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"Roar" is a song recorded by American singer Katy Perry, released as the lead single from her upcoming album, Prism (2013). Composed by Perry, Lukasz "Dr. Luke" Gottwald, Max Martin, Bonnie McKee, and Henry "Cirkut" Walter, "Roar" is a midtempo power pop song. Its lyrics address standing up for oneself.

The song received generally positive reviews from music critics, who thought it was a "determined note" for Perry's new album and described it as a "sure-to-be radio hit". Although most reviews were positive, some thought the lyrics were predictable and contained "clichés". The single became the singer's eighth non-consecutive US Billboard Hot 100 number one, and gave Perry her biggest digital song sales week ever, breaking her previous record held by "Firework". The song also peaked within the top 10 of 25 other charts, while topping music charts at 9 countries in total. A video for "Roar" was released on September 5, 2013, which was directed by Grady Hall and Mark Kudsi, and filmed at the Los Angeles County Arboretum and Botanic Garden.

Release and promotion

On July 29, 2013, Perry announced that her fourth studio album, Prism, would be released on October 22, 2013, by sending a large gold semi-truck throughout the streets of Los Angeles, with the truck having the album's release date and title printed on its sides. The song made its official radio debut on August 10, 2013. The song was released on iTunes on August 12, 2013. On the day of its iTunes release, Perry promoted the song's release in New York City. Prior to the release of the single, Perry released four teasers, all of which stated the single would be released August 12, 2013, though the single was released two days earlier than expected. The first teaser showed her burning the blue wig she wore in her 2010 "California Gurls" music video, revealing the song title and release date. The second teaser showed her at a funeral for her trademark peppermint swirl outfit. The third teaser showed a cat eating a feather toy and roaring afterwards. The fourth teaser showed Perry walking into a recording studio.

On August 12, 2013, a lyric video for "Roar" was released, using an app called WhatsApp directed/produced by Joe Humpay, Aya Tanimura, Tim Zimmer, and Tuan Le. It depicts Perry doing daily activities such as eating, using the toilet, working out, and taking a bath, while she texts the lyrics on her iPhone to various people. Emoji characters are used in place of certain words. On September 6, 2013, Good Morning America announced its "Roar With Katy Perry" contest. It asked for a student to send a two minute video of themselves and others performing their own rendition of "Roar" at their school. The winner will win a live concert by Perry to be held at their school on or about October 25, 2013. The concert will also be broadcast on Good Morning America.

Composition and lyrical content

"Roar" is a midtempo, synth-driven power pop song. It contains elements of folk rock, arena rock, and glam rock. Lyrically, the song is an "empowerment anthem" in which Perry stands up for herself, having "discovered the power within herself". In the chorus, she sings "I got the eye of the tiger, a fighter / Dancing through the fire, 'cause I am a champion / And you're gonna hear me roar / Louder, louder than a lion" over a thumping beat.

Of writing the song, Perry stated: "I wrote it because I was sick of keeping all these feelings inside and not speaking up for myself, which caused a lot of resentment." and that "I've been through a lot of therapy since my last record and that's what this is about." She described the track as a song speaking about "standing up for yourself, who can be the biggest bully in the equation is yourself and can get in your way and it's a song about speaking up for yourself and having the strength". When asked if she thought "Roar" would be just as successful as her previous efforts, she responded: "You can never be too sure because it doesn't always work out like that, but for me I've always kind of gone with my intuitive feeling — if something really moves me, if I get those goose bumps or chickenpox, if I get those then I know it struck a chord in me".

Critical response

Upon release, "Roar" received generally positive reviews from critics. Gerrick D. Kennedy of the Los Angeles Times called the track a "sweet, poppy confection with a bit of bite"; he also praised Perry's vocals. Rolling Stone also gave the song a positive review, saying, "With its easy poppy beat and repeated refrains of 'You held me down but I got up,' and 'You're gonna hear me roar,' the lead single strikes a determined note for the new album." James Montgomery of MTV described it as "undeniably genuine", writing: "It is personal, it is powerful, and, with its combination of sonorous hooks and searing sentiment, it is certainly one of the more perfect pop songs to come down the pipeline in quite a while.

