 | |
| Trade name | Grom |
|---|---|
| Company type | Joint-stock |
| Industry | Food and Beverage |
| Genre | Ice cream |
| Founded | May 18, 2003; 21 years ago (2003-05-18) in Turin, Italy |
| Founder | Guido Martinetti, Federico Grom |
| Headquarters | Piazza Paleocapa 1/D, Turin, Italy |
| Number of locations | 64 (2015) |
| Area served | China France Indonesia Italy Japan United Arab Emirates United Kingdom United States |
| Revenue |  € 23 million |
| Parent | Unilever |
| Website | https://www.gromgelato.com/ |
Gromart S.p.A., traded as Grom, is an Italian gelato company based in Turin. Grom's first Italian store was established in 2003 by Federico Grom and Guido Martinetti. It had further expanded internationally and established branches in several regions, namely New York City, Los Angeles, Malibu, Paris, Jakarta, Osaka, Dubai and London.
Born from an initial investment of 32,500 euros per shareholder, in 2009 the company achieved a turnover of 16 million euros. In 2011, revenues reached 23 million.
On 1 October 2015, the consumer goods international Unilever acquired the company for an undisclosed price.
Grom has slowly closed a number of stores, including New York, Los Angeles, Century City, Modena and Hong Kong, while opening new ones including Prague.
References
- "Da Grom a Venchi, la Torino che piace" (in Italian). La Repubblica. 2010-01-19.
- "Articolo tratto dal settimanale Economy" (PDF).
- "Il coraggio degli imprenditori della casa accanto". 22 Apr 2012.
- "Unilever buys premium Italian ice cream maker GROM". Reuters. 1 October 2015.
- "Twenty-five new brands came to the Czech market last year". Cushman & Wakefield Retail Leasing services. 1 October 2015.
External links
- Official website
- Official website (in Italian)
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