Misplaced Pages

Vevo: Difference between revisions

Article snapshot taken from Wikipedia with creative commons attribution-sharealike license. Give it a read and then ask your questions in the chat. We can research this topic together.
Browse history interactively← Previous editContent deleted Content addedVisualWikitext
Revision as of 04:45, 2 March 2011 editCybercobra (talk | contribs)Autopatrolled, Extended confirmed users, Pending changes reviewers, Rollbackers67,700 edits excessive nationality emphasis← Previous edit Latest revision as of 03:35, 5 January 2025 edit undo107.9.171.44 (talk)No edit summary 
Line 1: Line 1:
{{short description|American video hosting service}}
{{pp-semi-protected|small=yes}}
{{distinguish|Vivo (technology company)}}
{{For|the service to access Australian visa records|Visa policy of Australia}}
{{Use mdy dates|date=February 2019}}
{{Infobox website {{Infobox website
| name = VEVO | name = Vevo LLC
| logo = ] | logo = ]
| location = ], U.S.
| screenshot =
| industry = {{flatlist| ] ]}}
| caption =
| owner = '''Equity''':<br />]<br />'''Majority''':<br /> ]<br />]<br />]<br />'''Minority''':<br />]<br />]s<br />]<br />]<br />]<br />Vydia<br />'''Former''':<br />] (majority)<br />] (majority)<br />] (minority)<br />] (minority)
| url =
| url = {{URL|https://hq.vevo.com/}}
| alexa =
| commercial = Yes | company_type =
| founded = April 14, 2006
| type = ]
(18 years ago)
| language =
| launched = December 8, 2009
| location = ], ], ] and ], ], ]
(15 years ago)
| owner = ]<br>]<br>]
| area_served = Worldwide
| author =
| key_people =
| launch date = {{start date|2009|12|8}} (] and ])
| net_income = US$27.0 million (2022)<ref name= revenues>{{cite web |url=https://www.zippia.com/vevo-careers-1422262/revenue/ |title=Vevo Revenue: Annual, Quarterly, and Historic |website=zippia.com |date=December 14, 2021 |access-date= January 23, 2024}}</ref>
| current status =
| website_type = ] ]
| revenue =
| languages =
| slogan = "Music Evolution Revolution!"
| current_status = Available on ], ], ], and ]
}} }}
'''Vevo LLC''' ({{IPAc-en|ˈ|v|iː|v|oʊ}} {{respell|VEE|voh}}, an ] for "Video Evolution", stylized in ] until 2013)<ref>{{Cite web|url=https://www.baeblemusic.com/musicblog/3-27-2018/there-goes-vevos-identity-youtube-merges-vevo-subscribers-into-official-artist-channels.html|title=There Goes Vevo's Identity: YouTube Merges Vevo Subscribers Into Official Artist Channels|last=Spruch|first=Kirsten|date=March 27, 2018|website=Baeble Music|access-date=December 16, 2018|archive-date=December 17, 2018|archive-url=https://web.archive.org/web/20181217014811/https://www.baeblemusic.com/musicblog/3-27-2018/there-goes-vevos-identity-youtube-merges-vevo-subscribers-into-official-artist-channels.html|url-status=dead}}</ref> is an American ] ], best known for providing ]s to ]. The service is also available as an app on selected ]s, ]s, ]s, and ]<ref>{{Cite web|title=Where to Watch Vevo Music Videos|url=https://hq.vevo.com/watch|access-date=2021-05-22|website=Vevo|language=en-US}}</ref> The service once offered a consumer mobile and tablet app; this was shut down in May 2018 to allow the service to focus on its other platforms.<ref name=":0">{{Cite magazine|title=Vevo to Shutter Its Apps and Website in Coming Weeks|magazine=Billboard|url=https://www.billboard.com/articles/business/8457733/vevo-video-apps-website-shutting-down|access-date=May 29, 2018}}</ref>


The service was launched on June 16, 2009,<ref>{{cite news |title=Queen Rania calls on music world to support 1GOAL education campaign |url=http://www.tradingmarkets.com/.site/news/Stock%20News/2716825/ |date=December 10, 2009 |access-date=September 3, 2015 |url-status=dead |archive-url=https://web.archive.org/web/20100106210331/http://tradingmarkets.com/.site/news/Stock%20News/2716825/ |archive-date=January 6, 2010 }}</ref> as a ] among three major ]: ] (UMG), ] (SME), and ].<ref>{{cite web| url= https://techcrunch.com/2013/07/02/youtube-renewed-vevo-deal/| title= YouTube Confirms Renewed VEVO Deal, Takes Stake In Company| author= Catherine Shu| work=] |publisher=]| date= July 2, 2013| access-date= September 15, 2013}}</ref> In August 2016, ] (WMG), the world's third-largest record company, agreed to license premium videos from its artists to Vevo.<ref name="wmg.com">{{cite web|title=Vevo and Warner Music Group Announce Partnership|url=http://www.wmg.com/news/vevo-and-warner-music-group-announce-partnership-21561|publisher=]|date=August 2, 2016|access-date=January 4, 2017}}</ref>
'''Vevo''', stylized as '''VEVO''', is a ] website. It is a joint venture between ], ], and ]<ref> - New York Times, 7 December 2009</ref> with ] licensing its content to the group without taking an ownership stake.<ref> - Wired, 7 December 2009</ref> The service was launched officially on December 8, 2009.<ref name = launch>{{cite news |title=Queen Rania calls on music world to support 1GOAL education campaign|publisher=|url=http://www.tradingmarkets.com/.site/news/Stock%20News/2716825/ |date=2009-12-10|accessdate=2010-01-06}}</ref> The videos on VEVO are syndicated across the web,<ref>Carr, Austin. ''VEVO CEO on MTV, Jersey Shore, Google TV, Music Videos''. Fast Company.com, October 27, 2010.</ref> with ] and VEVO sharing the advertising revenue.<ref name = cnetold>{{cite web |title=Universal, YouTube near deal on music video site |last=Sandoval |first=Greg |publisher=] |date=2009-03-04 |url=http://news.cnet.com/8301-1023_3-10188600-93.html?tag=mncol;title |accessdate=2009-04-09}}</ref>


VEVO offers music videos from three of the 'big four' major record labels: Universal Music Group, Sony Music Entertainment, and EMI.<ref name = emi>{{cite web |title=VEVO announces agreement with EMI Music|last= |first= |publisher=|date=2009-12-07 |url=http://www.emigroup.com/Press/2009/press132.htmaccessdate=2010-01-11}}</ref> ] was initially reported to be considering hosting its content on VEVO,<ref name = warner>{{cite web |title=Vevo negotiating with EMI and Warner Music|last=Sandoval|first=Greg |publisher=] |date=2009-10-21 |url=http://news.cnet.com/8301-31001_3-10380897-261.html|accessdate=2010-07-27}}</ref> but subsequently formed a rival alliance with ].<ref> - Wall Street Journal, 8 September 2010</ref> There are currently around 23,000 videos available on VEVO.<ref name = videos>{{cite web |title=Full list of videos available on VEVO|last= |first= |publisher=|date= |url=http://www.vevo.com/videos}}</ref> Initially, the service hosted only music videos from UMG and SME, syndicated on ] and its app,<ref>{{cite web|url=https://www.fastcompany.com/1698277/vevo-ceo-mtv-jersey-shore-google-tv-music-videos|last=Carr|first=Austin|title=Vevo CEO on MTV, Jersey Shore, Google TV, Music Videos|publisher=Fast Company.com|date=October 27, 2010|access-date=January 4, 2017}}</ref> and the advertising revenue was shared by ] and Vevo.<ref name=guardian-emiapproved>{{cite web|title=Universal's £1.2bn EMI takeover approved – with conditions|url=https://www.theguardian.com/media/2012/sep/21/universal-emi-takeover-approved|work=]|date=September 21, 2012 |access-date=September 21, 2012}}</ref><ref>{{cite web| url= https://www.wired.com/business/2009/12/emi-licenses-content-to-vevo-in-eleventh-hour-deal/| title= EMI Licenses Content to Vevo in 11th-Hour Deal| author= Eliot Van Buskirk| publisher= ]. ]| date= December 7, 2009| access-date= September 16, 2013}}</ref> Originally, WMG was reported to be considering hosting its content on the service after it launched,<ref>{{cite web| title= Vevo negotiating with EMI and Warner Music| last= Sandoval| first= Greg| publisher= ]| date= October 21, 2009| url= http://news.cnet.com/8301-31001_3-10380897-261.html| access-date= July 27, 2010| archive-date= August 11, 2012| archive-url= https://web.archive.org/web/20120811014724/http://news.cnet.com/8301-31001_3-10380897-261.html| url-status= dead}}</ref> but formed an alliance with rival ] Networks (now ]).<ref> - Wall Street Journal, September 8, 2010</ref> In August 2015, Vevo expressed renewed interest in licensing music from WMG<ref>Flanagan, Andrew (August 13, 2015). , ''Billboard''. Retrieved September 13, 2015.</ref> and a deal with WMG was completed on August 2, 2016,<ref name="wmg.com"/><ref>{{cite web|url=http://hq.vevo.com/vevo-warner-music-group-announce-partnership/|title=Vevo and Warner Music Group Announce Partnership|publisher=Vevo Digital|date=August 2, 2016|access-date=January 4, 2016|archive-date=January 20, 2018|archive-url=https://web.archive.org/web/20180120065842/http://hq.vevo.com/vevo-warner-music-group-announce-partnership/|url-status=dead}}</ref> making again the entirety of the "big three" record companies' music available on Vevo.