Michael Cragg of The Guardian called it "a massive single from a massive pop star who knows exactly what she's doing". Andrew Hampp from Billboard had a positive response to "Roar", claiming it was a "stylistic return to the arena-sized singer-songwriter formula that made her debut on One of the Boys", but criticized the lyrics, saying they "rarely rise above easy clichés and rhymes and that the stomping mid-tempo beat leaves a little to be desired in the BPM department". Melinda Newman of HitFix called the song a "fierce, fun anthem" and complimented the song as a "great change of pace" for Perry.

Charley Rogulewski of Vibe called the track a "sure-to-be radio hit with an empowering theme similar to her track "Firework". Katie Aktinson from Entertainment Weekly also compared it to "Firework", claiming that its lyrics "will likely make the song a fall-football anthem", and jokingly said that "the Bengals should send her a check now". Chiderah Monde from New York Daily News referred to the chorus as "catchy" and said the song was "another certified anthem" for Perry. James Shotwell from Under the Gun Review said the song takes a "more powerful approach" than Perry's previous material.

In contrast, Sal Cinquemani from Slant Magazine criticized the song's "benign lyrics", commenting that the track was "more of a yelp than a roar". Robbie Daw from Idolator gave a "neutral" review, but complimented the song's "easy poppy beat". Lava Lizard called the song "predicable" and criticized similarities to Perry's prior singles. Arcadey called the song "cheesy", commenting that "It's catchy, but not really in a good way". Other critics, such as the Los Angeles Times, concentrated criticism on the "uncomfortably close" similarities between "Roar" and Sara Bareilles' "Brave".

Commercial performance

On the Billboard Hot 100, the song debuted at number eighty-five on the week-ending August 24, due to radio airplay. The following week, during its first week on sales, "Roar" sold 557,000 digital copies, thus earning Perry the highest first-week sales numbers of 2013 and also her biggest digital song sales week ever, breaking her previous record held by "Firework", which sold 509,000 digital copies in December, 2010. Hence, the song rose to number two, becoming Perry's twelfth top-ten hit single in the United States, and her ninth consecutive single to peak within the top three on the Hot 100. After another week at the runner-up position, "Roar" eventually ascended to number-one in its fourth week, after selling 448,000 copies and making Perry claim her eighth number one on the Hot 100 and also her ninth digital number-one single. On its seventh frame, the song moved 2-1 (peak audience impressions of 159 million) and became Perry's sixth number one on the Hot 100 Airplay, as well as becoming both the year's and the singer's fastest climbing to the top position. "Roar" also reached number-one on both the US Pop Songs and Adult Pop Songs. The number-one position on the Pop Songs chart gave Perry her record-breaking tenth number one, tying her with Rihanna for the most chart toppers on the airplay-based chart. The number-one position on the Adult Pop Songs chart also gave Perry multiple milestones; It became her eighth chart topper, tying her with Maroon 5 and P!nk as the act with the most number-ones there. It also made the fastest ascension to the top spot in the chart's 17 year history; also notably, this record was previously held by Perry's own single "California Gurls" (2010). The song has also entered the top ten of both the Adult contemporary chart and of the Hot Dance Club Songs, at number eight in each (in the latter one becoming Perry's twelfth top-ten). As of September 2013, "Roar" has sold 2.4 million digital copies in the United States.

"Roar" entered at the top of the New Zealand Singles Chart after just four days on sale, becoming Perry's ninth number-one single, second top debut and her eleventh top ten. After less than five weeks, the Recording Industry Association of New Zealand certified the single Platinum, denoting sales exceeding 15,000. In Australia, the song debuted at number-three on the ARIA Singles Chart, before climbing to number one the following week; thus becoming Perry's third number one single in Australia. In less than a month, Australian Recording Industry Association certified the single 2x Platinum, denoting sales in exceed of 140,000. In the United Kingdom, "Roar" entered at number-one on the UK Singles Chart on September 8, 2013, selling 179,500 copies in its first week and ending Ellie Goulding's "Burn" prolonged run atop the chart. The single became Perry's fourth UK number-one single, following "Part of Me" (2012), "California Gurls" (2010) and "I Kissed a Girl" (2008). Currently, it has been certified Silver by the British Phonographic Industry, denoting shipment of over 200,000 copies in the country. Thus far, the single spent two consecutive weeks atop the chart, her longest running UK number-one of this decade, until being dethroned by "Talk Dirty" by Jason Derulo ft. 2 Chainz. The song also debuted atop the adjacent UK chart of Scotland and inside the Irish Singles Chart.

