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Unicru is an American computer software company that produces software for Human Resources departments. In particular it provides products and services that allow companies to measure the quality of job applicants and their suitability for particular positions by giving them personality tests. Many of their customers are large retailers such as Big Y, Lowe's, Hollywood Video, Hastings Entertainment, Fred Meyer, Albertsons, Toys R Us, PetSmart, Best Buy,Cite error: A <ref> tag is missing the closing </ref> (see the help page).
Unicru was founded in 1987 as Decision Point Data and is headquartered in Beaverton, Oregon. It acquired two other software companies: Guru.com in 2003 and Xperius (formerly Personic) in 2004. The Guru.com URL and logo were subsequently sold to eMoonlighter.com which now operates under the Guru.com brand.
In August 2006, Kronos announced it had acquired Unicru.
According to the Wall Street Journal, cheating on the tests, using answer keys available online, became more common during the late-2000s recession, though Kronos denies that cheating is common or significantly affects the test's validity.
See also
References
- "Customer Success Accelerates Unicru Growth". Internet Retailer. 2004-08-18. Retrieved 2008-08-30.
- Earnshaw, Eliza (2006-01-13). "Unicru grows in face of fierce foes". Portland Business Journal. Retrieved 2008-08-30.
- "Kronos to Reach Beyond Workforce Management With Unicru Buy". Gartner. 2006-07-18. Retrieved 2008-08-30.
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