==Development== ==History==
{{Expand section|date=May 2023}}
The concept for VEVO was described as being a ] for music videos,<ref name=cnetold/> with the goal being to attract more high-end advertisers.<ref>{{cite web| url=http://news.cnet.com/8301-13526_3-10413316-27.html| title=Vevo CEO confirms it's all about business| first=Matt| last=Rosoff| publisher=CNET| accessdate=2009-12-17}}</ref> To this end VEVO censors the content of some of its videos for language, to make them more acceptable to advertising partners such as ].<ref> - ], 22 Jan 2010</ref> The site's other revenue sources include a merchandise store<ref> - VEVO.com, 8.4.10</ref> and referral links to purchase viewed songs on ] and ].<ref> - VEVO.com, 5.20.10</ref> Universal acquired the domain name vevo.com on 20 November 2008. ] reached a deal to add its content to the site in June 2009.<ref name = sony>{{cite web |title=Sony joins YouTube and Universal on Vevo video site|last=Sandoval|first=Greg |publisher=] |date=2009-06-04 |url=http://news.cnet.com/8301-1023_3-10257359-93.html|accessdate=2010-01-12}}</ref> The site went live on December 8, 2009, and that same month became the number one most visited music site in the US,<ref> VEVO.com, 13 Jan 2010</ref> overtaking ].<ref> - Techcrunch, 13 Jan 2010</ref>
], used from December 2009 until March 2013]]
]


The concept for Vevo was described as being a streaming service for music videos, similar to ]'s streaming service for movies and TV shows after they air. The primary goal was to attract high-end advertisers by offering a premium platform for music videos. Vevo's revenue sources were diverse, including advertisements, a merchandise store, and referral links to purchase viewed songs on ] and ]. On November 20, 2008, ] acquired the domain name vevo.com, and by June 2009, ] reached a deal to add its content to the site. Vevo officially launched on December 8, 2009, and quickly became the most visited music site in the United States, surpassing Myspace Music.
In August 2010, VEVO introduced a free application for the Apple ] that allows users to stream videos in the VEVO catalog and create playlists.<ref name = iphone>{{cite web |title=Vevo's iPhone Hits The App Store |last=Bruno|first=Antony |publisher=] |date=2010-08-18 |url=http://www.billboard.biz/bbbiz/content_display/industry/e3ife8f78e6cf42ac2282afddbb0b31e98a|accessdate=2010-09-23}}</ref> Extending into connected devices, VEVO launched a channel on ] and an application on ]. A Vevo app for ] phones was released in January 2011.<ref>{{cite web |title = Vevo Comes to Android |first = Brenna |last = Ehrlich |url = http://mashable.com/2011/01/12/vevo-comes-to-android/ |work = ] |date = January 12, 2011 |accessdate = January 16, 2011 |archiveurl = http://www.webcitation.org/5vmFo2lKh |archivedate = January 16, 2011 }}</ref> The company says that launching on other mobile platforms and connected devices is imminent.<ref>Rio Caraeff. ''The Music Evolution Revolution Comes to Google TV''. VEVO Blog, October 4, 2010.</ref>

Despite its early success, Vevo faced significant challenges. In early 2013, many ] videos added by Vevo had their views inflated, and these inflated views were later subtracted, affecting various Vevo channels, including ]'s. Notable videos affected by this included "Just Dance," which lost more than half of its existing views, as well as "Heartless" and "Toxic." The inflation and subsequent correction of view counts raised questions about the accuracy of Vevo's metrics.

In June 2012, Vevo launched its Certified awards to honor artists whose videos achieved at least 100 million views on Vevo and its partners, including YouTube. These awards highlighted the popularity of Vevo's platform and its influence in the music industry. However, in 2017, Vevo saw a leadership change when CEO ] departed, and CFO Alan Price took over as interim CEO, signaling a period of transition and potential strategic shifts.

In April 2018, Vevo's YouTube channel was hacked by two individuals, Prosox and Kuroi'SH, leading to the renaming of many videos and the deletion of the most viewed YouTube video, "Despacito" by ]. This incident highlighted the vulnerability of digital platforms to security breaches and the potential impact on their content and users.

On May 24, 2018, Vevo announced that it was shutting down its consumer website and removing its app from mobile platforms to focus on YouTube syndication. This decision marked a significant shift in Vevo's strategy, as it aimed to leverage YouTube's vast user base and infrastructure to distribute its content. Despite this change, Vevo continues to be available through various apps and devices, including YouTube, DVRs, smart TVs, gaming consoles, and streaming devices such as ].

In October 2020, Vevo partnered with Netherlands-based music video service ] to further expand its reach and offerings. This partnership aimed to enhance the user experience by providing a more comprehensive and diverse selection of music videos. Vevo's ongoing collaborations and adaptations reflect its commitment to staying relevant in the ever-evolving digital landscape.

===Vevo TV===
On March 15, 2013, Vevo launched '''Vevo TV''', an ] channel running ], featuring blocks of music videos and specials. The channel was only available to viewers in North America and Germany, with ] ] being used to enforce the restriction. Vevo had planned launches in other countries.<ref name=vevotv-launch>{{cite web|title=Beyond on-demand: Vevo launches Vevo TV, an MTV-inspired linear music video channel|date=March 12, 2013 |url=https://thenextweb.com/media/2013/03/12/vevo-launches-vevo-tv-an-mtv-inspired-linear-music-video-channel/|publisher=The Next Web|access-date=March 12, 2013}}</ref> After revamping its website, Vevo TV later branched off into three separate networks: '''Hits''', '''Flow''' (hip hop and R&B), and '''Nashville''' (country music).<ref>{{cite web|first=Elyse|last=Betters|url=http://www.pocket-lint.com/news/124825-vevo-s-been-rebuilt-major-redesign-launched-for-web-and-mobile-web|title=Vevo's been rebuilt: Major redesign launched for web and mobile web|work=Pocket-Lint|date=November 3, 2013|access-date=April 25, 2015}}</ref> Vevo shut down the service during the first half of 2016 as part of a site-wide redesign.<ref>{{cite magazine|title=Vevo Gets a Redesign, Ditches Flash Video & Vevo TV|url=https://www.billboard.com/articles/business/7350238/vevo-gets-a-redesign-ditches-flash-video-vevo-tv|magazine=Billboard|access-date=July 11, 2016}}</ref>

Vevo TV ran on an automated schedule, similar to video-exclusive networks run by ]. Music videos would play twice within an hour and original programming, such as ''Top 10 Now'' and ''Vevo Lift'', would air several times per day. After rebranding in 2016, Vevo TV was slowly phased out. Vevo's mobile app continued to run the channel until they were relaunched later that year.


==Availability== ==Availability==
The vevo.com website and iPhone app are currently not available outside the United States and Canada.<ref name = iphone></ref> The website was scheduled to go worldwide in 2010,<ref name = countries>{{cite web|title=Vevo Not Global Until 2010, Strains On First Day|last=Andrews|first=Robert|publisher=paidContent:UK |date=2009-12-09 |url=http://paidcontent.co.uk/article/419-vevo-not-global-until-2010-strains-on-first-day/|accessdate=2010-03-19}}</ref> but {{as of|2011|1|lc=on}} it was still not available outside North America.<ref> - Wired, 25 Aug 2010. "''...videos on Vevo.com, a partnership between the major labels and YouTube, only appear in the U.S. and Canada. (Some of those videos appear in those countries on YouTube, according to Vevo; the company promised in January to launch Vevo in more countries before the end of 2010 but has yet to do so.)''"</ref> Vevo's official blog cited licensing issues for the delay in the worldwide rollout.<ref name=USCAN>{{cite web |title=VEVO Coming To More Countries As Soon As Possible|date=2010-01-08|accessdate=2010-05-28|url=http://blog.vevo.com/vevo-coming-to-more-countries-as-soon-as-possible/}}</ref>{{Ref label|A|a|none}} Some of VEVO's videos on YouTube are viewable by users in other countries, while others will produce the message "This video contains content from VEVO, who has blocked it in your country on copyright grounds."<ref></ref> Vevo was available in Australia, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, the Netherlands, New Zealand, Poland, the Philippines, Spain, the United Kingdom and the United States.<ref>Reisinger, Don. (October 1, 2013) . News.cnet.com. Retrieved on November 24, 2013.</ref><ref>{{cite web|url=https://facebook.com/mcamusic/posts/10151889578658617|title=OPM Videos on VEVO (VevoPhilippines) |publisher=MCA Music (Universal Music Philippines)|via=Facebook}}</ref> The website was scheduled to go worldwide in 2010,<ref name="countries">{{cite web|url=http://paidcontent.co.uk/article/419-vevo-not-global-until-2010-strains-on-first-day/|title=Vevo Not Global Until 2010, Strains On First Day|work=paidContent:UK|last=Andrews|first=Robert|date=December 9, 2009|access-date=March 19, 2010|archive-url=https://web.archive.org/web/20100406040327/http://paidcontent.co.uk/article/419-vevo-not-global-until-2010-strains-on-first-day/|archive-date=April 6, 2010}}</ref> but as of March 23, 2018, it was still not available outside these countries.<ref>{{cite magazine|url=https://www.wired.com/epicenter/2010/08/youtube-globalization-continues-with-five-new-languages-exclusive/|title=YouTube Globalization Continues with Four New Languages (Exclusive)|magazine=Wired|date=August 25, 2010|access-date=January 4, 2017}}</ref> Vevo's official blog cited licensing issues for the delay in the worldwide rollout.<ref name=USCAN>{{cite web|url=http://blog.vevo.com/vevo-coming-to-more-countries-as-soon-as-possible/|title=Vevo Coming To More Countries As Soon As Possible|date=January 8, 2010|access-date=May 28, 2010|archive-date=March 15, 2010|archive-url=https://web.archive.org/web/20100315164136/http://blog.vevo.com/vevo-coming-to-more-countries-as-soon-as-possible/|url-status=dead}}</ref> Most of Vevo's videos on YouTube are viewable by users in other countries, while others will produce the message "The uploader has not made this video available in your country."


