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WWZW

Buena Vista, Virginia
Broadcast area	Lexington, Virginia Lynchburg metropolitan area
Frequency	96.7 MHz
Branding	Classic 96.7 3WZ
Programming
Format	Classic hits
Ownership
Owner	First Media Radio, LLC
Sister stations	WREL
History
First air date	1981; 44 years ago (1981)
Former call signs	WWZD (1980–1985) WVLI (1985–1990) WREL-FM (1990–2004) WWZW-FM (2004)
Call sign meaning	a nod to former sister WZWW in Bellefonte, Pennsylvania
Technical information
Licensing authority	FCC
Facility ID	19672
Class	B1
ERP	2,000 watts
HAAT	346 meters (1,135 ft)
Transmitter coordinates	37°43′37.0″N 79°18′24.0″W / 37.726944°N 79.306667°W / 37.726944; -79.306667
Links
Public license information	Public file LMS
Webcast	WWZW Webstream
Website	WWZW Online

WWZW (96.7 MHz) is a commercial FM radio station licensed to Buena Vista, Virginia, and serving the Lexington area and part of the Lynchburg metropolitan area. WWZW is owned and operated by First Media Radio, LLC. It broadcasts a classic hits radio format. The studios and offices are on Main Street in Lexington.

WWZW has an effective radiated power (ERP) of 2,000 watts. The transmitter is on Blue Ridge Parkway near U.S. Route 60 in Buena Vista.

History

The station signed on the air in 1981. Its original call sign was WWZD. It was the sister station to WREL (1450 AM) in Lexington. In 1985, Equus Communications acquired WWZD and WREL for $185,000. WWZD changed its call sign to WVLI on November 1, 1985, and to WREL-FM on May 1, 1990. The two stations simulcast a full service country music format.

On July 22, 2004, WREL-AM-FM were sold to First Media Radio. On September 9, 2004, WREL-FM switched its call letters to WWZW-FM to match co-owned station WZWW in Bellefonte, Pennsylvania. On November 1, 2004, WWZW, still a country music station, adopted the "3WZ" branding, the same branding used by WZWW, an adult contemporary station. On February 2, 2005, First Media Radio changed WWZW's format from country to adult contemporary; sister WREL remained a talk station.

In July 2009, WWZW switched from adult contemporary to classic hits as "Classic 96.7 3WZ".

Notes

1. The "-FM" suffix was dropped on October 15, 2004.

References

1. "Facility Technical Data for WWZW". Licensing and Management System. Federal Communications Commission.
2. "WWZW Facility Record". Federal Communications Commission, audio division.
3. Radio-Locator.com/WWZW
4. Broadcasting Yearbook 1999 page D-46-, Broadcasting & Cable
5. ^ "Call Sign History (WWZW)". CDBS Public Access. Federal Communications Commission. Retrieved August 18, 2023.

External links

• Classic 96-7 3WZ Online
• Facility details for Facility ID 19672 (WWZW) in the FCC Licensing and Management System
• WWZW in Nielsen Audio's FM station database

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• Radio stations in Virginia
• Classic hits radio stations in the United States
• Radio stations established in 1981
• 1981 establishments in Virginia
• Virginia radio station stubs