firm appeared at #153 on the ''Inc. 500'' 2007 list<ref name="Inc 2007"/>. | ||
| ==Agriprocessor |
==Agriprocessor == | ||
| In July 2008, the author of |
In July 2008, the author of a blog, failed messiah, accused 5WPR of ] in the reader comment section and impersonating critics of one of 5WPR's clients, ], a meat processing company that was under federal investigation. The firm later issued a statement saying a member of their senior staff was ultimately responsible. | ||
| |first=Dave | |||
| |last=Franzman | |||
| |title=May 16 2008 | |||
| |publisher=] | |||
| |url=http://www.kcrg.com/news/local/19005394.html | |||
| |title= Class Action Lawsuit Alleges Abuse, "Immigration Fees" | |||
| }}</ref> Rosenberg traced the comments placed under the names of ] founder Rabbi Morris Allen and other Agriprocessors critics to ] used by Juda Engelmayer, 5WPR's senior vice president and executive responsible for the Agriprocessors account.<ref name="Rabbi Allen PR Week">{{cite news | |||
| |url=http://www.prweekus.com/5W-faces-accusation-for-blog-misconduct/article/112308/ | |||
| |title=5W acknowledges blog misconduct | |||
| |first=Frank | |||
| |last=Washkuch | |||
| |date=] | |||
| |publisher=PRWeek US}}</ref> Engelmayer initially blamed an intern, and said the intern was fired immediately.<ref>{{cite news | |||
| |url=http://www.jewishberkshires.org/page.aspx?id=179351 | |||
| |title=Agriprocessors' PR Firm Accused of Impersonating Rabbi | |||
| |first=Ben | |||
| |last=Harris | |||
| |publisher='']''}} | |||
| </ref><ref>{{cite news | |||
| |url=http://www.jta.org/cgi-bin/iowa/breaking/109424.html | |||
| |title=PR firm faces scrutiny | |||
| |publisher=Jewish Telegraphic Agency | |||
| |date=]}}</ref> Torossian later issued a statement saying a member of senior staff was ultimately responsible, “A senior staff member failed to be transparent in dealing with client matters." <ref name="Rabbi Allen PR Week"/> | |||
| ==References== | ==References== | ||
Revision as of 02:41, 6 September 2008
5W Public Relations, also known as 5WPR, is an American public relations firm founded in 2003 by Ronn Torossian. PR industry trade publications reported 2007 billings exceeded US$11.5 million. and the company was listed on the 2007 Inc list of fastest growing companies.. 5WPR primarily has represented corporations such as Microsoft, Verisign, EDS, but clients also include non-profit organizations, entertainers including Snoop Dogg and Pamela Anderson, and political figures and organizations including the Israeli government, Prime Minister of Serbia and Pastor John Hagee.
History
5WPR began in a small office within a Manhattan-based travel agency with three clients and two employees. Since its establishment, the company's client list expanded along with its staff size.
Competitive account win in September 2008.
Clients
Although according to Torossian said the firm's corporate, technology and consumer clients account for 97 percent of the company's revenue, the firm also represents entertainers, Jewish groups and politicians.
In December 2006, the Foreign Ministry of Israel worked with 5WPR and Elias Buchwald, one of the founders of PR firm Burson-Marsteller to train Israel's top spokespersons on Western media and communications methods , and in 2005, The Lebanese American Council for Democracy retained 5W Public Relations for "strategic counsel and media relations.".
Growth
In 2007, 5W Public Relations netted $11,581,939 in fees, an increase of 24.3% from 2006 figures
O'Dwyers PR Report ranked the company #21 in earnings among their top 182 ranked PR companies, and it has given it ranked the firm eighth out of the top 40 entertainment PR firms among. Holmes Report named the firm its choice for "Fastest Growing public relations firm in the nation” in 2007., and the firm appeared at #153 on the Inc. 500 2007 list.
Agriprocessor
In July 2008, the author of a blog, failed messiah, accused 5WPR of sockpuppeting in the reader comment section and impersonating critics of one of 5WPR's clients, Agriprocessors, a meat processing company that was under federal investigation. The firm later issued a statement saying a member of their senior staff was ultimately responsible.
References
- ^ "PR Firm Rankings - Independent PR Firms". O'Dwyer's PR Report.
{{cite web}}: Italic or bold markup not allowed in:|publisher=(help) - ^
"No. 153 5W Public Relations". Inc. 2007.
{{cite web}}: Italic or bold markup not allowed in:|publisher=(help) - Kurutz, Steven (2005-02-20). "Brash P.R. Guy Grabs Clients, Ink". The New York Times.
{{cite news}}: Italic or bold markup not allowed in:|publisher=(help) - Samarjian, Natalie (June 26 2004). "Torossian Taking the PR World by Storm". The Armenian Reporter.
{{cite news}}: Check date values in:|date=(help); Italic or bold markup not allowed in:|publisher=(help) - "The Bad Boy of Buzz and His PR Problem". Businessweek. 2007-11-12.
{{cite news}}: Check date values in:|date=(help); Italic or bold markup not allowed in:|publisher=(help); Unknown parameter|coauthors=ignored (|author=suggested) (help) - Popper, Nathaniel (2008-07-11). "Flacks for Agriprocessors Admit Online Impersonation of Meat Company's Critics". Forward.
{{cite news}}: Check date values in:|date=(help); Italic or bold markup not allowed in:|publisher=(help); Unknown parameter|coauthors=ignored (|author=suggested) (help) - "Staying on Message, Whatever the Question". The Jewish Week. 2007-01-19.
{{cite news}}: Check date values in:|date=(help); Italic or bold markup not allowed in:|publisher=(help) - Indymedia.com, Emotions And Political Assassination
- "Entertainment PR". O'Dwyers PR Report.
{{cite web}}: Italic or bold markup not allowed in:|publisher=(help) - "5W Public Relations". Holmes Report.
{{cite web}}: Italic or bold markup not allowed in:|publisher=(help)