In mainland Europe, the song reached number-four on the Italian Singles Chart, where it was eventually certified Gold by the Federation of the Italian Music Industry, for sales of over 15,000 digital copies. In Spain, the single peaked at number-five on the sales chart, according to PROMUSICAE. It was also a commercial success in the German-speaking territories. In Austria, it became a number-one on the Ö3 Austria Top 40, while in Germany and Switzerland in reached numbers two and three, respectively. It also peaked at number-five in Flanders, on the Ultratop 50. As for the French-speaking parts of the continent, the song only reached numbers six and seven in France and Wallonia, respectively. The single also hit the top five in all of the Scandinavian countries. "Roar" found placings among the top-ten of the airplay charts in Bulgaria, Croatia, Czech Republic, Hungary and Slovakia. In the other parts of the Eastern Europe, the song failed to match this amount of success, failing to chart neither on the Romanian Top 100, nor in any Russian Music Charts. Within the digital charts of Greece, Luxembourg and Portugal, "Roar" peaked at number-two in the former ones and at number-eight in the latter.

Elsewhere, the single was a commercial success as well. In Latin America, for instance, the song broke sales record on the Brazilian iTunes, with 3,569 copies sold within a week of release; the record previously belonged to "Heart Attack" by Demi Lovato, with 2,526 copies sold within a week of release. In Mexico nevertheless, it still holds at the runner-up position, as it reached number-two on the Monitor Latino English-language airplay chart. Its popularity with the Latin market is solidified by the peaks at numbers two and ten inside the Venezuelan Pop Rock Chart and Ecuadorean Airplay Chart, respectively. "Roar" was an overwhelming success in the Asian market as well. On the Gaon Chart of South Korea, it also reached number-one on the international chart, overtaking Lady Gaga's "Applause" on a margin of 23,500 units. In Japan, the only territory where it missed the top ten, the song entered the top-twenty of the Japan Hot 100. "Roar" was also a massive airplay succes in Israel, where it reached the top of the Media Forest chart. Similarly, the single became a top-five success even in South Africa, where it peaked at number-four on the nationwide Mediaguide airplay chart.

Music video

The music video for "Roar" was directed by Grady Hall and Mark Kudsi, and filmed at the Los Angeles County Arboretum and Botanic Garden. The official full length music video for "Roar" was released on September 5, 2013. In the video, Perry and her boyfriend (played by Brian Nagel) are stranded in a jungle after surviving a plane crash. A tiger attacks him shortly after they start exploring the area. She runs away from the scene, and later makes friends with other animals surrounding her. She becomes queen of the jungle, and dubs a tiger "Kitty Purry" after taming it. Her character in the video resembles the protagonist from Sheena, Queen of the Jungle. A 21 second teaser of the Tarzan-esque video was shown on August 25, 2013 via Shazam. It was later uploaded to Perry's official VEVO account under the title: Queen of the Jungle. Maeve Keirans from MTV was very impressed with the teaser, stating:

"Katy Perry has taken a very different approach for her new "Roar" teaser: She is in the jungle, swinging from branches, lettin' all her jungle friends—namely, a monkey and an elephant—know that she is ready to roar. The twenty-second clip doesn't feature much of Katy, but what we can see as she swings across our screens on a vine, is a cheetah print sweetheart neckline bandeau and a skirt constructed of leaves. She's going from Killer Queen to jungle queen. It seems clear that Katy has moved on from burying her former alter-ego and will be emerging as a jungle woman."

Additionally, Nokia posted a behind the scenes look of the "Roar" video on September 4, 2013.

James Montgomery from MTV News noted that the video drew inspiration from Sheena, Queen of the Jungle and stated: "In short, this isn't a video that takes itself too seriously, though it also doesn't stray far from subtext. If you thought the metaphors of "Wide Awake" were a tad heavy handed, well, then this is the video for you. Katy doesn't do dark..... she does camp, and does it better than pretty much anyone else out there. Infer from "Roar" what you will, but understand this: the next chapter has begun, and this one's going to be a whole lot of fun".

