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Revision as of 23:26, 12 January 2006 by 155.33.109.95 (talk)(diff) ← Previous revision | Latest revision (diff) | Newer revision → (diff)One of the world's leading advertising agencies, TBWA handles the advertising for such brands as adidas, Apple, PlayStation, and Nissan. The agency also created the fcuk brand.
TBWA was founded in 1970 in Paris, France, as a merger between Tragos American Management, Bonnange French Marketing, Wiesendanger Swiss Creation, and Ajroldi Italian Client Services.
In addition to creative advertising, TBWA provides relationship marketing and branding services through its TEQUILA subsidiary. The firm has about 240 offices in 75 countries; in the US, TBWA operates through TBWA\Chiat\Day, with offices in Los Angeles, New York, San Francisco, and Toronto. The agency is a unit of holding company Omnicom Group.