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Senza Tempo (Italian for 'Timeless') is a 2010 short film by Italian director Gabriele Muccino (director of The Last Kiss, Remember Me, My Love and The Pursuit of Happyness). The film is the result of a collaboration between Peroni Nastro Azzurro and Muccino and was shown in cinemas throughout the UK.

Production

The film was made as a joint production between Peroni's ad agency The Bank and Muccino's company Indiana Production. It is part of Accademia del Film Peroni Nastro Azzurro, which promotes the iconic world of Italian film in the UK by celebrating the principles that have made and continue to make the Italian craft of film-making so unique. Part of the film's creation included giving a group of hand-picked, up and coming film talent the opportunity to learn these principles directly from Muccino himself during the creation of the film.

References

1. "Peroni launches 'timeless' five-minute cinema ad | Advertising news | Campaign". Campaignlive.co.uk. 6 August 2010. Retrieved 7 May 2012.
2. Mark Sweney (5 August 2010). "Peroni hires top director for cinema ads | Media | guardian.co.uk". London: Guardian. Retrieved 7 May 2012.

External links

• Official site

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