Controversy

Perry was criticized by PETA for using exotic animals in the video for "Roar". Merrilee Burke from PETA stated: "Animals used for entertainment..... endure horrific cruelty and suffer from extreme confinement and violent training methods. They often become stressed and anxious when hauled around and forced into unfamiliar or frightening situations." Burke also declared that the animals involved in the music video were allegedly provided by a company who was criticized by US officials.

Plagiarism accusations

Upon the release of "Roar", many accused Perry of copying Sara Bareilles' single "Brave". Bareilles herself stated: "Katy's a friend of mine and we've known each other a really long time, so she even texted me about it and we went back and forth", and that "The shame that I feel that's happened is that it's become a drama. It's putting this negative spin on two artists that are choosing to share positive messages. She also added "If I'm not mad I don’t know why anybody else is upset. I'm like, 'Relax, let's just celebrate that we can be out there and encouraging people to, like, feel strong and empowered.'"

In response to the accusations, Dr. Luke, producer and co-writer of "Roar" tweeted on August 14, 2013: "Roar was written and recorded before Brave came out." In direct response to the attention "Brave" received as a result of the plagiarism accusations, Epic Records decided to promote "Brave" to the mainstream pop radio format. Music producer Dillon Francis felt that the "Roar" lyric video copied his "Messages" video, as it also used the concept of instant messaging.

Live performances and cover versions

Perry closed the 2013 MTV Video Music Awards with "Roar" on August 25, 2013 in a special performance under the Brooklyn Bridge. She also performed the song on September 20, 2013 at iHeartRadio Music Festival. "Roar" has been covered by Megan & Liz, Boyce Avenue, and Dan Croll for BBC Radio 1's Live Lounge.

Track listing

• Digital download

1. "Roar" – 3:42

• CD single

1. "Roar" – 3:42
2. "Roar" (instrumental) – 3:42

Charts and certifications

Release history

References

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111. "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201334 into search. Retrieved August 21, 2013.
112. "South African Airplay Top 10". Mediaguide. Entertainment Logistics Services. September 24, 2013. {{cite web}}: Cite has empty unknown parameter: |1= (help)
113. "Katy Perry – Roar" Canciones Top 50.
114. "Katy Perry – Roar". Singles Top 100.
115. "Katy Perry – Roar". Swiss Singles Chart. Retrieved August 21, 2013.
116. "Official Singles Chart Top 100". Official Charts Company.
117. "Katy Perry Chart History (Hot 100)". Billboard.
118. "Katy Perry Chart History (Pop Songs)". Billboard.
119. "Katy Perry Chart History (Dance Club Songs)". Billboard.
120. "Katy Perry Chart History (Adult Pop Songs)". Billboard.
121. "Katy Perry Chart History (Adult Contemporary)". Billboard.
122. "Canadian single certifications – Katy Perry – Roar". Music Canada.
123. "Italian single certifications – Katy Perry – Roar" (in Italian). Federazione Industria Musicale Italiana. Select "Tutti gli anni" in the "Anno" drop-down menu. Type "Roar" in the "Filtra" field. Select "Singoli" under "Sezione".
124. id MUST BE PROVIDED for UK CERTIFICATION.
125. "Roar: Katy Perry: Amazon.de: MP3-Downloads". Amazon.de. January 1, 1970. Retrieved August 13, 2013.
126. "Roar: Katy Perry: MP3 Downloads". Amazon.com. January 1, 1970. Retrieved August 13, 2013.
127. Top 40/M Future Releases | Mainstream Hit Songs Being Released and Their Release Dates

External links

• Lyric video on VEVO
• Lyric video on YouTube

Template:Katy Perry songs

• Single chart usages for Germany2
• 2013 singles
• 2013 songs
• Billboard Hot 100 number-one singles
• Canadian Hot 100 number-one singles
• Irish Singles Chart number-one singles
• Katy Perry songs
• Number-one singles in Australia
• Number-one singles in Austria
• Number-one singles in New Zealand
• Power pop songs
• Song recordings produced by Dr. Luke
• Song recordings produced by Max Martin
• Songs written by Bonnie McKee
• Songs written by Dr. Luke
• Songs written by Katy Perry
• Songs written by Max Martin
• UK Singles Chart number-one singles
• Billboard Mainstream Top 40 (Pop Songs) number-one singles
• Alternative metal songs
• Pop rock songs