The Vevo service in the United Kingdom and Ireland was launched on April 26, 2011.<ref name=uk_launch>{{cite web|title=Click to download: YouTube and Vevo battle it out|last=Salmon |first=Chris|work=The Guardian |date=April 27, 2011 |url=https://www.theguardian.com/music/2011/apr/27/click-download-youtube-vevo-beastie-boys|access-date=April 27, 2011}}</ref> On April 16, 2012, Vevo was launched in Australia and New Zealand by MCM Entertainment. On August 14, 2012, Brazil became the first Latin American country to have the service. It was expected to be launched in six more European and Latin American countries in 2012.<ref>{{cite web |url=http://www.theaustralian.com.au/media/aussie-version-of-vevo-starts-today/story-e6frg996-1226327257916 |title=Aussie version of Vevo starts today |work=The Australian |date=April 16, 2012 |access-date=April 16, 2012 |author=Jackson, Sally}}</ref> Vevo launched in Spain, Italy, and France on November 15, 2012.<ref>{{cite web |url=https://www.facebook.com/photo.php?fbid=10151098315065933&set=a.186061480932.139388.79544810932&type=1 |title=Vevo launches in Spain, Italy, and France |publisher=Official Vevo Facebook Page |date=November 15, 2012 |access-date=November 15, 2012}}</ref> Vevo launched in the Netherlands on April 3, 2013,<ref>{{cite web |url=https://www.facebook.com/VEVO/posts/461687813900575 |title=Vevo launches in The Netherlands |publisher=Official Vevo Facebook Page |date=April 3, 2013 |access-date=April 3, 2013}}</ref> and on May 17, 2013, also in Poland.<ref>{{cite web |url=https://www.facebook.com/VEVO/posts/10151374415425933:0 |title=Vevo launches in Poland |publisher=Official Vevo Facebook Page |date=May 17, 2013 |access-date=May 17, 2013}}</ref> On September 29, 2013, Vevo updated its iOS application that now includes launching in Germany.<ref>{{cite web|url=https://itunes.apple.com/es/app/vevo-watch-free-hd-music-videos/id407623377|title=Conectando al iTunes Store.|publisher=]}}</ref> On April 30, 2014, Vevo was launched in Mexico.<ref>{{cite magazine |url=https://www.billboard.com/biz/articles/news/global/6070353/vevo-launches-in-mexico |title=Vevo Launches in Mexico |magazine=Billboard|date=April 30, 2014 |access-date=May 1, 2014}}</ref>
==Notes==

'''a.''' {{Note label|A|a|none}} The VEVO "coming soon" page currently states: "''VEVO is committed to making all of its videos available worldwide. To make that happen, we must work through a range of business and legal issues. Please know that we are working diligently to make this happen. Our team at VEVO knows that Music is a truly global experience and that there are many people outside of the United States & Canada who would enjoy access to the VEVO video library and we will work as hard as we can to expand the availability of our service.''"
Vevo is also available for a range of platforms including ], ], ], ], ], ], ], ], ], ], ], and ].<ref name="platforms">{{cite web|url=http://www.vevo.com/c/apps|title=Vevo Apps|access-date=September 27, 2015|archive-date=March 7, 2017|archive-url=https://web.archive.org/web/20170307171245/http://www.vevo.com/c/apps|url-status=dead}}</ref>

In May 2018, Vevo announced that it would be discontinuing its consumer website and app on mobile platforms in order to focus on YouTube syndication.<ref>{{Cite web|url=https://techcrunch.com/2018/05/24/vevo-will-shutter-apps-in-order-to-focus-on-youtube/|title=Vevo will shutter apps, in order to focus on YouTube|website=TechCrunch|date=May 24, 2018 |language=en-US|access-date=May 25, 2018}}</ref> However, Vevo is still available through various apps and devices including YouTube, DVRs, ]s, gaming consoles and streaming devices such as Roku.<ref name="Apps">{{Cite web |title=Where to Watch Vevo Music Videos |url=https://hq.vevo.com/watch |access-date=2021-04-05 |website=VEVO |language=en-us}}</ref>

==Edited content==
Versions of videos on Vevo with explicit content such as ] may be edited, according to a company spokesperson, "to keep everything clean for broadcast, 'the ] version.{{' "}}<ref name="bi">{{cite web|url=http://articles.businessinsider.com/2010-01-22/tech/30081138_1_ratings-system-music-service-umg|title=Google Supports Censorship On Vevo So It Can Sell More Ads|first=Michael|last=Learmonth|date=January 22, 2010|publisher=Business Insider|access-date=January 30, 2012|archive-date=July 16, 2015|archive-url=https://web.archive.org/web/20150716122854/http://www.businessinsider.com/vevo-is-censoring-music-videos-so-it-can-sell-more-advertising-2010-1|url-status=dead}}</ref> This allows Vevo to make their network more friendly to advertising partners such as ].<ref name="bi"/> Vevo has stated that it does not have specific policies or a ] that are forbidden. Some explicit videos are provided with intact versions in addition to the edited version. There is no formal rating system in place, aside from classifying videos as explicit or non-explicit, but discussions are taking place to create a rating system that allows both users and advertisers to choose the level of profanity they are willing to accept.<ref name="bi"/>

==24-Hour Vevo Record==

The '''24-Hour Vevo Record''', commonly referred to as the '''Vevo Record''', is the record for the most views a music video associated with Vevo has received within 24 hours of its release. The video that currently holds this record is ]'s "]" with 65.2 million views.<ref name ="MeTS" />

In 2012, ]'s "]" became one of the first Vevo music videos to receive a significant amount of media attention upon its release day, during which it accumulated around 4.8 million views. The record has consistently been kept track of by Vevo ever since. Total views of a video are counted from across all of Vevo's platforms, including YouTube, ] and other syndication partners.<ref>{{cite web|title=On Breaking The 24 Hour Views Record|url=http://vevo.tumblr.com/post/68805707209/on-breaking-the-24-hour-views-record|publisher=Vevo}}</ref> On April 14, 2013, ]'s "]" unofficially broke the record by reaching 38.4 million views in its first 24 hours.<ref>{{cite web|url=http://www.guinnessworldrecords.com/news/2013/4/psy-secures-new-youtube-world-record-with-gentleman-48291|title=PSY secures new YouTube world record with "Gentleman"|date=April 25, 2013 |publisher=Guinness World Records}}</ref> However, Vevo did not acknowledge this record because it was not associated with them until four days after its release to YouTube.<ref>{{cite magazine|url=https://www.billboard.com/articles/columns/k-town/1557490/psys-gentleman-gains-70-million-youtube-views-in-3-days-breaks|title=PSY's 'Gentleman' Gains 70 Million YouTube Views in 3 Days, Breaks Single-Day Record|magazine=Billboard}}</ref>

On August 19, 2014, Minaj broke the record with her "]" video which garnered 19.7 million views. Swift broke the record with "]" with 20.1 million views, on May 17, 2015, which was later surpassed by ]'s "]", which received 27.7 million views in first 24 hours.

On August 28, 2017, both YouTube and Vevo records were eclipsed by Swift again, with "]", which gained 43.2 million views in 24 hours. On December 1, 2018, ]'s "]" broke the record, accumulating 55.4 million views in 24 hours.<ref>{{Cite web|url=https://variety.com/2018/digital/news/ariana-grande-thank-u-next-youtube-record-video-views-1203071119/|title=Ariana Grande's 'Thank U, Next' Video Breaks YouTube Record for Most Views in 24 Hours|first1=Todd|last1=Spangler|date=December 1, 2018}}</ref> Swift then regained the record on April 27, 2019, when her video for "Me!" garnered 65.2 million views in first 24 hours. Swift's channel is the first and only to break the record three times. ], ], ], and ], have all broken the record twice (Minaj would have tied Swift if features were included in the count).

===Record holders===
<!--****************************************************************************-->
<!--DON'T ADD IN NEW VIDEOS - THIS IS NOT A CHART; IT'S PREVIOUS RECORD HOLDERS!
TAYLOR'S VIDEO HAS 65.3 MILLION VIEWS IN THE FIRST 24 HOURS SO DO NOT CHANGE THE LIST UNTIL THE RECORD IS BROKEN
BTS' "BOY WITH LUV" IS NOT A VEVO VIDEO. -->
<!-- ****************************************************************************-->
'''List of Vevo videos which held the record for most views in their first 24 hours online'''
{| class="wikitable sortable" style="text-align:center;"
|-
! Video name
! Artist(s)
! Views (millions)
! Days held
! Date achieved
! class="unsortable" | Ref(s)
|- bgcolor="#98fb98"
|align="left" | "]" || align="left" |] featuring ] || 65.2||{{duration in days nts|26 April 2019|}}|| align="right" |April 26, 2019 || <ref name ="MeTS">{{Cite news|url=https://www.forbes.com/sites/hughmcintyre/2019/04/27/taylor-swifts-me-music-video-has-already-broken-a-very-important-record-on-youtube/#5508131b7990|title=Taylor Swift's 'ME!' Music Video has already broken a very important record on YouTube|work=]}}</ref>
|-
| align="left" | "]" || align="left" |]|| 55.4||147|| align="right" | November 30, 2018 || <ref>{{Cite magazine|url=https://www.billboard.com/articles/columns/pop/8488652/ariana-grande-thank-u-next-biggest-music-video-debut-youtube|title=Ariana Grande's 'Thank U, Next' Video Breaks YouTube Record for Most Views in 24 Hours|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |Taylor Swift || 43.2 ||461|| align="right" | August 27, 2017 ||<ref>{{Cite news|url=https://www.forbes.com/sites/hughmcintyre/2017/08/29/taylor-swifts-look-what-you-made-me-do-video-has-shattered-youtube-records/?sh=32370b512a61|title=Taylor Swift's 'Look What You Made Me Do' Video Has Shattered YouTube Records|work=]}}</ref>
|-
| align="left" | "]" || align="left" |]|| 27.7 ||{{age in days|October 23, 2015|27 August 2017}}|| align="right" | October 23, 2015 ||<ref>{{cite magazine|title=Adele's 'Hello' Has Biggest YouTube Debut of Any Video This Year|url=https://www.billboard.com/articles/news/6745062/adele-hello-biggest-youtube-debut-this-year|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |Taylor Swift featuring ]|| 20.1 ||{{age in days|17 May 2015|22 October 2015}}|| align="right" | May 17, 2015 ||<ref>{{cite magazine|title=Taylor Swift's 'Bad Blood' Video Breaks Vevo Record|url=https://www.billboard.com/articles/columns/pop-shop/6575602/taylor-swift-bad-blood-breaks-vevo-record|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |]|| 19.7 ||{{age in days|19 August 2014|17 May 2015}}|| align="right" | August 19, 2014 ||<ref>{{cite magazine|title=Nicki Minaj's 'Anaconda' Video Breaks Vevo Record|url=https://www.billboard.com/articles/news/6229110/nicki-minaj-anaconda-vevo-record|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |]|| 19.3 ||{{age in days|9 September 2013|19 August 2014}}|| align="right" | September 9, 2013 ||<ref>{{cite magazine|title=Miley Cyrus Reveals 'Bangerz' Tracklist as 'Wrecking Ball' Breaks VEVO Record|url=https://www.billboard.com/articles/news/5687337/miley-cyrus-reveals-bangerz-tracklist-after-breaking-vevo-record|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |]|| 12.3 ||{{age in days|July 23, 2013|9 September 2013}}|| align="right" | July 23, 2013 ||<ref>{{cite web |date=23 July 2013 |title=VEVO:'One Direction's record-breaking 'Best Song Ever' video actually had 12.3 million hits' |url=https://www.pressparty.com/pg/newsdesk/OneDirection/view/82163/%5b%5bPress |access-date=22 October 2023 |website=]}}</ref>
|-
| align="left" | "]" || align="left" |Miley Cyrus|| 10.7 ||{{age in days|June 19, 2013|September 9, 2013}}|| align="right" | June 19, 2013 ||<ref>{{cite magazine|title=Miley Cyrus' 'We Can't Stop' Video Breaks VEVO Record|url=https://www.billboard.com/articles/columns/pop-shop/5047747/miley-cyrus-we-cant-stop-video-breaks-vevo-record|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |] featuring Nicki Minaj|| 10.6 ||{{age in days|12 October 2012|19 June 2013}}|| align="right" | October 12, 2012 ||<ref name="a">{{cite magazine|title=One Direction Battles Justin Bieber for Vevo Record|url=https://www.billboard.com/articles/news/1504993/one-direction-battles-justin-bieber-for-vevo-record-social-50-chart-supremacy|magazine=]}}</ref>
|-
| align="left" | "]" || align="left" |One Direction|| 8.3 ||{{age in days|20 September 2012|12 October 2012}}|| align="right" |{{nowrap|September 20, 2012}}||<ref name="a" />
|-
| align="left" | "]" || align="left" |Justin Bieber|| 8.0 ||{{age in days|3 May 2012|20 September 2012}}|| align="right" | May 3, 2012 ||<ref name="a" />
|-
| align="left" | "]" || align="left" |]|| 4.9 ||{{age in days|30 April 2012|3 May 2012}}|| align="right" | April 30, 2012 ||<ref>{{cite web|url=http://www.digitalspy.co.uk/music/news/a379957/rihanna-breaks-nicki-minajs-vevo-record-with-where-have-you-been.html|title=Rihanna breaks Nicki Minaj's Vevo record with 'Where Have You Been'|publisher=]. ]|last=Corner|first=Lewis|date=May 4, 2012|access-date=April 5, 2012}}</ref>
|-
| align=left | "]" || align=left | Nicki Minaj || 4.8 ||{{age in days|20 January 2012|3 April 2012}}||align="right" | January 20, 2012 || <ref>{{cite web|url=https://www.capitalfm.com/artists/nicki-minaj/news/stupid-hoe-video-vevo/|title=Nicki Minaj 'Stupid Hoe' Video Breaks VEVO Record In 24 Hours|date=25 January 2012|website=95-106 Capital FM}}</ref>
|-
! colspan="6" style="text-align:center; font-size:8pt;" | As of {{currentday}} {{currentmonthname}} {{currentyear}}
|}

