New Zealand reality television series
The Apprentice Aotearoa Genre Reality Starring Narrated by Kara Rickard Country of origin New Zealand Original language English No. of series1 No. of episodes12 Production Producer Great Southern Television Running time 60 minutes (including advertisements) Original release Network TVNZ 1 Release 10 May (2021-05-10) – 20 July 2021 (2021-07-20) Related
The Apprentice Aotearoa is a New Zealand reality television series currently airing on TVNZ 1 started on 10 May 2021. It featured Mike Pero as the CEO. The winner received NZ$50,000 and one-on-one mentoring with Pero. The advisors are Cassie Roma and Justin Tomlinson.
The series initially aired in 2010 under the title The Apprentice New Zealand .
Candidates
Candidate
Background
Age
Hometown
Result
Vanessa Goodson
Event Agency Owner and Creative Director
30
Auckland
Winner
Stephen McDowell
Social media content creator and advisor
28
Invercargill
Runner-up
Michael Wilson
Auctioneer
33
Auckland
Fired in Week 11
Erna Basson
Beauty Brand Founder - Erabella Beauty
33
Auckland
Fired in Week 10
Kennedy Anderson
Social media agency Founder and Creative Director
23
Auckland
Fired in Week 9
Gabriel El-khishin
Mental Health Clinician
22
Auckland
Fired in Week 8
Tony Collins
Social media agency Managing Director
24
Auckland
Fired in Week 7
Megan Fernandes
Marketing Specialist and sneaker customiser
24
Auckland
Fired in Week 7
Olivia Rogers
Tourism agency GM and Marketing Specialist
31
Auckland
Fired in Week 6
Kyria Warren
Founder of luxury tourism business
43
Auckland
Fired in Week 5
Shardae Mitha
Personal Trainer, Boxing Coach and Event Planner
35
Auckland
Fired in Week 4
Nicola Spicer
Luxury swimwear founder
36
Auckland / Perth / Bali
Fired in Week 3
Bari Samadi
Beverage Company Managing Director
40
Auckland
Fired in Week 2
Ish Ryklief
Car Salesman
24
Sydney
Fired in Week 1
Weekly results
Candidate
Original team
Week 3 team
Week 8 team
Week 10 team
Application Result
Record as Project Manager
Vanessa Goodson
Tahi
Mana
Mana
Mana
Winner
1-1 (Win in week 4, Loss in week 9)
Stephen McDowell
Mana
Tahi
Tahi
Mana
Runner-up
1-1 (Win in week 10, Loss in week 7)
Michael Wilson
Mana
Mana
Mana
Tahi
Fired in Week 11
2-2 (Win in weeks 7 & 8, Loss in weeks 1 & 10)
Erna Basson
Tahi
Tahi
Tahi
Tahi
Fired in Week 10
2-0 (Win in weeks 5 & 9)
Kennedy Anderson
Mana
Mana
Mana
Fired in Week 9
0-1 (Loss in week 3)
Gabriel El-khishin
Mana
Mana
Tahi
Fired in Week 8
1-1 (Win in week 6, Loss in week 8)
Tony Collins
Mana
Tahi
Fired in Week 7
1-0 (Win in week 3)
Megan Fernandes
Tahi
Tahi
Fired in Week 7
Olivia Rogers
Tahi
Tahi
Fired in Week 6
0-1 (Loss in week 6)
Kyria Warren
Tahi
Mana
Fired in Week 5
1-1 (Win in week 1, Loss in week 5)
Shardae Mitha
Tahi
Tahi
Fired in Week 4
0-1 (Loss in week 4)
Nicola Spicer
Tahi
Mana
Fired in Week 3
1-0 (Win in week 2)
Bari Samadi
Mana
Fired in Week 2
0-1 (Loss in week 2)
Ish Ryklief
Mana
Fired in Week 1
No.
