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| cultural_origins = 2000s–2010s, Uruguay and Argentina |
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| cultural_origins = 2000s–2010s, Uruguay and Argentina |
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The cumbia pop genre emerged in the mid-2000s when some musical groups from Uruguay and Argentina made covers of popular songs, mixing them with ] and ] elements, and published them on ].<ref>{{Cite web |date=2016-07-22 |title=La queja del grupo Vi-Em: "El periodismo sólo se enfoca en Márama y Rombai" |url=https://www.elpais.com.uy/tvshow/personajes/la-queja-del-grupo-vi-em-el-periodismo-solo-se-enfoca-en-marama-y-rombai |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> One of the pioneers was the Uruguayan group VI-EM, followed by the Argentine group Agapornis.<ref>{{Cite web |date=2016-07-26 |title=Vi-Em, la banda uruguaya que triunfa en Latinoamérica |url=https://www.teledoce.com/programas/desayunos-informales/segunda-manana/vi-em-la-banda-uruguaya-que-triunfa-en-latinoamerica/ |access-date=2025-01-06 |website=Teledoce.com |language=es-UY}}</ref><ref>{{Cite web |last=Blanco |first=Por Damián |title=Agapornis: "Fuimos los pioneros y los fundadores de la cumbia pop" |url=https://www.infobae.com/teleshow/infoshow/2016/09/19/agapornis-fuimos-los-pioneros-y-los-fundadores-de-la-cumbia-pop/ |access-date=2025-01-06 |website=infobae |language=es-ES}}</ref> However, it did not gain as much notoriety, but at that time other subgenres such as ] were more popular.<ref>{{Cite web |last=Clarín |first=Redacción |date=2012-02-26 |title=“La cumbia villera es una gran ventana para ver cómo se procesa la desigualdad” |url=https://www.clarin.com/home/cumbia-villera-ventana-procesa-desigualdad_0_Bk_xHlvhw7g.html |access-date=2025-01-06 |website=Clarín |language=es}}</ref> |
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The cumbia pop genre emerged in the mid-2000s when some musical groups from Uruguay and Argentina made covers of popular songs, mixing them with ] and ] elements, and published them on ].<ref>{{Cite web |date=2016-07-22 |title=La queja del grupo Vi-Em: "El periodismo sólo se enfoca en Márama y Rombai" |url=https://www.elpais.com.uy/tvshow/personajes/la-queja-del-grupo-vi-em-el-periodismo-solo-se-enfoca-en-marama-y-rombai |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> One of the pioneers was the Uruguayan group VI-EM, followed by the Argentine group Agapornis.<ref>{{Cite web |date=2016-07-26 |title=Vi-Em, la banda uruguaya que triunfa en Latinoamérica |url=https://www.teledoce.com/programas/desayunos-informales/segunda-manana/vi-em-la-banda-uruguaya-que-triunfa-en-latinoamerica/ |access-date=2025-01-06 |website=Teledoce.com |language=es-UY}}</ref><ref>{{Cite web |last=Blanco |first=Por Damián |title=Agapornis: "Fuimos los pioneros y los fundadores de la cumbia pop" |url=https://www.infobae.com/teleshow/infoshow/2016/09/19/agapornis-fuimos-los-pioneros-y-los-fundadores-de-la-cumbia-pop/ |access-date=2025-01-06 |website=infobae |language=es-ES}}</ref> However, it did not gain as much notoriety, but at that time other subgenres such as ] were more popular.<ref>{{Cite web |last=Clarín |first=Redacción |date=2012-02-26 |title=“La cumbia villera es una gran ventana para ver cómo se procesa la desigualdad” |url=https://www.clarin.com/home/cumbia-villera-ventana-procesa-desigualdad_0_Bk_xHlvhw7g.html |access-date=2025-01-06 |website=Clarín |language=es}}</ref> |
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] performing in 2017]] |
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] performing in 2017]] |
