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Revision as of 02:17, 2 July 2015
| Jack Tretton | |
|---|---|
 | |
| Born | Boston, Massachusetts, United States |
| Alma mater | Providence College |
| Occupation(s) | Former President and CEO of Sony Computer Entertainment America |
| Term | 2006-2014 |
| Successor | Shawn Layden |
Jack Tretton is the former president and CEO of Sony Computer Entertainment America and current member of the advisory boards for Genotaur, an artificial intelligence startup, and LifeApps Digital Media, a digital publisher of products and services focused on heath, fitness, and sports topics.
Career
After graduating from Providence College, Tretton was a territory manager for Duracell from 1983 through 1985. In 1986 he joined Activision as the vice president of sales until 1991, when he joined JVC Musical Industries and became general manager of JVC's game division until early 1995.
Tretton joined Sony in March 1995 and was part of the team that created the original PlayStation and was involved in the development and publishing of all major Sony consoles and handhelds. In November 2006, Tretton was promoted to president and CEO of Sony Computer Entertainment America, succeeding Kazuo Hirai who became president and COO of Sony Computer Entertainment (SCEA). Following his appointment as president, Tretton personally presented Sony's conferences at E3 from 2007 to 2013.
In early March 2014 it was announced that Tretton would step down from his position at the end of the month, citing a mutual agreement between himself and SCEA not to renew his contract. He was succeeded by Shawn Layden, who was previously the vice-president and COO of Sony Network Entertainment International.
In late May 2014, it was announced that Tretton joined the advisory board of Genotaur, a San Francisco-based artificial intelligence startup, and the following September it was announced Tretton joined the advisory board of LifeApps Digital Media, a digital publisher of products and services focused on heath, fitness, and sports topics.
Professional reputation
Tretton had been known for making a number of controversial comments, which detractors claim are belittling and uninformed, including referring to the Wii as a "lollipop" and the Xbox 360 an "unreliable cook." Most recently, in touting Sony's portable gaming device, the PlayStation Vita, Tretton noted that the competing Nintendo 3DS provides a "Game Boy experience", claiming adults would not want to be seen using one.
Our view of the 'Game Boy experience' is that it's a great babysitting tool, something young kids do on airplanes, but no self-respecting twenty-something is going to be sitting on an airplane with one of those. He's too old for that.
— Jack Tretton
Despite his comments in 2011, he later stated on February 22, 2012 (North American launch of the Vita) that he's "a believer in a rising tide lifting all boats," and that "a successful Nintendo or a successful gaming industry is good for anybody that's in the gaming business."
Personal
Tretton was born in Boston, Massachusetts. He graduated from Providence College in 1983 with a Bachelor of Science in marketing. During his time with Sony Tretton supported the Lucile Packard Children's Hospital in Palo Alto, California by providing patients with PlayStation consoles and games.
References
- ^ "MCV LEGENDS - Jack Tretton". MCV. Intent Media. April 22, 2008. Archived from the original on January 24, 2010. Retrieved January 24, 2010.
- "Sony Computer Entertainment America Elevates Jack Tretton to President and CEO, Kaz Hirai Named President and Group COO of Sony Computer Entertainment, Inc". Sony Computer Entertainment America. 2006-11-30. Retrieved 2015-07-01.
- "Jack Tretton steps down as CEO of Sony Computer Entertainment America". Polygon. 2014-03-06. Retrieved 2015-07-01.
- Makuch, Eddie (March 6, 2014). "Veteran PlayStation boss Jack Tretton to step down". Gamespot. Retrieved March 6, 2014.
- "Former Sony exec Jack Tretton joins board of AI firm Genotaur". Polygon. 2014-05-28. Retrieved 2015-07-01.
- "LifeApps Digital Media, Inc. announces Jack Tretton former President and C.E.O of Sony Computer Entertainment joins Advisory Board". Yahoo. 2014-09-17. Retrieved 2015-07-01.
- Vicious Sid (July 17, 2007). "Sony's Jack Tretton: Wii is a "lollipop", 360 an "unreliable cook"". GamePro. Archived from the original on 2010-10-03. Retrieved April 8, 2011.
- Tom Goldman (April 8, 2011). "Sony: Nintendo Handhelds Aren't for Self-Respecting Adults". The Escapist. Retrieved April 8, 2011.
- "Sony's Jack Tretton Talks PlayStation Vita - IGN". Uk.ps3.ign.com. Retrieved 2013-06-20.
- "Sony CEO Jack Tretton Steps Down; Sony Vice President Shawn Layden To Take Over". International Business Times. 2014-03-07. Retrieved 2015-07-01.
- "Jack Tretton". LinkedIn. Retrieved 2015-07-01.