==Vevo Certified==
]
'''Vevo Certified''' is given from Vevo to artists with over 100 million views on Vevo and its partners (including YouTube) through special features on the Vevo website. It was launched in June 2012.

===Artists with the most Vevo Certified videos===
Artists with 20 or more Vevo Certified music videos. All lead and co-lead appearances are counted towards the artists' total, regardless of the Vevo channel on which it appears. Featured appearances (featuring, feat., ft. etc.) are not counted.
{| class="wikitable sortable mw-collapsible" style="text-align:center;"
|+
! Rank
! Artist
! Certified videos<!-- While the artist's page might include a video that has over 100 million views, IT SHOULD NOT BE COUNTED TOWARDS THEIR TOTAL IF THEY ARE ONLY "FEATURED" ON IT. IT ONLY COUNTS IF THEY ARE CREDITED AS A "CO LEAD ARTIST" ON THE VIDEO. -->
! class="unsortable" | Ref(s)
|- bgcolor="98FB99"
|1.|| align="left" |]|| 53 ||<ref>{{cite web|url=https://www.youtube.com/user/ShakiraVEVO/videos?view=0&sort=p&flow=grid|title=Shakira Vevo - YouTube|publisher=] |access-date=October 17, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=QrOe2h9RtWI|title=Beyoncé, Shakira - Beautiful Liar - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=vMLk_T0PPbk|title=Black Eyed Peas, Shakira - GIRL LIKE ME (Official Music Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=-UV0QGLmYys|title=Carlos Vives, Shakira - La Bicicleta - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=XEvKn-QgAY0|title=Prince Royce, Shakira - Deja vu (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=me19SUmWu2s|title=Black Eyed Peas, Shakira, David Guetta - DON'T YOU WORRY (Official Music Video) - YouTube|publisher=] |access-date=November 7, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?app=desktop&v=jZGpkLElSu8|title=KAROL G, Shakira - TQG (Official Video) - YouTube|publisher=] |access-date=March 1, 2023}}</ref>
|-
|2.|| align="left" |]|| 50 ||<ref>{{cite web|url=https://www.youtube.com/user/TaylorSwiftVEVO/videos?view=0&sort=p&flow=grid|title=Taylor Swift Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=AY9blLYMKnI|title=ZAYN, Taylor Swift - I Don't Wanna Live Forever (Fifty Shades Darker) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=-QTNFALG3U0|title=ZAYN, Taylor Swift - I Don't Wanna Live Forever (Fifty Shades Darker) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|3.|| align="left" |]|| 49 ||<ref>{{Cite web|title=J Balvin Vevo - You Tube|publisher=] |url=https://www.youtube.com/user/JBalvinVEVO/videos?view=0&sort=p&flow=grid}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=EzKkl64rRbM|title=Black Eyed Peas, J Balvin - RITMO (Bad Boys For Life) (Official Music Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=-gCe4WrmOIk|title=Sean Paul, J Balvin - Contra La Pared - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=InLvy_CFKUQ|title=KAROL G, J. Balvin - Mi Cama ft. Nicky Jam (Official Remix) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=Tztc73r8348|title=benny blanco, Tainy, Selena Gomez, J Balvin - I Can't Get Enough (Official Music Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=y-BFrPQPGjM|title=Reik, J Balvin, Lalo Ebratt - Indeciso - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=oWw1BcFhk-k|title=Liam Payne & J Balvin - Familiar (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=gIqLA4Ct2QU|title=Tainy, J Balvin - Agua (Music From "Sponge On The Run" Movie/Lyric Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=p7bfOZek9t4|title=ROSALÍA, J Balvin - Con Altura (Official Video) ft. El Guincho - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=w2C6RhQBYlg|title=Jhay Cortez, J. Balvin, Bad Bunny - No Me Conoce (Remix) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=DPIv7awI-1A|title=Jhay Cortez, Anuel AA, J. Balvin - Medusa (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=zNl00mOSnJI|title=DJ Snake, J Balvin, Tyga - Loco Contigo - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=aw_cmzF_uZY|title=KAROL G, Anuel AA, J. Balvin - LOCATION (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=Geyg_F5pfHE|title=Maluma, J Balvin - Qué Pena (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref name="YouTube">{{cite web|url=https://www.youtube.com/watch?v=zTpswDtnBBI|title=Feid, Justin Quiles, J Balvin, Nicky Jam, Maluma, Sech - PORFA (Remix) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|4.|| align="left" |]|| 42 ||<ref>{{cite web|url=https://www.youtube.com/user/JustinBieberVEVO/videos?view=0&sort=p&flow=grid|title=Justin Bieber Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=kTJczUoc26U|title=The Kid LAROI, Justin Bieber - STAY (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=prmmCg5bKxA|title=Sean Kingston, Justin Bieber - Eenie Meenie (Video Version) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=pE49WK-oNjU|title=Ariana Grande & Justin Bieber - Stuck with U - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=MPbUaIZAaeA|title=Shawn Mendes, Justin Bieber - Monster (Official Music Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=8e4f9f-j-5Y|title=Justin Bieber, BloodPop® - Friends (Official Lyric Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|5.|| align="left" |]|| 41 ||<ref>{{cite web|url=https://www.youtube.com/user/MalumaVEVO/videos?view=0&sort=p&flow=grid|title=Maluma Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=iksKHSl6dwY|title=Black Eyed Peas, Maluma - FEEL THE BEAT (Official Music Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=0vTopF6wwZg|title=Reik, Maluma - Amigos Con Derechos - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=sDKnKzYyx5c|title=KAROL G, Maluma - Créeme (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=1DhA69K3fZ4|title=Shakira, Maluma - Clandestino (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=sWK6eBYGZBM|title=Becky G, Maluma - La Respuesta (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref name="YouTube"/><ref>{{cite web|url=https://www.youtube.com/watch?v=RgULjdsjiLQ|title=Shakira, Maluma - Clandestino (Audio) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| rowspan="3" | 6. || align="left" |]|| rowspan="3" | 40 || <ref> >{{cite web|url=https://www.youtube.com/user/ArianaGrandeVevo/videos?view=0&sort=p&flow=grid|title=Ariana Grande Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=axySrE0Kg6k|title=Ariana Grande, John Legend - Beauty and the Beast (From "Beauty and the Beast"/Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=AoAm4om0wTs|title=Lady Gaga, Ariana Grande - Rain On Me (Official Music Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=LIIDh-qI9oI|title=The Weeknd & Ariana Grande - Save Your Tears (Remix) (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=s37x2VSZrLw|title=The Weeknd & Ariana Grande – Save Your Tears (Live on The 2021 iHeart Radio Music Awards) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=h2jvHynuMjI|title=Ariana Grande, Justin Bieber - Stuck with U (Lyric Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=m2ua3O_fdCY|title=Happy Hippie Presents: Don't Dream It's Over (Performed by Miley Cyrus & Ariana Grande) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/KarolGVEVO/videos?view=0&sort=p&flow=grid|title=Karol G Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=gFZfwWZV074|title=Anuel AA, KAROL G - Secreto - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=qlLWDxqXFKw|title=Mau y Ricky, Karol G - Mi Mala (Remix - Official Video) ft. Becky G, Leslie Grace, Lali - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=s8hA0QRIwfo|title=J.Balvin, Karol G, Nicky Jam, Crissin, Totoy El Frio, Natan & Shander - Poblado - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=vb8wloc4Xpw|title=Becky G, KAROL G - MAMIII (Audio) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=hrRMbrsXuWA|title=TINI, KAROL G - Princesa (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=8tJARBd3ELE|title=Feid, KAROL G - FRIKI (Official Video) - YouTube|publisher=] |access-date=February 16, 2023}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=O0fV4xNbHOg|title= KAROL G, Simone & Simaria - La Vida Continuó - YouTube|publisher=] |access-date=March 3, 2023}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/ChrisBrownVEVO/videos?view=0&sort=p&flow=grid|title=Chris Brown Vevo - YouTube|publisher=] |access-date=November 30, 2024}}</ref>
|-
|9.|| align="left" |]|| 38||<ref>{{cite web|url=https://www.youtube.com/user/RihannaVEVO/videos?view=0&sort=p&flow=grid|title=Rihanna Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=L_u97PqWX6g|title=N.E.R.D & Rihanna - Lemon - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=kOkQ4T5WO9E|title=Calvin Harris, Rihanna - This Is What You Came For (Official Video) - YouTube|publisher=] |access-date=October 17, 2022}}</ref>
|-
