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This album was part of a special promotion called "So You Want to Be a Record Label Executive." This promotion placed Moore's music on social networking sites such as MySpace and iLike, where fans could make playlists consisting of ten songs, and the top ten songs that are picked were included on Moore's album.
The album received mixed reviews from music critics. Karlie Justus of Engine 145 gave it three stars out of five, saying that Moore "pull off hisinfluences with a country authenticity more capably than any other country up-and-comer at the moment;" she added that many of the other songs seemed to repeat the theme of "Small Town USA," but that "Grandpa", "Like There's No Tomorrow", and "Hank It" "rely on important details that obviously matter." Matt Bjorke of Roughstock gave the album a favorable review, saying that "Moore isn't making a record to not be on the radio, that is his goal, and he wants to bring a heavy dose of southern, country charm and twang back to it." The album received a two-and-a-half star rating from Allmusic critic Stephen Thomas Erlewine, who said that Moore "sees no shame in pandering" and called the album "anonymous country-rock." In 2017, Billboard contributor Chuck Dauphin placed three tracks from the album on his top 10 list of Moore's best songs: "Small Town USA" at number three, "Backwoods" at number five and "Back That Thing Up" at number ten.
Track listing
All tracks are written by Jeremy Stover, with additional co-writers as noted