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Revision as of 18:11, 22 February 2014 by 95.130.163.17 (talk) (Remove German language infobox for defunct tv channel)(diff) ← Previous revision | Latest revision (diff) | Newer revision → (diff) Television channelCountry | Germany |
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Ownership | |
Owner | The Walt Disney Company |
The Fourth (German: Das Vierte) was a German TV station replaced in January 2014 by Disney Channel.
History
Das Vierte was launched by NBC Universal Global Networks (NUGN) in 2005 as an all drama programming. The channel reached its 1% first year goal with the expections of doubling in 2 to 3 years. In 2008, NUGN sold the station to Mini Movie International Channel, owned by Dmitri Lesnevsky, as the station was losing money. Lesnevsky expected to turn the station around through rebranding then reselling it. In 2010, Phoenix Media planned to buy the station but that fell through. As of 2011 the station had a market share of 0.2%. In September 2012, The Walt Disney Company announced a deal to purchase Das Vierte. Disney closed on the deal by December 2012. In April 2013, Disney announced that Das Vierte would become a Disney Channel in January 2014.
Programming
Das Vierte started with the slogan "Wir sind Hollywood" (We are Hollywood). The programming later moved away from Hollywood productions and towards a cooperation with the Anixe TV network.
Availability
Das Vierte was available via terrestrial transmission in Berlin and Bremen, as well as Europe wide on Astra digital satellite service.
Via the air waves, the station had an availability to 93% of German TV households.
References
- "Neuer TV-Sender: Disney-Channel ersetzt ab Januar Das Vierte - SPIEGEL ONLINE". Spiegel.de. 2013-04-17. Retrieved 2014-02-11.
- Kemp, Stuart; Scott Roxborough (June 5, 2008). "NBCU Global Networks selling Das Vierte". The Hollywood Reporter. Retrieved February 18, 2014.
- Roxborough, Scott (September 25, 2012). "Disney Buys German Channel Das Vierte". The Hollywood Reporter. Retrieved 18 February 2014.
- Roxborough, Scott (April 17, 2013). "Walt Disney to Launch Free-TV Channel in Germany". The Hollywood Reporter. Retrieved February 18, 2014.
- Roxborough, Scott (November 14, 2013). "Disney Betting on Pixar Movies, ABC Series in German Network Launch". The Hollywood Reporter. Retrieved February 18, 2014.