This is an old revision of this page, as edited by VanessaSteele9 (talk | contribs) at 21:48, 19 October 2023 (Some information about the chemical process of how Olaplex works.). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.
Revision as of 21:48, 19 October 2023 by VanessaSteele9 (talk | contribs) (Some information about the chemical process of how Olaplex works.)(diff) ← Previous revision | Latest revision (diff) | Newer revision → (diff)| Industry | Professional hair care |
|---|---|
| Founded | 2014 |
| Founder | Dean Christal |
| Headquarters | Santa Barbara, CA |
| Key people |
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| Owner | Advent International |
| Website | www |
Olaplex is a hair care brand founded in 2014 by Dean Christal. The product was developed by two chemists, Eric Presley and Craig Hawker, and is advertised to rebuild broken bonds in hair caused by chemical, thermal, and mechanical damage.
History
Olaplex was founded in 2014 by Dean Christal. In 2019, Olaplex was acquired by Advent International. JuE Wong is the current CEO.
Ingredients
All Olaplex products contain a patented ingredient called bis-aminopropyl diglycol dimaleate, with the aim of rebuilding broken hair disulfide bonds.
Bis-aminopropyl diglycol dimaleate functions by forming a chemical bond between the thiol groups of two cysteine amino acids. During hair denaturation from bleach or other chemical treatments, the cysteine amino acids that make up a disulphide bond in keratin proteins are disrupted.
Lawsuit
In February 2023, 28 women filed a lawsuit against Olaplex claiming that the products led to damaged hair and hair loss. Olaplex published results from third-party testing to show the products are safe. As of May 2023, no trial date has been set.
References
- "Advent-Owned Haircare Firm Olaplex Valued at $13.6 Billion in Upsized IPO". The Business of Fashion. 2021-09-30. Retrieved 2023-09-15.
- "What is Olaplex and How Does It Keep Kim K's Hair Looking So Damn Good?". 18 April 2018.
- "Celebrity-adored Olaplex has just added an epic new product collection! Here's a guide to the insanely popular hair heroes". 9 April 2021.
- Luce, Ivan De (2021-09-01). "How Olaplex grew from a cult haircare brand into a beauty staple seeking a $1.5 billion IPO". www.businessofbusiness.com. Retrieved 2023-10-03.
- "Here's the Tea on the Olaplex Hair Treatment". 26 April 2018.
- Archie, Ayana (16 February 2023). "Nearly 30 women are suing Olaplex, alleging products caused hair loss". npr. Retrieved 27 September 2023.
- "Olaplex products cause hair loss, lawsuit claims". BBC News. 2023-02-16. Retrieved 2023-10-03.
- Zuritsky, Kate (2023-05-25). "Does Olaplex Really Cause Hair Loss? The Truth Behind the Lawsuit". Green Matters. Retrieved 2023-10-03.
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