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'''Crowdspring''' (written "crowdSPRING") is an ] for crowdsourced creative services.<ref> Crowdspring homepage</ref> Entrepreneurs, small businesses, startups, big Brands and agencies who need a custom logo design, website design, other graphic design, industrial design or copywriting post what they need, when they need it and how much they'll pay.<ref>http://www.socialtechpop.com/2010/09/lightbank-and-prizes-oh-my/</ref> Once posted, creatives from around the world (over 100,000 from 200 countries) submit actual work. Buyers choose from among actual work (currently an average of more than 110 entries per project), not bids and proposals.<ref> How Crowdspring works</ref> Hence the business model is essentially running competitions for designers.<ref name=forbes>{{cite web|last1=Steiner|first1=Christopher|title=The Creativity of Crowds|url=https://www.forbes.com/forbes/2009/0216/062.html|website=Forbes|date=2009}}</ref> '''Crowdspring''' (written "crowdSPRING") is an ] for crowdsourcing creative services.<ref> Crowdspring homepage</ref> Customers enter the details of what they require and when they need it and how much they'll pay.<ref>http://www.socialtechpop.com/2010/09/lightbank-and-prizes-oh-my/</ref> Once posted, people from around the world (over 100,000 from 200 countries) submit actual finished work and the customer picks and pays for what they choose.<ref> How Crowdspring works</ref>


==Overview== ==Overview==
Crowdspring was co-founded in May 2007 by Ross Kimbarovsky and Michael Samson.<ref name=forbes/> Crowdspring launched its online marketplace publicly in May 2008. Crowdspring is based in Chicago.<ref></ref><ref> Businessweek</ref><ref></ref><ref> Information Week</ref><ref>Christopher Steiner February 16, 2009 Forbes</ref><ref>Rafe Needleman June 12, 2008 CNet</ref> Crowdspring was founded in May 2007<ref name=forbes/> and launched its online marketplace publicly in May 2008. Crowdspring is based in Chicago.<ref></ref><ref> Businessweek</ref><ref></ref><ref> Information Week</ref><ref>Christopher Steiner February 16, 2009 Forbes</ref><ref>Rafe Needleman June 12, 2008 CNet</ref>

More than 100,000 graphic designers and writers from 200 countries work on Crowdspring.<ref></ref> Unlike traditional marketplaces, where buyers select from among bids and proposals, Crowdspring uses an innovative business model - buyers select from among actual designs to the buyer's specification, submitted by multiple designers. Buyers average more than 110 designs per project.<ref> Crowdspring Stat Bar</ref> Buyers make payment before the work is completed, rather than after.<ref>{{cite web|title=CrowdSpring leverages weasel economics|url=https://www.cnet.com/news/crowdspring-leverages-weasel-economics/|website=CNet|date=June 12, 2008}}</ref>

Crowdspring handles full project management, file transfer, payment, legal contracts, and communication (public and private). Designers can create profiles and create portfolios on the site. The Crowdspring marketplace offers comprehensive feedback, statistics, ratings, and community forums. Crowdspring offers all buyers a money back guarantee <ref> How Does Crowdspring Protect Intellectual Property</ref><ref> Crowdspring By The Numbers</ref>

== Blog ==
Crowdspring maintains a ] which was launched in mid-2008.<ref>{{cite web|url=http://blog.crowdspring.com |title=Crowdspring Blog |publisher=Crowdspring}}</ref>


==Criticism== ==Criticism==
When it launched publicly in mid-2008, the company and its business model received some criticism because Crowdspring's marketplace works on a speculative model and challenges traditional ways of buying and selling graphic design, industrial design, and copywriting services. This is the process of asking professionals to complete custom work for the chance of getting payment.<ref></ref> This means that most people involved in the process effectively work for free.<ref>{{cite web|last1=Walker|first1=Rob|title=The Crowd Is Wise—but Can It Draw?|url=http://www.slate.com/articles/arts/culturebox/2011/05/the_crowd_is_wisebut_can_it_draw.html|website=Slate|date=May 31, 2011}}</ref> Crowdspring embraced and actively participates in the debate about its spec work business model.<ref> The NO!SPEC campaign vs. Crowdspring,</ref><ref> Is Spec Work Evil? The Online Creative Community Speaks</ref> When it launched publicly in mid-2008, the company and its business model received some criticism because it's marketplace works on a speculative model of asking professionals to complete custom work for the chance of getting payment.<ref></ref> This means that most people involved in the process produce finished work and do not get paid.<ref>{{cite web|last1=Walker|first1=Rob|title=The Crowd Is Wise—but Can It Draw?|url=http://www.slate.com/articles/arts/culturebox/2011/05/the_crowd_is_wisebut_can_it_draw.html|website=Slate|date=May 31, 2011}}</ref>


==References== ==References==
{{reflist|30em}} {{reflist}}


== External links == == External links ==

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Crowdspring
CrowdSpring
Company typePrivate
IndustryDesign
FoundedMay, 2007
HeadquartersChicago, Illinois, USA
Area servedWorldwide
Key peopleRoss Kimbarovsky, Co-Founder; Mike Samson, Co-Founder
ProductsCustom Logo Design, Website Design, Illustration, Marketing Materials, Industrial Design, Copywriting
Number of employees14
Websitewww.crowdspring.com

Crowdspring (written "crowdSPRING") is an online marketplace for crowdsourcing creative services. Customers enter the details of what they require and when they need it and how much they'll pay. Once posted, people from around the world (over 100,000 from 200 countries) submit actual finished work and the customer picks and pays for what they choose.

Overview

Crowdspring was founded in May 2007 and launched its online marketplace publicly in May 2008. Crowdspring is based in Chicago.

Criticism

When it launched publicly in mid-2008, the company and its business model received some criticism because it's marketplace works on a speculative model of asking professionals to complete custom work for the chance of getting payment. This means that most people involved in the process produce finished work and do not get paid.

References

  1. Crowdspring homepage
  2. http://www.socialtechpop.com/2010/09/lightbank-and-prizes-oh-my/
  3. How Crowdspring works
  4. Cite error: The named reference forbes was invoked but never defined (see the help page).
  5. Creative designs, ideas get chance to stand out at CrowdSpring
  6. Company snapshot Businessweek
  7. Crowdsourced Design: Is Crowdspring the next iStockPhoto?
  8. review Information Week
  9. Christopher Steiner The Creativity of Crowds February 16, 2009 Forbes
  10. Rafe Needleman CrowdSpring leverages weasel economics June 12, 2008 CNet
  11. No!Spec campaign vs. Crowdspring
  12. Walker, Rob (May 31, 2011). "The Crowd Is Wise—but Can It Draw?". Slate.

External links

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