Candidate
Elimination chart
1
2
3
4
5
6
7
8
9
10
11
12
1
Vanessa Goodson
IN
IN
IN
WIN
IN
IN
IN
IN
LOSE
IN
IN
HIRED
2
Stephen McDowell
IN
BR
IN
BR
IN
IN
LOSE
IN
IN
WIN
IN
LOSE
3
Michael Wilson
LOSE
IN
IN
IN
BR
IN
WIN
WIN
IN
LOSE
FIRED
4
Erna Basson
IN
IN
IN
BR
WIN
BR
IN
BR
WIN
FIRED
5
Kennedy Anderson
IN
IN
LOSE
IN
IN
IN
IN
IN
FIRED
6
Gabriel Elkhishin
IN
BR
IN
IN
BR
WIN
IN
FIRED
7
Tony Collins
BR
IN
WIN
IN
IN
BR
FIRED
8
Megan Fernandes
IN
IN
IN
IN
IN
IN
FIRED
9
Olivia Rogers
IN
IN
IN
IN
IN
FIRED
10
Kyria Warren
WIN
IN
BR
IN
FIRED
11
Shardae Mitha
IN
IN
IN
FIRED
12
Nicola Spicer
IN
WIN
FIRED
13
Bari Samadi
IN
FIRED
14
Ish Ryklief
FIRED
The candidate was hired and won the competition.
The candidate was on the losing team.
The candidate won as project manager on his/her team.
The candidate lost as project manager on his/her team.
The candidate was brought to the final boardroom.
The candidate was fired.
The candidate lost as project manager and was fired.
Challenges
Week 1
Air Date: 10 May 2021
Project managers: Michael (Mana ) and Kyria (Tahi )
Task: To come up with a new popcorn flavour that would appeal to both kids and parents
Result: Tahi received 25,000 orders. Mana received 11,500 orders.
Winner: Tahi
Reward: Sabrage Champagne Bar
Brought into the boardroom: Michael, Tony, Ish
Fired: Ish Ryklief
Reasons for firing: Quiet throughout the task and in the boardroom and throwing himself under the bus.
Week 2
Air Date: 17 May 2021
Project managers: Bari (Mana ) and Nicola (Tahi )
Task: To design and sell a new range of summer robes to two leading retailers.
Result: Tahi received 1,300 orders with a profit of $156,000. Mana received 400 orders with a profit of $59,600.
Winner: Tahi
Reward: Beer tasting session and tour at Brothers' Brewery
Brought into the boardroom: Bari, Gabriel, Stephen
Fired: Bari Samadi
Reasons for firing: Made costly decisions and didn't focus the team
Week 3
Air Date: 24 May 2021
Team reshuffle: Stephen and Tony moved to Tahi, Kyria, Nicola and Vanessa moved to Mana.
Project managers: Kennedy (Mana ) and Tony (Tahi )
Task: To create a social media campaign aiming to get Kiwis to Hamilton
Result: Tahi fulfilled the brief better than Mana.
Winner: Tahi
Reward: MASU Restaurant SkyCity
Brought into the boardroom: Kennedy, Kyria, Nicola
Fired: Nicola Spicer
Reasons for firing: Responsible for presentation team and failed to lead the team
Week 4
Air Date: 31 May 2021
Project managers: Vanessa (Mana ) and Shardae (Tahi )
Task: To create and sell ice cream at an Auckland farmer's market.
Result: Tahi made a profit of $342.47, while Mana made a profit of $509.03.
Winner: Mana
Reward: A 1920's high tea at Hotel DeBrett.
Brought into the boardroom: Shardae, Erna, Stephen
Fired: Shardae Mitha
Reasons for firing: For not controlling the negativity within her team.
Week 5
Air Date: 7 Jun 2021
Project managers: Kyria, initially Gabriel (Mana ), and Erna (Tahi )
Task: To create a new eco shampoo and conditioner product.
Result: Tahi received 729 orders, Mana received 230 orders.
Winner: Tahi
Reward: Ten-pin bowling at Archie Brothers Cirque Electriq
Brought into the boardroom: Kyria, Gabriel, Michael
Fired: Kyria Warren
Reasons for firing: For the pitch and bringing Michael to the boardroom instead of Kennedy.
Week 6
Air Date: 14 Jun 2021
Project managers: Gabriel (Mana ) and Olivia (Tahi )
Task: Purchase a list of ten items at the lowest possible price.
Result: Mana's total spend was $313, Tahi's total spend was $332.90.
Winner: Mana
Reward: A premium Go-karting experience at BlastaCars.
Brought into the boardroom: Olivia, Erna, Tony
Fired: Olivia Rogers
Reasons for firing: For not bringing Megan to the final boardroom.