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Beginning in 2013-2014, cumbia pop went mainstream with the formation in ] of the Uruguayan bands ] and ], which became extremely popular in Uruguay, Argentina, and other Latin American countries.<ref>{{Cite web |last=Jemio |first=Diego |date=2016-02-10 |title=El fenómeno Marama: cumbia pop para todos y todas |url=https://www.clarin.com/musica/marama-cumbia-pop-loquita-comenzo-bailando-rombai_0_S1tFp_vQe.html |access-date=2025-01-06 |website=Clarín |language=es}}</ref><ref>{{Cite web |date=2016-12-28 |title=Dos años de Rombai: Luces y sombras del fenómeno que cambió la música uruguaya |url=https://www.elpais.com.uy/tvshow/personajes/dos-anos-de-rombai-luces-y-sombras-del-fenomeno-que-cambio-la-musica-uruguaya |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> They adopted danceable rhythms and lyrics related to love and youth life, as both groups were composed of people in their 20s, and included elements of pop and ], giving the musical genre its definitive shape.<ref>{{Cite web |title=Marama y Rombai copan Spotify Argentina |url=https://www.elobservador.com.uy/nota/marama-y-rombai-copan-spotify-argentina-2015102114500 |access-date=2025-01-06 |website=El Observador |language=es-UY}}</ref> These bands toured several seaside towns and released summer hits, which increased their notoriety among young people.<ref>{{Cite web |date=2016-01-05 |title=El back del primer show de Marama en Punta del Este |url=https://www.elpais.com.uy/tvshow/personajes/el-back-del-primer-show-de-marama-en-punta-del-este |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref><ref>{{Cite web |date=2016-06-15 |title=Rombai: "Con el disco nos liberamos" |url=https://www.elpais.com.uy/tvshow/musica/rombai-con-el-disco-nos-liberamos |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> |
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Beginning in 2013–2014, cumbia pop went mainstream with the formation in ] of the Uruguayan bands ] and ], which became extremely popular in Uruguay, Argentina, and other Latin American countries.<ref>{{Cite web |last=Jemio |first=Diego |date=2016-02-10 |title=El fenómeno Marama: cumbia pop para todos y todas |url=https://www.clarin.com/musica/marama-cumbia-pop-loquita-comenzo-bailando-rombai_0_S1tFp_vQe.html |access-date=2025-01-06 |website=Clarín |language=es}}</ref><ref>{{Cite web |date=2016-12-28 |title=Dos años de Rombai: Luces y sombras del fenómeno que cambió la música uruguaya |url=https://www.elpais.com.uy/tvshow/personajes/dos-anos-de-rombai-luces-y-sombras-del-fenomeno-que-cambio-la-musica-uruguaya |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> They adopted danceable rhythms and lyrics related to love and youth life, as both groups were composed of people in their 20s, and included elements of pop and ], giving the musical genre its definitive shape.<ref>{{Cite web |title=Marama y Rombai copan Spotify Argentina |url=https://www.elobservador.com.uy/nota/marama-y-rombai-copan-spotify-argentina-2015102114500 |access-date=2025-01-06 |website=El Observador |language=es-UY}}</ref> These bands toured several seaside towns and released summer hits, which increased their notoriety among young people.<ref>{{Cite web |date=2016-01-05 |title=El back del primer show de Marama en Punta del Este |url=https://www.elpais.com.uy/tvshow/personajes/el-back-del-primer-show-de-marama-en-punta-del-este |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref><ref>{{Cite web |date=2016-06-15 |title=Rombai: "Con el disco nos liberamos" |url=https://www.elpais.com.uy/tvshow/musica/rombai-con-el-disco-nos-liberamos |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> |
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Since the members of the most popular bands were youngsters from the upper-middle class or upper class, and since the lyrics and music videos showcased luxury, exclusive parties, and aspirational lifestyles, this subgenre also became known as ''Cumbia Cheta''.<ref>{{Cite web |date=2017-12-01 |title=La "cumbia cheta", el fenómeno de la música tropical, según la BBC |url=https://www.infobae.com/2016/01/04/1780720-la-cumbia-cheta-el-fenomeno-la-musica-tropical-segun-la-bbc/ |access-date=2025-01-06 |website=infobae |language=es-ES}}</ref><ref>{{Cite web |last=Vergara |first=Claudio |date=2016-08-27 |title=La cumbia "cheta": el nuevo fenómeno que llegó desde Uruguay |url=https://www.latercera.com/noticia/la-cumbia-cheta-el-nuevo-fenomeno-que-llego-desde-uruguay/# |access-date=2025-01-06 |website=La Tercera}}</ref> "''Cheta''"—the ] of the word "cheto"—is a slang from ] used to describe someone or something associated with the upper class.