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WNYZ is a low-power television station that serves New York City.
WNYZ, until October 30, 2009, programmed a dance music radio format using the Channel 6 audio subcarrier of 87.74 MHz, which can received on many FM broadcast receivers. The format was referred to as Pulse 87. On November 2, 2009, it became a simulcast of WPTY/Calverton, New York, a station whose format is more Rhythmic-based and branded itself as "Party 87.7" for the New York City Metropolitan area. aslo playing old movie with no sound with party fm WNYZ's television signal broadcasts in analog on VHF channel 6(-) and now also broadcasts on digital channel on 6.1 as 1.1.
The station's audio signal reaches the five boroughs (Brooklyn, Bronx, Manhattan, Queens, Staten Island), Nassau and Western Suffolk, Westchester, Rockland and Northeastern New Jersey. Before June 12, 2009, the signal of ABC's WPVI-TV Channel 6 in Philadelphia used to make WNYZ-LP unlistenible in most of central and parts of Northern New Jersey; WRGB Channel 6 in Albany also had similar effects in parts of the Hudson Valley in New York. After the digital TV transition (with associated transmitter changes) of June 12, 2009, reception of Pulse 87 improved in Central NJ and the Hudson Valley. However, it continues to impact reception of WPVI and WRGB's digital signals in these areas, since they stayed on the channel 6 frequency. Both these tv stations have filed for power increases which may cause listeners in those areas to lose WNYZ once again. But since WNYZ is a low powered television station, it and its listeners have to accept the interference if they want to remain operating as a FM station as full powered stations get priority.
Though they do broadcast video, it was usually nature scenes that are repeated throughout the day, and only to fulfill the FCC requirement that some sort of video be broadcast on the frequency. Since the digital transition, WNYZ broadcasts color bars, a legal ID, and a message telling viewers to listen to 87.7; the audio of the DTV channel is Pulse 87. WNYZ operates using a television license as opposed to an FM radio license, because the FCC only issues FM licenses between 88.1 and 107.9 MHz; the 87.7 frequency, though many radios can receive it, is specifically set aside for television by the FCC and by international organizations.
History
WNYZ signed on in 1998 as W33BS (on channel 33), but moved to channel 6 in 2003. It has, since moving to channel 6, effectively operated as an FM radio station ever since; the New York FM radio dial is significantly crowded, and had not added a station to the FM band since 1985, effectively necessitating the rather crude extension of the FM band.
WNYZ was originally Russian Top 40 (Radio Vsyo - Russian for "Radio Everything"), but late in 2007, it was announced that it would be changing to a Dance-intensive Rhythmic Top 40 format as "Pulse 87". After several delays, the station flipped to the new format on Monday February 11, 2008 at 12 Midnight EST.
Joel Salkowitz, the station's Program Director and an alumnus of WQHT during their early days told the online website All Access about Pulse 87's musical direction: "The station is a Top 40/Rhythmic, leaning away from Rock and Rap and more towards Club and Dance sounds in their place. Familiar, rhythmic hits mixed with the very best new music. This is a current/recurrent-based radio station." The station's format, which features more cutting-edge dance music, is unique in New York City as WKTU currently plays a more classic Rhythmic Adult Contemporary dance format. The format is also rarely seen in the US as only a handful of stations carry this format in America. One of these stations was Long Island's WPTY "Party 105.3," the station that would takeover WNYZ's lease. Party 105.3 and Pulse 87 were generally not in competition with one another as they serve different markets. Pulse 87's slogan was "New York's New Dance Music Leader."
Its transmitter is on top of the Citicorp Building in Long Island City, Queens, and Pulse 87.7 IDs alluded to it as "that big blue building in Queens" .
On March 10, 2008, the station made a deal with Arbitron that will allow the station to be rated in its PPMs, but because it is a television station, WNYZ can not be rated in the official Arbitron radio books for the New York Metropolitan market. On March 31, 2009, it was announced that, according to a Mega Media press release, "due to the recent policy change at Arbitron, effective April 1, 2009 Pulse 87 will now be included and measured under the standard PPM Radio Ratings report effective April 2009 survey period." Pulse 87 has also been added to the Rhythmic and Dance panels at Mediabase, while Billboard/Nielsen BDS has the station monitored as a reporter on the Hot Dance Airplay panel.
