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{{Infobox Radio station {{Infobox radio station
| name = WYSK-FM | name = WVBX
| image = ] | logo = Live 99.3 WVBX logo.png
| city = ] | logo_size = 150px
| area = ] | city = ]
| branding = ''"99-3 WYSK"'' | area = ]
| slogan = | branding = ''Live 99.3''
| airdate = 1988 | frequency = 99.3 ]
| frequency = 99.3 ] | airdate = January 26, ] (as WYND-FM)
| format = ] | format = ]
| power = | erp = 3,000 ]s
| erp = 3,000 ]s | haat = 100 meters (328 ft)
| haat = 100 ] | class = A
| class = A | facility_id = 22484
| coordinates = {{coord|38|8|30|N|77|41|34|W|type:landmark}}
| callsign_meaning = | callsign_meaning = Vibe (previous branding)
| former_callsigns =
| former_callsigns = WYND-FM (1988–1989)<br />WPLC (1989–1994)<br />WYSK (1994–1996)<br />WYSK-FM (1996–2008)<br />WWVB-FM (2008–2009)<ref name="fcc1">{{cite web |title=Call Sign History |url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=22484&Callsign=WVBX |work=FCC Media Bureau CDBS Public Access Database}}</ref>
| owner = The ] Publishing Company of Fredericksburg, VA
| affiliations = ]
| sister_stations = ], ], ]
| webcast = | owner = ] LLC
| website = | licensee = Alpha Media Licensee LLC
| sister_stations = {{hlist|WFLS-FM|WNTX|WWUZ}}
| affiliations =
| webcast =
| website =
| licensing_authority = ]
}} }}
'''WVBX''' (99.3 ] "Live 99.3") is a ] ] ] to ] and serving the Metro ] area. WVBX is owned and operated by ] LLC, through licensee Alpha Media Licensee LLC.<ref>{{cite web|url=http://transition.fcc.gov/fcc-bin/fmq?call=WVBX|title=WVBX Facility Record|work=], audio division}}</ref> It airs a ] format.<ref></ref>


==History==
WYSK is a ] formatted ] ] licensed to ] and serving the ] area. WYSK is owned and operated by The ] Publishing Company of Fredericksburg, VA.
]
The station first launched on January 26, 1988, with the ] WYND-FM.<ref></ref> It aired a ]/] format and was owned by Richard J. Hayes and Associates. On April 10, 1989, WYND-FM changed to WPLC, simulcasting the ] format of then-] in ], also on 99.3. It became WYSK on September 30, 1994.


In 1994, the station was purchased by '']'', a daily newspaper in Fredericksburg. On July 16, 1996, WYSK modified its call letters to WYSK-FM, switching to an ] format. On March 4, 2002, WYSK-FM flipped to ], branded as "99.3 WYSK – The Rock Alternative".
==External links==
*
* {{FMQ|WYSK}}
* {{FML|WYSK}}


At noon on January 7, 2008, WYSK-FM dropped its alternative format and switched to ] with the station's first song being ]'s "]". The call letters were changed from WYSK to WWVB-FM on January 11, 2008, to go along with the new moniker "The Vibe".
<BR STYLE="CLEAR:BOTH">

]
On August 13, 2009, the call sign was changed from WWVB-FM to WVBX.<ref>{{cite news |publisher=VARTV.com |title=WVBX 99.3 257A |url=http://fredericksburg.vartv.com |date=June 5, 2010}}</ref>

On January 23, 2015, ] "entered into a definitive agreement" to purchase WVBX and ]s ], ], and ] from Free Lance-Star License, LLC.<ref name="Alpha">{{cite web|url=http://www.allaccess.com/net-news/archive/story/137599/alpha-media-to-purchase-free-lance-star-radio-stat#sthash.tpAuVTR4.uxfs|title=Alpha Media To Purchase Free Lance-Star Radio Stations|date=January 23, 2015|access-date=January 23, 2015|publisher=All Access Music Group}}</ref> The purchase was consummated on May 1, 2015, at a price of $8.1 million.