| rowspan="2" | 10. || align="left" |]|| rowspan="2" | 37 ||<ref>{{cite web|url=https://www.youtube.com/user/beyonceVEVO/videos?view=0&sort=p&flow=grid|title=Beyoncé Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/EminemVEVO/videos?view=0&sort=p&flow=grid|title=Eminem Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=eDuRoPIOBjE|title=Drake, Kanye West, Lil Wayne, Eminem - Forever (Explicit Version) (Official Music Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=QFcv5Ma8u8k|title=Eminem, Dr. Dre - Forgot About Dre (Explicit) (Official Music Video) ft. Hittman - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|12.|| align="left" |]|| 33 ||<ref>{{cite web|url=https://www.youtube.com/user/TheWeekndVEVO/videos?view=0&sort=p&flow=grid|title=The Weeknd Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=g5qU7p7yOY8|title=Ariana Grande, The Weeknd - Love Me Harder (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=JXgV1rXUoME|title=Doja Cat, The Weeknd - You Right (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=ZGDGdRIxvd0|title=Gesaffelstein & The Weeknd - Lost in the Fire (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=91vECNhvmMY|title=Maluma, The Weeknd - Hawái (Remix - Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|13.|| align="left" |]|| 32 ||<ref>{{cite web|url=https://www.youtube.com/user/SelenaGomezVEVO/videos?view=0&sort=p&flow=grid|title=Selena Gomez Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=D5drYkLiLI8|title=Kygo & Selena Gomez - It Ain't Me (Audio) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=Tztc73r8348|title=benny blanco, Tainy, Selena Gomez, J Balvin - I Can't Get Enough (Official Music Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=u3VTKvdAuIY|title=Kygo, Selena Gomez - It Ain't Me (Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref>
|-
|14.|| align="left" |]
|31
|<ref>{{cite web|url=https://www.youtube.com/user/LadyGagaVEVO/videos?view=0&sort=p&flow=grid|title=Lady Gaga Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref>
|-
| rowspan="2" | 15. || align="left" |]|| rowspan="2" | 30 ||<ref>{{cite web|url=https://www.youtube.com/user/Maroon5VEVO/videos?view=0&sort=p&flow=grid|title=Maroon 5 Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/NickiMinajAtVEVO/videos?view=0&sort=p&flow=grid|title=Nicki Minaj Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=tbneQDc2H3I|title=KAROL G, Nicki Minaj - Tusa (Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=9v_rtaye2yY|title=Migos, Nicki Minaj, Cardi B - MotorSport (Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=3ATQvgkXT9E|title=Farruko, Nicki Minaj, Bad Bunny - Krippy Kush (Remix) ft. Travis Scott, Rvssian - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=pqky5B179nM|title=will.i.am, Nicki Minaj - Check It Out (Official Music Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref>
|-
|17.|| align="left" |]|| 29 ||<ref>{{cite web |title=Michael Jackson Vevo - YouTube |url=https://www.youtube.com/user/michaeljacksonVEVO/videos |access-date=Oct 22, 2024 |website=]}}</ref>
|-
| 18. || align="left" |]|| 27 ||<ref>{{cite web|url=https://www.youtube.com/user/EnriqueIglesiasVEVO/videos?view=0&sort=p&flow=grid|title=Enrique Iglesias Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=zsfj9j0kjoU|title=Whitney Houston with Enrique Iglesias - Could I Have This Kiss Forever (Official HD Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref>
|-
| rowspan="3" | 19. || align="left" |]|| rowspan="3" | 26 ||<ref>{{cite web|url= https://www.youtube.com/user/BritneySpearsVEVO/videos?view=0&sort=p&flow=grid|title=Britney Spears Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=kYtGl1dX5qI|title=will.i.am - Scream & Shout ft. Britney Spears - YouTube|publisher=] |access-date=June 11, 2024}}</ref>
|-
| align="left" |]||<ref>{{cite web|url= https://www.youtube.com/user/KatyPerryVEVO/videos?view=0&sort=p&flow=grid|title=Katy Perry Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=KDKva-s_khY|title=Timbaland - If We Ever Meet Again ft. Katy Perry (Official Music Video) - YouTube|publisher=] |access-date=August 16, 2024}}</ref>
|-
| align="left" |]||<ref>{{cite web |title=Romeo Santos Vevo - YouTube |url=https://www.youtube.com/user/RomeoSantosVEVO/videos |access-date=June 28, 2022 |website=]}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=-n9krkSb-ug|title=Wisin & Yandel, Romeo Santos - Aullando (Official Video) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| rowspan="2"| 22. || align="left" |]|| rowspan="2" | 24 ||<ref>{{cite web |title=Billie Eilish Vevo - YouTube |url=https://www.youtube.com/user/BillieEilishVEVO/videos |access-date=November 7, 2022 |website=]}}</ref>
|-
| align="left" |]||<ref>{{cite web |title=P!nk Vevo - YouTube |url=https://www.youtube.com/user/PinkVEVO/videos |access-date=June 28, 2022 |website=]}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=RQa7SvVCdZk&pp=ygUOTGFkeSBtYXJtYWxhZGU%3D|title= Christina Aguilera, Lil' Kim, Mya, P!nk - Lady Marmalade |publisher=] |access-date=December 30, 2023}}</ref>
|-
|24.|| align="left" |]|| 23 ||<ref>{{cite web|url=https://www.youtube.com/user/JenniferLopezVEVO/videos?view=0&sort=p&flow=grid|title=Jennifer Lopez Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=8Y5-GI9hYcI|title=Abraham Mateo, Yandel, Jennifer Lopez - Se Acabó el Amor - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| rowspan="3"| 25. || align="left" |]||rowspan="3" | 22 ||<ref>{{cite web|url=https://www.youtube.com/user/CalvinHarrisVEVO/videos?view=0&sort=p&flow=grid|title=Calvin Harris Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/DrakeVEVO/videos?view=0&sort=p&flow=grid|title=Drake Vevo - YouTube|publisher=] |access-date=June 28, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=VkXjvHfP3MM|title=Nicki Minaj, Drake, Lil Wayne - No Frauds - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/@ImagineDragonsVEVO/videos|title=Imagine Dragons Vevo - YouTube|publisher=] |access-date=December 1, 2022}}</ref>
|-
| rowspan="2"| 28. || align="left" |]||rowspan="2" | 21 ||<ref>{{cite web|url= https://m.youtube.com/@AnuelVEVO/videos |title=Anuel AA Vevo - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url=https://m.youtube.com/watch?v=xfdG6vwIGGU|title= KAROL G, Anuel AA - Culpables (Official Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url=https://m.youtube.com/watch?v=TF5cvwK_akA |title= Farruko, Anuel AA, Kendo Kaponi - Delincuente (Pseudo Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=L9C62sh07KY|title= KAROL G, Anuel AA - Dices Que Te Vas (Official Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=1UVrk_D6gLY|title= Farruko, Anuel AA, Kendo Kaponi - Delincuente (Official Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=58u-zkDLNPg&pp=ygUIQW51ZWwgYWE%3D |title= Tainy, Anuel AA, Ozuna - Adicto (Official Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=aw_cmzF_uZY |title= KAROL G, Anuel AA, J. Balvin - LOCATION (Official Video) - YouTube|publisher=] |access-date=January 22, 2024}}</ref><ref>{{cite web|url= https://m.youtube.com/watch?v=7zbEt8lpsJo |title= Jay Wheeler, Anuel AA, Hades66 - Pacto (Remix) (Official Video) ft. Bryant Myers, Dei V - YouTube|publisher=] |access-date=February 1, 2024}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/MileyCyrusVEVO/videos?view=0&sort=p&flow=grid|title=Miley Cyrus Vevo - YouTube|publisher=] |access-date=July 13, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=M11SvDtPBhA|title=Miley Cyrus - Party In The U.S.A. (Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=NG2zyeVRcbs|title=Miley Cyrus - The Climb - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=Hr0Wv5DJhuk|title=Miley Cyrus - 7 Things (Official Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=3RSlhNJFohI|title=Miley Cyrus - Fly On The Wall - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=leopt__ATR0|title=Ariana Grande, Miley Cyrus, Lana Del Rey - Don't Call Me Angel (Charlie's Angels) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
| rowspan="2"| 30. || align="left" |]||rowspan="2" | 20 ||<ref>{{cite web|url=https://www.youtube.com/user/BlackEyedPeasVEVO/videos?view=0&sort=p&flow=grid|title=Black Eyed Peas Vevo - YouTube|publisher=] |access-date=November 7, 2022}}</ref>
|-
| align="left" |]||<ref>{{cite web|url=https://www.youtube.com/user/MariahCareyVEVO/videos?view=0&sort=p&flow=grid|title=Mariah Carey Vevo - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=LKaXY4IdZ40|title=Whitney Houston, Mariah Carey - When You Believe (Official HD Video) - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=WDaNJW_jEBo|title=Busta Rhymes, Mariah Carey - I Know What You Want (Official HD Video) ft. Flipmode Squad - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=fGFNmEOntFA|title=All I Want For Christmas Is You SuperFestive! Shazam Version - YouTube|publisher=] |access-date=July 23, 2022}}</ref><ref>{{cite web|url=https://www.youtube.com/watch?v=Nu9RVPTpDyA|title=Luther Vandross, Mariah Carey - Endless Love (Live from Royal Albert Hall) - YouTube|publisher=] |access-date=July 24, 2022}}</ref>
|-
|-
! colspan="4" style="text-align:center; font-size:8pt;" | As of November 30, 2024
|}

==See also==
* ]
* ]
* ]


==References== ==References==

{{reflist}} {{reflist}}


==External links== ==External links==
* {{official website|http://vevo.com/}} *
* {{twitter|vevo}} {{Clear}}
{{Google LLC|corporate=yes|products=yes}}
* {{YouTube user|vevo}}
{{YouTube navbox}}

{{Navboxes|list=
{{Sony Corp}}
{{Vivendi}} {{Sony Music}}
{{Universal Music Group}}
{{Google Inc.|corporate=yes|products=yes}}
{{Warner Music Group}}
{{VOD services}}
}}


]
] ]
]
]
]
] ]
]
] ]
] ]
] ]

]
]
]
]
]
]
]
]
]
]
]
]

Latest revision as of 03:35, 5 January 2025

American video hosting service Not to be confused with Vivo (technology company). For the service to access Australian visa records, see Visa policy of Australia.