Week 7
Air Date: 21 Jun 2021
Project managers: Michael (Mana ) and Stephen (Tahi )
Task: Negotiate with vendors to sell their products at the Go Green Expo.
Result: Tahi's total commissions were $928, Mana's total commissions were $1,474.
Winner: Mana
Reward: Private session at Holey Moley.
Brought into the Boardroom: Stephen, Megan, Tony
Fired: Megan Fernandes & Tony Collins
Reasons for firing: Megan for not stepping up as project manager, losing the pitch to secure Rock-It Boards, being a bit player in the previous task and Pero felt she didn't want the investment as much as the others. Tony for his poor negotiation skills, only making one sale and his mistakes in the previous task.
Week 8
Air Date: 28 Jun 2021
Team reshuffle: Gabriel is moved to Tahi.
Project managers: Michael (Mana ) and Gabriel (Tahi )
Task: Run a charity auction for the RMHC .
Result: Tahi raised $9,285, Mana raised $12,670.
Winner: Mana
Reward: Getting pampered by Beauty on Demand at the house.
Brought into the Boardroom: Gabriel, Erna (Stephen dismissed by Pero)
Fired: Gabriel Elkhishin
Reasons for firing: For lacking experience and appropriate skill set.
Week 9
Air Date: 5 Jul 2021
Project managers: Vanessa (Mana ) and Erna (Tahi )
Task: Run a coach tour around Auckland for senior citizens.
Result: Tahi made $2016, Mana made $1672.
Winner: Tahi
Reward: A picnic at the Parnell Rose Gardens .
Brought into the Boardroom: Vanessa, Kennedy (Michael dismissed by Pero)
Fired: Kennedy Anderson
Reasons for firing: For struggling on the task and being less consistent than Vanessa.
Week 10
Air Date: 12 Jul 2021
Team reshuffle: Stephen moved to Mana, Michael moved to Tahi.
Project managers: Stephen (Mana ) and Michael (Tahi )
Task: Pitch for and fulfil a gardening contract at Pah Homestead , and sell gardening services door-to-door.
Result: Tahi's total revenue was $220. Mana's total revenue was $390.
Winner: Mana
Reward: Massage at Sofitel Auckland
Brought into the Boardroom: Michael, Erna
Fired: Erna Basson
Reasons for firing: Overshadowed by Michael in the task, and contribution towards losing the Pah Homestead pitch.
Week 11
Air Date: 19 Jul 2021
Semi-finalists: Michael, Stephen, Vanessa
Task: The top three undergo intense interviews with three of New Zealand's top businesspeople.
Fired: Michael Wilson
Reasons for firing: Couldn't commit to his new business on a full-time basis.
Week 12 (The Final)
Air Date: 20 Jul 2021
Finalists: Stephen, Vanessa
Stephen's Team: Gabriel, Kennedy, Megan, Olivia, Tony
Vanessa's Team: Erna, Kyria, Michael, Nicola, Shardae
Task: Finalists pitch their businesses to Mike Pero, his advisors and a panel of industry experts.
Hired: Vanessa Goodson
Reasons for hiring: More commercially viable business, strong brand identity, passion and personality.
References
"The Apprentice Aotearoa" . IMDb . 12 October 2021.
"Meet the contestants of The Apprentice Aotearoa" . TVNZ . Retrieved 11 May 2021.
"The Apprentice Aotearoa: Mike Pero trumped by deputy's star turn in TVNZ reboot" . Stuff . 10 May 2021. Retrieved 12 May 2021.
"Vanessa Goodson" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Stephen McDowell" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Michael Wilson" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Erna Basson" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Kennedy Anderson" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Gabriel Elkhishin" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Tony Collins" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Megan Fernandes" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Olivia Rogers" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Kyria Warren" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Shardae Mitha" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Nicola Spicer" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Bari Samadi" . www.tvnz.co.nz . Retrieved 11 May 2021.
"Ish Ryklief" . www.tvnz.co.nz . Retrieved 11 May 2021.
"The Apprentice Aotearoa: Mike Pero trumped by deputy's star turn in TVNZ reboot" . Stuff . 10 May 2021. Retrieved 11 May 2021.
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