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Foxton Fizz refers to a soft drink produced in Foxton, New Zealand, as well as the manufacturer Foxton Fizz.

Background

The Foxton Fizz factory was opened in 1918. Foxton Fizz is one of the last independent soft drink companies in New Zealand.

The Foxton Fizz factory operated on 8 Whyte Street for a century, delivering their drinks around New Zealand in wooden crates. The drink was served in lunch bars and hotels. The business began to decline due to the rise in Coca-Cola sales in regional New Zealand. One initiative to try and counter the entry of Coca-Cola was offering a home drop service similar to a milk delivery. However, the service ended following the advent of vending machines.

When Murray Perreau decided to close down the company, a group of investors purchased the company. They have since relocated production from Foxton to Putaruru. Foxton Fizz beverages are found in cafes, supermarkets and dairies in New Zealand.

Foxton Fizz changed to reusable glass bottles in 1995, replacing soda siphons. Foxton Fizz began recyclable cartons from 2008 onwards. At the time of the ownership change in 2006 the company was still using the original machinery from 1918.

Products

Foxton Fizz comes in multiple flavours, including Lime, Raspberry, Kola, Lemonade, Creaming Soda, and Cocktail. In mid-2020 the company began producing 1.5L bottle variants.

References

1. McKinnon, Malcolm (21 February 2007). "Manawatū and Horowhenua: Foxton Fizz". Te Ara: The Encyclopedia of New Zealand. Ministry of Culture and Heritage, New Zealand. ISBN 978-0-478-18451-8. Retrieved 13 March 2007.
2. ^ Galuszka, Jono (5 January 2018). "Foxton Fizz pops the top off 100 years in business". Stuff.co.nz. Retrieved 14 January 2021.
3. ^ "History of Foxton Fizz". Foxton Fizz. Retrieved 15 February 2013.
4. "Our Story". Foxton Fizz™. Retrieved 30 August 2023.

External links

• Foxton Fizz website
• Close Up: Foxton Fizz (5:54), TVNZ, 24 July 2006

• New Zealand drinks
• Beverage companies of New Zealand
• Foxton, New Zealand
• Soft drinks