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Valence politics, also known as competence voting, is a model of voting behaviour that emphasises that individuals vote based upon "people's judgements of the overall competence of the rival political parties".
References
- Clarke, Harold D.; Sanders, David; Stewart, Marianne C.; Whiteley, Paul F. (2004). Political Choice in Britain. Oxford University Press. p. 9. ISBN 978-0-19-924488-1. Cited in Scully, Roger; Johns, Robert (2010). Devolution, Valence Voting and the 2010 Election. Annual Conference of the Political Studies Association Specialist Group on Elections, Public Opinion and Parties. p. 1. Retrieved 28 January 2016.
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