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Digg is a rapidly growing website that emphasizes technology news. It combines social bookmarking, blogging, syndication, as well as non-hierarchical democratic editorial control. News stories and websites are submitted by users, then promoted to the front page through a user-based ranking system. This differs from the hierarchical editorial system that many other news sites employ (such as Slashdot).
Previous Versions of Digg
The original design featured no ads, but as its popularity grew Google AdSense were added to generate revenue. The site was updated in July of 2005, to "version 2.0" which added new features such as a friends list and a new interface design (created by Daniel Burka, of the web design company Silverorange, who is also known for his redesign of the Mozilla Foundation's website.) After the redesign, some users complained about the lack of a simplistic version. Kevin Rose has stated there will eventually be a feature which will allow a logged in user to switch between minimalist and default layout.