Vevo LLC
Type of siteOnline video streaming
FoundedApril 14, 2006 (18 years ago)
HeadquartersNew York City, U.S.
Area servedWorldwide
OwnerEquity:
Alphabet Inc.
Majority:
Universal Music Group
Sony Music
Warner Music Group
Minority:
BMG
Independent record labels
Merlin Network
ONErpm
MNRK Music Group
Vydia
Former:
EMI (majority)
Abu Dhabi Media (majority)
MGM Holdings (minority)
The Recording Academy (minority)
IndustryMultimedia music
Net incomeUS$27.0 million (2022)
URLhq.vevo.com
LaunchedDecember 8, 2009 (15 years ago)
Current statusAvailable on Pluto TV, Roku, YouTube, and YouTube Music

Vevo LLC (/ˈviːvoʊ/ VEE-voh, an abbreviation for "Video Evolution", stylized in all caps until 2013) is an American multinational video hosting service, best known for providing music videos to YouTube. The service is also available as an app on selected smart TVs, digital video recorders, digital media players, and streaming television services. The service once offered a consumer mobile and tablet app; this was shut down in May 2018 to allow the service to focus on its other platforms.

The service was launched on June 16, 2009, as a joint venture among three major record companies: Universal Music Group (UMG), Sony Music Entertainment (SME), and EMI. In August 2016, Warner Music Group (WMG), the world's third-largest record company, agreed to license premium videos from its artists to Vevo.

Initially, the service hosted only music videos from UMG and SME, syndicated on YouTube and its app, and the advertising revenue was shared by Google and Vevo. Originally, WMG was reported to be considering hosting its content on the service after it launched, but formed an alliance with rival MTV Networks (now Paramount Media Networks). In August 2015, Vevo expressed renewed interest in licensing music from WMG and a deal with WMG was completed on August 2, 2016, making again the entirety of the "big three" record companies' music available on Vevo.

History

This section needs expansion. You can help by adding to it. (May 2023)
Vevo's original wordmark, used from December 2009 until March 2013
Vevo's second logo, used from March 2013 until July 2016

The concept for Vevo was described as being a streaming service for music videos, similar to Hulu's streaming service for movies and TV shows after they air. The primary goal was to attract high-end advertisers by offering a premium platform for music videos. Vevo's revenue sources were diverse, including advertisements, a merchandise store, and referral links to purchase viewed songs on Amazon Music and iTunes. On November 20, 2008, UMG acquired the domain name vevo.com, and by June 2009, SME reached a deal to add its content to the site. Vevo officially launched on December 8, 2009, and quickly became the most visited music site in the United States, surpassing Myspace Music.

Despite its early success, Vevo faced significant challenges. In early 2013, many YouTube videos added by Vevo had their views inflated, and these inflated views were later subtracted, affecting various Vevo channels, including Lady Gaga's. Notable videos affected by this included "Just Dance," which lost more than half of its existing views, as well as "Heartless" and "Toxic." The inflation and subsequent correction of view counts raised questions about the accuracy of Vevo's metrics.

In June 2012, Vevo launched its Certified awards to honor artists whose videos achieved at least 100 million views on Vevo and its partners, including YouTube. These awards highlighted the popularity of Vevo's platform and its influence in the music industry. However, in 2017, Vevo saw a leadership change when CEO Erik Huggers departed, and CFO Alan Price took over as interim CEO, signaling a period of transition and potential strategic shifts.

In April 2018, Vevo's YouTube channel was hacked by two individuals, Prosox and Kuroi'SH, leading to the renaming of many videos and the deletion of the most viewed YouTube video, "Despacito" by Luis Fonsi. This incident highlighted the vulnerability of digital platforms to security breaches and the potential impact on their content and users.

On May 24, 2018, Vevo announced that it was shutting down its consumer website and removing its app from mobile platforms to focus on YouTube syndication. This decision marked a significant shift in Vevo's strategy, as it aimed to leverage YouTube's vast user base and infrastructure to distribute its content. Despite this change, Vevo continues to be available through various apps and devices, including YouTube, DVRs, smart TVs, gaming consoles, and streaming devices such as Roku.

In October 2020, Vevo partnered with Netherlands-based music video service Xite to further expand its reach and offerings. This partnership aimed to enhance the user experience by providing a more comprehensive and diverse selection of music videos. Vevo's ongoing collaborations and adaptations reflect its commitment to staying relevant in the ever-evolving digital landscape.

Vevo TV

On March 15, 2013, Vevo launched Vevo TV, an Internet television channel running 24 hours a day, featuring blocks of music videos and specials. The channel was only available to viewers in North America and Germany, with geographical IP address blocking being used to enforce the restriction. Vevo had planned launches in other countries. After revamping its website, Vevo TV later branched off into three separate networks: Hits, Flow (hip hop and R&B), and Nashville (country music). Vevo shut down the service during the first half of 2016 as part of a site-wide redesign.

Vevo TV ran on an automated schedule, similar to video-exclusive networks run by Paramount Media Networks. Music videos would play twice within an hour and original programming, such as Top 10 Now and Vevo Lift, would air several times per day. After rebranding in 2016, Vevo TV was slowly phased out. Vevo's mobile app continued to run the channel until they were relaunched later that year.

Availability

Vevo was available in Australia, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, the Netherlands, New Zealand, Poland, the Philippines, Spain, the United Kingdom and the United States. The website was scheduled to go worldwide in 2010, but as of March 23, 2018, it was still not available outside these countries. Vevo's official blog cited licensing issues for the delay in the worldwide rollout. Most of Vevo's videos on YouTube are viewable by users in other countries, while others will produce the message "The uploader has not made this video available in your country."

The Vevo service in the United Kingdom and Ireland was launched on April 26, 2011. On April 16, 2012, Vevo was launched in Australia and New Zealand by MCM Entertainment. On August 14, 2012, Brazil became the first Latin American country to have the service. It was expected to be launched in six more European and Latin American countries in 2012. Vevo launched in Spain, Italy, and France on November 15, 2012. Vevo launched in the Netherlands on April 3, 2013, and on May 17, 2013, also in Poland. On September 29, 2013, Vevo updated its iOS application that now includes launching in Germany. On April 30, 2014, Vevo was launched in Mexico.

Vevo is also available for a range of platforms including Android, iOS, Windows Phone, Windows 8, Fire OS, Google TV, Apple TV, Boxee, Roku, Xbox 360, PlayStation 3, and PlayStation 4.

In May 2018, Vevo announced that it would be discontinuing its consumer website and app on mobile platforms in order to focus on YouTube syndication. However, Vevo is still available through various apps and devices including YouTube, DVRs, smart TVs, gaming consoles and streaming devices such as Roku.

Edited content

Versions of videos on Vevo with explicit content such as profanity may be edited, according to a company spokesperson, "to keep everything clean for broadcast, 'the MTV version.'" This allows Vevo to make their network more friendly to advertising partners such as McDonald's. Vevo has stated that it does not have specific policies or a list of words that are forbidden. Some explicit videos are provided with intact versions in addition to the edited version. There is no formal rating system in place, aside from classifying videos as explicit or non-explicit, but discussions are taking place to create a rating system that allows both users and advertisers to choose the level of profanity they are willing to accept.

24-Hour Vevo Record

The 24-Hour Vevo Record, commonly referred to as the Vevo Record, is the record for the most views a music video associated with Vevo has received within 24 hours of its release. The video that currently holds this record is Taylor Swift's "Me!" with 65.2 million views.

In 2012, Nicki Minaj's "Stupid Hoe" became one of the first Vevo music videos to receive a significant amount of media attention upon its release day, during which it accumulated around 4.8 million views. The record has consistently been kept track of by Vevo ever since. Total views of a video are counted from across all of Vevo's platforms, including YouTube, Yahoo! and other syndication partners. On April 14, 2013, Psy's "Gentleman" unofficially broke the record by reaching 38.4 million views in its first 24 hours. However, Vevo did not acknowledge this record because it was not associated with them until four days after its release to YouTube.

On August 19, 2014, Minaj broke the record with her "Anaconda" video which garnered 19.7 million views. Swift broke the record with "Bad Blood" with 20.1 million views, on May 17, 2015, which was later surpassed by Adele's "Hello", which received 27.7 million views in first 24 hours.

On August 28, 2017, both YouTube and Vevo records were eclipsed by Swift again, with "Look What You Made Me Do", which gained 43.2 million views in 24 hours. On December 1, 2018, Ariana Grande's "Thank U, Next" broke the record, accumulating 55.4 million views in 24 hours. Swift then regained the record on April 27, 2019, when her video for "Me!" garnered 65.2 million views in first 24 hours. Swift's channel is the first and only to break the record three times. One Direction, Justin Bieber, Nicki Minaj, and Miley Cyrus, have all broken the record twice (Minaj would have tied Swift if features were included in the count).