<ref>{{Cite web |date=2016-06-18 |title=¿La cumbia cheta es una moda pasajera o llegó para quedarse? |url=https://www.elpais.com.uy/sabado-show/la-cumbia-cheta-es-una-moda-pasajera-o-llego-para-quedarse |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> Cumbia pop broke away from the traditional association of cumbia with working-class and middle-class people and aligned itself with the internationally popular pop and Latin pop music.<ref>{{Cite web |date=2016-01-04 |title=Cumbia cheta: el ritmo tropical que ahora baila la clase alta en Argentina |url=https://www.bbc.com/mundo/noticias/2016/01/151221_argentina_cumbia_cheta_pop_agapornis_irm |access-date=2025-01-06 |website=BBC News Mundo |language=es}}</ref> |
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Since the members of the most popular bands were youngsters from the upper-middle class or upper class, and since the lyrics and music videos showcased luxury, exclusive parties, and aspirational lifestyles, this subgenre also became known as ''Cumbia Cheta''.<ref>{{Cite web |date=2017-12-01 |title=La "cumbia cheta", el fenómeno de la música tropical, según la BBC |url=https://www.infobae.com/2016/01/04/1780720-la-cumbia-cheta-el-fenomeno-la-musica-tropical-segun-la-bbc/ |access-date=2025-01-06 |website=infobae |language=es-ES}}</ref><ref>{{Cite web |last=Vergara |first=Claudio |date=2016-08-27 |title=La cumbia "cheta": el nuevo fenómeno que llegó desde Uruguay |url=https://www.latercera.com/noticia/la-cumbia-cheta-el-nuevo-fenomeno-que-llego-desde-uruguay/# |access-date=2025-01-06 |website=La Tercera}}</ref> "''Cheta''"—the ] of the word "cheto"—is a slang from ] used to describe someone or something associated with the upper class.<ref>{{Cite web |date=2016-06-18 |title=¿La cumbia cheta es una moda pasajera o llegó para quedarse? |url=https://www.elpais.com.uy/sabado-show/la-cumbia-cheta-es-una-moda-pasajera-o-llego-para-quedarse |access-date=2025-01-06 |website=EL PAIS |language=en}}</ref> Cumbia pop broke away from the traditional association of cumbia with working-class and middle-class people and aligned itself with the internationally popular pop and Latin pop music.<ref>{{Cite web |date=2016-01-04 |title=Cumbia cheta: el ritmo tropical que ahora baila la clase alta en Argentina |url=https://www.bbc.com/mundo/noticias/2016/01/151221_argentina_cumbia_cheta_pop_agapornis_irm |access-date=2025-01-06 |website=BBC News Mundo |language=es}}</ref> |
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== References == |
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== References == |
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{{pop music}} |
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{{Music in Spanish}} |
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The cumbia pop genre emerged in the mid-2000s when some musical groups from Uruguay and Argentina made covers of popular songs, mixing them with cumbia and pop elements, and published them on YouTube. One of the pioneers was the Uruguayan group VI-EM, followed by the Argentine group Agapornis. However, it did not gain as much notoriety, but at that time other subgenres such as cumbia villera were more popular.
Since the members of the most popular bands were youngsters from the upper-middle class or upper class, and since the lyrics and music videos showcased luxury, exclusive parties, and aspirational lifestyles, this subgenre also became known as Cumbia Cheta. "Cheta"—the feminine form of the word "cheto"—is a slang from Rioplatense Spanish used to describe someone or something associated with the upper class. Cumbia pop broke away from the traditional association of cumbia with working-class and middle-class people and aligned itself with the internationally popular pop and Latin pop music.
Given the rise of the genre, other bands emerged that also achieved wide popularity, such as the Uruguayan Toco Para Vos, Canto Para Bailar and Dame 5, and the Argentine Pijama Party [es].