Financial troubles and closure
Mega Media had been in serious financial trouble long before they launched Pulse 87. This came to a head on August 12, 2009, when Mega Media filed for bankruptcy, reporting $3.5 million in liabilities against assets of just $180,000. Mega says it hopes to continue operating Pulse while it restructures under Chapter 11. As of a month later the station was still on the air.
On October 30, 2009, the current lease between the Mega Media Group and Island Broadcasting will end if Island Broadcasting does not receive the $500,000 it is owed under the terms of the contract. Island Broadcasting is under no obligation to continue letting Pulse 87 use their signal without paying for the lease. However, there was a tentative deal in place for a new company to buy out Mega Media and pay off the debt owed to Island Broadcasting. The new company planned to continue the dance format, but nothing ever came to fruition. If the company has to be liquidated under Chapter 7, most of its creditors will receive nothing. A Chapter 7 liquidation will need to be done if Mega Media does not find an investor or buyer within a week. The WNYZ-LP license was offered for sale by Island Broadcasting for $15 million.
According to the Stipulation and Order Regarding the Time Brokerage Agreement agreed to by Mega Media and Island Broadcasting and approved by the bankruptcy judge, Mega Media was required to be pay $500,000 by 5:00 PM on October 30 to Island Broadcasting. Mega Media was not able to supply the money, and Island Broadcasting forced Pulse 87 off the air. Pulse 87 ceased broadcasting on WNYZ-LP on October 30, 2009 at 5:00pm. Alex Shvarts from Mega Media read a statement on air starting at 12:15pm on October 30, 2009, mentioning the shutdown & thanking all the DJ's & behind the scenes people, fans, and advertisers. However, they continued their online stream as Pulse 87 with the same format until 10:58 PM on October 30th.
A new format for WNYZ was announced on November 2, 2009, at 6 AM. WPTY "Party 105" took over the 87.7 frequency in New York City. JVC Media LLC takes over the lease from Mega Media Group. A new logo for WNYZ was leaked days ahead of the announcement, which bears a exact resemblence to WPTY's logo. However, the studios and programming will remain on Long Island as WNYZ will serve as a simulcast to WPTY. There are no plans at this point to add any studios in New York.
Star & Buc Wild
Morning show duties were handled by Star & Buc Wild, who started their show on Monday, February 18 (delayed from January 15 due to Star's liver surgery).
The show returned with Star, Buc Wild, DX21, and White Trash Helene, along with new producer DJ Yonny (formerly of Power 105.1). Star was also part of executive management at the station
As of October 17, 2008, the Star and Buc Wild show left Pulse 87 on good terms as the station will focus more on dance music. "Jewelz Lopez" had also left the station on October 16, 2008 but returned to the station on October 27, 2008. And then exited again in January 2009.
Former Staff
On-air
- Borasio - Weekdays - 9am - 2pm
- Niko - Weekdays - 2pm - 7pm
- Andre the DreDog - Weekdays - 7pm-12am
- Showboat - Weekends
- Able Sanchez - Weekends
- Vinny T. - Weekends
- Ruby Tuesday - Weekends
- Laura Stylez - Weekends
Mixshows
- DJ Serg - Weekdays at noon - "Nooner at Noon"
- DJ Yonny - Friday Nights
- James Anthony - Weekdays at 5pm - "Free Ride at 5"
- Frankie Vasquez - Weekdays at 8pm - "BPM at 8PM"
- Mike Rizzo - Saturday Nights
- Johnny Budz - Fridays at 8pm
- Jonathan Peters - Saturday Nights
- The Glenn Friscia - Weekend Nights
Former DJs
- Lil Cee (Afternoons) - now working at crosstown rival 92.3 NOW-FM
- Jewelz (mid-days) - currently the mid-day personality at 92.5 Maxima FM a CBS owned station in Tampa Bay and the program director of Goom Radio's dance channel In The Club.
References
- http://www.fybush.com/NERW/2009/091116/nerw.html
- http://www.fybush.com/NERW/2009/090817/nerw.html
- Radio-Info: "New York's "Pulse 87" falls silent", October 30, 2009.
- from www.fmqbproductions.com/dance (posted October 30, 2009)
- Party 87.7 logo
External links
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