On June 1, 2018, WVBX rebranded as "Live 99.3".<ref> Radioinsight - June 1, 2018</ref> The station is now airing a more traditional contemporary hit radio playlist, moving away from the rhythmic format.<ref>{{cite web|url=http://www.alphamediausa.com/alpha-media-fredericksburg-launches-live-99-3/|title=Alpha Media, Fredericksburg Launches LIVE 99.3|access-date=2023-09-11}}</ref>

==References==
{{Reflist}}

==External links==
*
*{{FM station data|22484|WVBX}}


{{Fredericksburg Radio}} {{Fredericksburg Radio}}
{{Alpha Media}}
{{Contemporary Hit Radio Stations in Virginia}}

]
]
]
]



]
]
]
{{Virginia-radio-station-stub}} {{Virginia-radio-station-stub}}

Latest revision as of 13:33, 21 December 2024

Radio station in Spotsylvania, Virginia
WVBX
Broadcast areaFredericksburg, Virginia
Frequency99.3 MHz
BrandingLive 99.3
Programming
FormatContemporary hit radio
AffiliationsPremiere Networks
Ownership
Owner
Sister stations
  • WFLS-FM
  • WNTX
  • WWUZ
History
First air dateJanuary 26, 1988 (as WYND-FM)
Former call signsWYND-FM (1988–1989)
WPLC (1989–1994)
WYSK (1994–1996)
WYSK-FM (1996–2008)
WWVB-FM (2008–2009)
Call sign meaningVibe (previous branding)
Technical information
Licensing authorityFCC
Facility ID22484
ClassA
ERP3,000 watts
HAAT100 meters (328 ft)
Transmitter coordinates38°8′30″N 77°41′34″W / 38.14167°N 77.69278°W / 38.14167; -77.69278
Links
Public license information
WebcastListen Live
Websitelive993.com

WVBX (99.3 FM "Live 99.3") is a commercial radio station licensed to Spotsylvania, Virginia and serving the Metro Fredericksburg area. WVBX is owned and operated by Alpha Media LLC, through licensee Alpha Media Licensee LLC. It airs a contemporary hit radio format.

History

Logo used for WYSK-FM from March 4, 2002 to January 7, 2008.

The station first launched on January 26, 1988, with the call sign WYND-FM. It aired a smooth jazz/new age music format and was owned by Richard J. Hayes and Associates. On April 10, 1989, WYND-FM changed to WPLC, simulcasting the urban contemporary format of then-WPLZ in Petersburg, also on 99.3. It became WYSK on September 30, 1994.

In 1994, the station was purchased by The Free Lance–Star, a daily newspaper in Fredericksburg. On July 16, 1996, WYSK modified its call letters to WYSK-FM, switching to an adult contemporary format. On March 4, 2002, WYSK-FM flipped to alternative rock, branded as "99.3 WYSK – The Rock Alternative".

At noon on January 7, 2008, WYSK-FM dropped its alternative format and switched to rhythmic contemporary with the station's first song being Justin Timberlake's "SexyBack". The call letters were changed from WYSK to WWVB-FM on January 11, 2008, to go along with the new moniker "The Vibe".

Logo used until 2018

On August 13, 2009, the call sign was changed from WWVB-FM to WVBX.

On January 23, 2015, Alpha Media "entered into a definitive agreement" to purchase WVBX and sister stations WFLS-FM, WNTX, and WWUZ from Free Lance-Star License, LLC. The purchase was consummated on May 1, 2015, at a price of $8.1 million.

On June 1, 2018, WVBX rebranded as "Live 99.3". The station is now airing a more traditional contemporary hit radio playlist, moving away from the rhythmic format.

References

  1. "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. "Facility Technical Data for WVBX". Licensing and Management System. Federal Communications Commission.
  3. "WVBX Facility Record". Federal Communications Commission, audio division.
  4. Inside Radio "Format Flips" June 12, 2018
  5. Broadcasting Yearbook 1989 page B-314
  6. "WVBX 99.3 257A". VARTV.com. June 5, 2010.
  7. "Alpha Media To Purchase Free Lance-Star Radio Stations". All Access Music Group. January 23, 2015. Retrieved January 23, 2015.
  8. WVBX Relaunches as Live 99.3 Radioinsight - June 1, 2018
  9. "Alpha Media, Fredericksburg Launches LIVE 99.3". Retrieved 2023-09-11.

External links

Radio stations in the Fredericksburg, Virginia area
By AM frequency
By FM frequency
LPFM
Translators
By call sign
Radio stations in the Washington metropolitan area
Washington, D.C.
Frederick, Maryland
Fredericksburg, Virginia
Other nearby regions
Baltimore
Charlottesville
Martinsburg
Northern Neck
Richmond
Winchester
See also
List of radio stations in Virginia
Alpha Media
AM radio
stations
FM radio
stations
Website: alphamediausa.com
CHR / Top 40 radio stations in the Commonwealth of Virginia
See also
adult contemporary
classic hits
college
country
news/talk
NPR
oldies
religious
rock
sports
top 40
urban
other radio stations in Virginia
See also
Contemporary Hit Radio
Rhythmic
KISS-FM
MOVin


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