Record holders

List of Vevo videos which held the record for most views in their first 24 hours online

Video name Artist(s) Views (millions) Days held Date achieved Ref(s)
"Me!" Taylor Swift featuring Brendon Urie 65.2 2,087 April 26, 2019
"Thank U, Next" Ariana Grande 55.4 147 November 30, 2018
"Look What You Made Me Do" Taylor Swift 43.2 461 August 27, 2017
"Hello" Adele 27.7 674 October 23, 2015
"Bad Blood" Taylor Swift featuring Kendrick Lamar 20.1 158 May 17, 2015
"Anaconda" Nicki Minaj 19.7 271 August 19, 2014
"Wrecking Ball" Miley Cyrus 19.3 344 September 9, 2013
"Best Song Ever" One Direction 12.3 48 July 23, 2013
"We Can't Stop" Miley Cyrus 10.7 82 June 19, 2013
"Beauty and a Beat" Justin Bieber featuring Nicki Minaj 10.6 250 October 12, 2012
"Live While We're Young" One Direction 8.3 22 September 20, 2012
"Boyfriend" Justin Bieber 8.0 140 May 3, 2012
"Where Have You Been" Rihanna 4.9 3 April 30, 2012
"Stupid Hoe" Nicki Minaj 4.8 74 January 20, 2012
As of 10 January 2025

Vevo Certified

Vevo Certified logo

Vevo Certified is given from Vevo to artists with over 100 million views on Vevo and its partners (including YouTube) through special features on the Vevo website. It was launched in June 2012.

Artists with the most Vevo Certified videos

Artists with 20 or more Vevo Certified music videos. All lead and co-lead appearances are counted towards the artists' total, regardless of the Vevo channel on which it appears. Featured appearances (featuring, feat., ft. etc.) are not counted.

Rank Artist Certified videos Ref(s)
1. Shakira 53
2. Taylor Swift 50
3. J Balvin 49
4. Justin Bieber 42
5. Maluma 41
6. Ariana Grande 40
Karol G
Chris Brown
9. Rihanna 38
10. Beyoncé 37
Eminem
12. The Weeknd 33
13. Selena Gomez 32
14. Lady Gaga 31
15. Maroon 5 30
Nicki Minaj
17. Michael Jackson 29
18. Enrique Iglesias 27
19. Britney Spears 26
Katy Perry
Romeo Santos
22. Billie Eilish 24
P!nk
24. Jennifer Lopez 23
25. Calvin Harris 22
Drake
Imagine Dragons
28. Anuel AA 21
Miley Cyrus
30. The Black Eyed Peas 20
Mariah Carey
As of November 30, 2024

