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| Type | Trade publication |
|---|---|
| Format | Website and newsletter |
| Owner(s) | Key Positioning Limited |
| Founder(s) | Andrew Shale |
| Editor | Sebastian Enberg (2016 - ) Shruti Advani (2009 - 2016) |
| Founded | 2009 |
| Language | English |
| ISSN | 2076-5320 |
Asian Private Banker is an Asia-based intelligence, data and networking company that aims to support Asia's private wealth management communities.
History
Asian Private Banker was founded in November 2009.
Audience
The magazine and website are aimed at relationship managers, C-suite management at private banks, and specialists in charge of product selection. The majority of the readership is based in the two main off-shore booking centres: Hong Kong and Singapore, with a smaller following in China, the UK, Switzerland, and the US.
Content
Digital
The website provides daily digital content and news articles, as well as an archive of previously published content, paralleled by daily e-newsletters and a news app (APB News).
Asian Private Banker's print magazine is the only Asia-produced magazine focusing exclusively on private banking and wealth management, with lead feature articles on industry issues, regular columns and a compilation of articles from the website during that period.
Data and Research
Asian Private Banker conducts incisive proprietary research on private banks, their product providers, and the various UHNW/HNW clients they serve, as well as provide AUM (assets under management) and RM (relationship managers) League Tables, cited by industry sources as the most reliable of their kind, and the magazine is now using its network within the industry to build its data offering.
See also
References
- "Asia's wealth spurs competition for private bankers: Citi". Reuters. Retrieved 18 June 2014.