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Online niche marketing
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A but still profitable, niches, usually by searching out the best keywords to target. These lower cost keywords arek is to find the right ones to target.
Another key reason for aligning your company with a particular niche is that it positions you as the industry. And by working with the same industry day in and day out, you become the industry leader. You need to involve yourself in the special interest networking groups and associations to embed yourself into their community.
See also
- Demographic profile
- Market segmentation
- Mass marketing
- Precision marketing
- Psychographic
- Target market
References
- Lotz, Amanda D. (2007) The Television Will Be Revolutionized. New York, NY: New York University Press. Ch. 3