See also

References

  1. "Vevo Revenue: Annual, Quarterly, and Historic". zippia.com. December 14, 2021. Retrieved January 23, 2024.
  2. Spruch, Kirsten (March 27, 2018). "There Goes Vevo's Identity: YouTube Merges Vevo Subscribers Into Official Artist Channels". Baeble Music. Archived from the original on December 17, 2018. Retrieved December 16, 2018.
  3. "Where to Watch Vevo Music Videos". Vevo. Retrieved May 22, 2021.
  4. "Vevo to Shutter Its Apps and Website in Coming Weeks". Billboard. Retrieved May 29, 2018.
  5. "Queen Rania calls on music world to support 1GOAL education campaign". December 10, 2009. Archived from the original on January 6, 2010. Retrieved September 3, 2015.
  6. Catherine Shu (July 2, 2013). "YouTube Confirms Renewed VEVO Deal, Takes Stake In Company". TechCrunch. AOL. Retrieved September 15, 2013.
  7. ^ "Vevo and Warner Music Group Announce Partnership". Warner Music Group. August 2, 2016. Retrieved January 4, 2017.
  8. Carr, Austin (October 27, 2010). "Vevo CEO on MTV, Jersey Shore, Google TV, Music Videos". Fast Company.com. Retrieved January 4, 2017.
  9. "Universal's £1.2bn EMI takeover approved – with conditions". The Guardian. September 21, 2012. Retrieved September 21, 2012.
  10. Eliot Van Buskirk (December 7, 2009). "EMI Licenses Content to Vevo in 11th-Hour Deal". Wired. Condé Nast. Retrieved September 16, 2013.
  11. Sandoval, Greg (October 21, 2009). "Vevo negotiating with EMI and Warner Music". CNET. Archived from the original on August 11, 2012. Retrieved July 27, 2010.
  12. MTV Overtakes Vevo as Top Online Music Destination - Wall Street Journal, September 8, 2010
  13. Flanagan, Andrew (August 13, 2015). "Vevo, Revivified, Looking to Strike a Deal with Warner Music Group", Billboard. Retrieved September 13, 2015.
  14. "Vevo and Warner Music Group Announce Partnership". Vevo Digital. August 2, 2016. Archived from the original on January 20, 2018. Retrieved January 4, 2016.
  15. "Beyond on-demand: Vevo launches Vevo TV, an MTV-inspired linear music video channel". The Next Web. March 12, 2013. Retrieved March 12, 2013.
  16. Betters, Elyse (November 3, 2013). "Vevo's been rebuilt: Major redesign launched for web and mobile web". Pocket-Lint. Retrieved April 25, 2015.
  17. "Vevo Gets a Redesign, Ditches Flash Video & Vevo TV". Billboard. Retrieved July 11, 2016.
  18. Reisinger, Don. (October 1, 2013) Vevo lands in Germany |Tech Culture - CNET News. News.cnet.com. Retrieved on November 24, 2013.
  19. "OPM Videos on VEVO (VevoPhilippines)". MCA Music (Universal Music Philippines) – via Facebook.
  20. Andrews, Robert (December 9, 2009). "Vevo Not Global Until 2010, Strains On First Day". paidContent:UK. Archived from the original on April 6, 2010. Retrieved March 19, 2010.
  21. "YouTube Globalization Continues with Four New Languages (Exclusive)". Wired. August 25, 2010. Retrieved January 4, 2017.
  22. "Vevo Coming To More Countries As Soon As Possible". January 8, 2010. Archived from the original on March 15, 2010. Retrieved May 28, 2010.
  23. Salmon, Chris (April 27, 2011). "Click to download: YouTube and Vevo battle it out". The Guardian. Retrieved April 27, 2011.
  24. Jackson, Sally (April 16, 2012). "Aussie version of Vevo starts today". The Australian. Retrieved April 16, 2012.
  25. "Vevo launches in Spain, Italy, and France". Official Vevo Facebook Page. November 15, 2012. Retrieved November 15, 2012.
  26. "Vevo launches in The Netherlands". Official Vevo Facebook Page. April 3, 2013. Retrieved April 3, 2013.
  27. "Vevo launches in Poland". Official Vevo Facebook Page. May 17, 2013. Retrieved May 17, 2013.
  28. "Conectando al iTunes Store". iTunes.
  29. "Vevo Launches in Mexico". Billboard. April 30, 2014. Retrieved May 1, 2014.
  30. "Vevo Apps". Archived from the original on March 7, 2017. Retrieved September 27, 2015.
  31. "Vevo will shutter apps, in order to focus on YouTube". TechCrunch. May 24, 2018. Retrieved May 25, 2018.
  32. "Where to Watch Vevo Music Videos". VEVO. Retrieved April 5, 2021.
  33. ^ Learmonth, Michael (January 22, 2010). "Google Supports Censorship On Vevo So It Can Sell More Ads". Business Insider. Archived from the original on July 16, 2015. Retrieved January 30, 2012.
  34. ^ "Taylor Swift's 'ME!' Music Video has already broken a very important record on YouTube". Forbes.
  35. "On Breaking The 24 Hour Views Record". Vevo.
  36. "PSY secures new YouTube world record with "Gentleman"". Guinness World Records. April 25, 2013.
  37. "PSY's 'Gentleman' Gains 70 Million YouTube Views in 3 Days, Breaks Single-Day Record". Billboard.
  38. Spangler, Todd (December 1, 2018). "Ariana Grande's 'Thank U, Next' Video Breaks YouTube Record for Most Views in 24 Hours".
  39. "Ariana Grande's 'Thank U, Next' Video Breaks YouTube Record for Most Views in 24 Hours". Billboard.
  40. "Taylor Swift's 'Look What You Made Me Do' Video Has Shattered YouTube Records". Forbes.
  41. "Adele's 'Hello' Has Biggest YouTube Debut of Any Video This Year". Billboard.
  42. "Taylor Swift's 'Bad Blood' Video Breaks Vevo Record". Billboard.
  43. "Nicki Minaj's 'Anaconda' Video Breaks Vevo Record". Billboard.
  44. "Miley Cyrus Reveals 'Bangerz' Tracklist as 'Wrecking Ball' Breaks VEVO Record". Billboard.
  45. "VEVO:'One Direction's record-breaking 'Best Song Ever' video actually had 12.3 million hits'". Pressparty. July 23, 2013. Retrieved October 22, 2023.
  46. "Miley Cyrus' 'We Can't Stop' Video Breaks VEVO Record". Billboard.
  47. ^ "One Direction Battles Justin Bieber for Vevo Record". Billboard.
  48. Corner, Lewis (May 4, 2012). "Rihanna breaks Nicki Minaj's Vevo record with 'Where Have You Been'". Digital Spy. Hachette Filipacchi Médias. Retrieved April 5, 2012.
  49. "Nicki Minaj 'Stupid Hoe' Video Breaks VEVO Record In 24 Hours". 95-106 Capital FM. January 25, 2012.
  50. "Shakira Vevo - YouTube". YouTube. Retrieved October 17, 2022.
  51. "Beyoncé, Shakira - Beautiful Liar - YouTube". YouTube. Retrieved July 23, 2022.
  52. "Black Eyed Peas, Shakira - GIRL LIKE ME (Official Music Video) - YouTube". YouTube. Retrieved July 23, 2022.
  53. "Carlos Vives, Shakira - La Bicicleta - YouTube". YouTube. Retrieved July 24, 2022.
  54. "Prince Royce, Shakira - Deja vu (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  55. "Black Eyed Peas, Shakira, David Guetta - DON'T YOU WORRY (Official Music Video) - YouTube". YouTube. Retrieved November 7, 2022.
  56. "KAROL G, Shakira - TQG (Official Video) - YouTube". YouTube. Retrieved March 1, 2023.
  57. "Taylor Swift Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  58. "ZAYN, Taylor Swift - I Don't Wanna Live Forever (Fifty Shades Darker) - YouTube". YouTube. Retrieved July 23, 2022.
  59. "ZAYN, Taylor Swift - I Don't Wanna Live Forever (Fifty Shades Darker) - YouTube". YouTube. Retrieved July 24, 2022.
  60. "J Balvin Vevo - You Tube". YouTube.
  61. "Black Eyed Peas, J Balvin - RITMO (Bad Boys For Life) (Official Music Video) - YouTube". YouTube. Retrieved July 23, 2022.
  62. "Sean Paul, J Balvin - Contra La Pared - YouTube". YouTube. Retrieved July 24, 2022.
  63. "KAROL G, J. Balvin - Mi Cama ft. Nicky Jam (Official Remix) - YouTube". YouTube. Retrieved July 24, 2022.
  64. "benny blanco, Tainy, Selena Gomez, J Balvin - I Can't Get Enough (Official Music Video) - YouTube". YouTube. Retrieved July 24, 2022.
  65. "Reik, J Balvin, Lalo Ebratt - Indeciso - YouTube". YouTube. Retrieved July 24, 2022.
  66. "Liam Payne & J Balvin - Familiar (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  67. "Tainy, J Balvin - Agua (Music From "Sponge On The Run" Movie/Lyric Video) - YouTube". YouTube. Retrieved July 24, 2022.
  68. "ROSALÍA, J Balvin - Con Altura (Official Video) ft. El Guincho - YouTube". YouTube. Retrieved July 24, 2022.
  69. "Jhay Cortez, J. Balvin, Bad Bunny - No Me Conoce (Remix) - YouTube". YouTube. Retrieved July 24, 2022.
  70. "Jhay Cortez, Anuel AA, J. Balvin - Medusa (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  71. "DJ Snake, J Balvin, Tyga - Loco Contigo - YouTube". YouTube. Retrieved July 24, 2022.
  72. "KAROL G, Anuel AA, J. Balvin - LOCATION (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  73. "Maluma, J Balvin - Qué Pena (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  74. ^ "Feid, Justin Quiles, J Balvin, Nicky Jam, Maluma, Sech - PORFA (Remix) - YouTube". YouTube. Retrieved July 24, 2022.
  75. "Justin Bieber Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  76. "The Kid LAROI, Justin Bieber - STAY (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  77. "Sean Kingston, Justin Bieber - Eenie Meenie (Video Version) - YouTube". YouTube. Retrieved July 24, 2022.
  78. "Ariana Grande & Justin Bieber - Stuck with U - YouTube". YouTube. Retrieved July 24, 2022.
  79. "Shawn Mendes, Justin Bieber - Monster (Official Music Video) - YouTube". YouTube. Retrieved July 24, 2022.
  80. "Justin Bieber, BloodPop® - Friends (Official Lyric Video) - YouTube". YouTube. Retrieved July 24, 2022.
  81. "Maluma Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  82. "Black Eyed Peas, Maluma - FEEL THE BEAT (Official Music Video) - YouTube". YouTube. Retrieved July 23, 2022.
  83. "Reik, Maluma - Amigos Con Derechos - YouTube". YouTube. Retrieved July 24, 2022.
  84. "KAROL G, Maluma - Créeme (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  85. "Shakira, Maluma - Clandestino (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  86. "Becky G, Maluma - La Respuesta (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  87. "Shakira, Maluma - Clandestino (Audio) - YouTube". YouTube. Retrieved July 24, 2022.
  88. >"Ariana Grande Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  89. "Ariana Grande, John Legend - Beauty and the Beast (From "Beauty and the Beast"/Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  90. "Lady Gaga, Ariana Grande - Rain On Me (Official Music Video) - YouTube". YouTube. Retrieved July 24, 2022.
  91. "The Weeknd & Ariana Grande - Save Your Tears (Remix) (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  92. "The Weeknd & Ariana Grande – Save Your Tears (Live on The 2021 iHeart Radio Music Awards) - YouTube". YouTube. Retrieved July 24, 2022.
  93. "Ariana Grande, Justin Bieber - Stuck with U (Lyric Video) - YouTube". YouTube. Retrieved July 24, 2022.
  94. "Happy Hippie Presents: Don't Dream It's Over (Performed by Miley Cyrus & Ariana Grande) - YouTube". YouTube. Retrieved July 24, 2022.
  95. "Karol G Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  96. "Anuel AA, KAROL G - Secreto - YouTube". YouTube. Retrieved July 24, 2022.
  97. "Mau y Ricky, Karol G - Mi Mala (Remix - Official Video) ft. Becky G, Leslie Grace, Lali - YouTube". YouTube. Retrieved July 24, 2022.
  98. "J.Balvin, Karol G, Nicky Jam, Crissin, Totoy El Frio, Natan & Shander - Poblado - YouTube". YouTube. Retrieved July 24, 2022.
  99. "Becky G, KAROL G - MAMIII (Audio) - YouTube". YouTube. Retrieved July 24, 2022.
  100. "TINI, KAROL G - Princesa (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  101. "Feid, KAROL G - FRIKI (Official Video) - YouTube". YouTube. Retrieved February 16, 2023.
  102. "KAROL G, Simone & Simaria - La Vida Continuó - YouTube". YouTube. Retrieved March 3, 2023.
  103. "Chris Brown Vevo - YouTube". YouTube. Retrieved November 30, 2024.
  104. "Rihanna Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  105. "N.E.R.D & Rihanna - Lemon - YouTube". YouTube. Retrieved July 24, 2022.
  106. "Calvin Harris, Rihanna - This Is What You Came For (Official Video) - YouTube". YouTube. Retrieved October 17, 2022.
  107. "Beyoncé Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  108. "Eminem Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  109. "Drake, Kanye West, Lil Wayne, Eminem - Forever (Explicit Version) (Official Music Video) - YouTube". YouTube. Retrieved July 24, 2022.
  110. "Eminem, Dr. Dre - Forgot About Dre (Explicit) (Official Music Video) ft. Hittman - YouTube". YouTube. Retrieved July 24, 2022.
  111. "The Weeknd Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  112. "Ariana Grande, The Weeknd - Love Me Harder (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  113. "Doja Cat, The Weeknd - You Right (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  114. "Gesaffelstein & The Weeknd - Lost in the Fire (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  115. "Maluma, The Weeknd - Hawái (Remix - Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  116. "Selena Gomez Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  117. "Kygo & Selena Gomez - It Ain't Me (Audio) - YouTube". YouTube. Retrieved July 23, 2022.
  118. "benny blanco, Tainy, Selena Gomez, J Balvin - I Can't Get Enough (Official Music Video) - YouTube". YouTube. Retrieved July 23, 2022.
  119. "Kygo, Selena Gomez - It Ain't Me (Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  120. "Lady Gaga Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  121. "Maroon 5 Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  122. "Nicki Minaj Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  123. "KAROL G, Nicki Minaj - Tusa (Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  124. "Migos, Nicki Minaj, Cardi B - MotorSport (Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  125. "Farruko, Nicki Minaj, Bad Bunny - Krippy Kush (Remix) ft. Travis Scott, Rvssian - YouTube". YouTube. Retrieved July 23, 2022.
  126. "will.i.am, Nicki Minaj - Check It Out (Official Music Video) - YouTube". YouTube. Retrieved July 23, 2022.
  127. "Michael Jackson Vevo - YouTube". YouTube. Retrieved October 22, 2024.
  128. "Enrique Iglesias Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  129. "Whitney Houston with Enrique Iglesias - Could I Have This Kiss Forever (Official HD Video) - YouTube". YouTube. Retrieved July 23, 2022.
  130. "Britney Spears Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  131. "will.i.am - Scream & Shout ft. Britney Spears - YouTube". YouTube. Retrieved June 11, 2024.
  132. "Katy Perry Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  133. "Timbaland - If We Ever Meet Again ft. Katy Perry (Official Music Video) - YouTube". YouTube. Retrieved August 16, 2024.
  134. "Romeo Santos Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  135. "Wisin & Yandel, Romeo Santos - Aullando (Official Video) - YouTube". YouTube. Retrieved July 24, 2022.
  136. "Billie Eilish Vevo - YouTube". YouTube. Retrieved November 7, 2022.
  137. "P!nk Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  138. "Christina Aguilera, Lil' Kim, Mya, P!nk - Lady Marmalade". YouTube. Retrieved December 30, 2023.
  139. "Jennifer Lopez Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  140. "Abraham Mateo, Yandel, Jennifer Lopez - Se Acabó el Amor - YouTube". YouTube. Retrieved July 24, 2022.
  141. "Calvin Harris Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  142. "Drake Vevo - YouTube". YouTube. Retrieved June 28, 2022.
  143. "Nicki Minaj, Drake, Lil Wayne - No Frauds - YouTube". YouTube. Retrieved July 24, 2022.
  144. "Imagine Dragons Vevo - YouTube". YouTube. Retrieved December 1, 2022.
  145. "Anuel AA Vevo - YouTube". YouTube. Retrieved January 22, 2024.
  146. "KAROL G, Anuel AA - Culpables (Official Video) - YouTube". YouTube. Retrieved January 22, 2024.
  147. "Farruko, Anuel AA, Kendo Kaponi - Delincuente (Pseudo Video) - YouTube". YouTube. Retrieved January 22, 2024.
  148. "KAROL G, Anuel AA - Dices Que Te Vas (Official Video) - YouTube". YouTube. Retrieved January 22, 2024.
  149. "Farruko, Anuel AA, Kendo Kaponi - Delincuente (Official Video) - YouTube". YouTube. Retrieved January 22, 2024.
  150. "Tainy, Anuel AA, Ozuna - Adicto (Official Video) - YouTube". YouTube. Retrieved January 22, 2024.
  151. "KAROL G, Anuel AA, J. Balvin - LOCATION (Official Video) - YouTube". YouTube. Retrieved January 22, 2024.
  152. "Jay Wheeler, Anuel AA, Hades66 - Pacto (Remix) (Official Video) ft. Bryant Myers, Dei V - YouTube". YouTube. Retrieved February 1, 2024.
  153. "Miley Cyrus Vevo - YouTube". YouTube. Retrieved July 13, 2022.
  154. "Miley Cyrus - Party In The U.S.A. (Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  155. "Miley Cyrus - The Climb - YouTube". YouTube. Retrieved July 23, 2022.
  156. "Miley Cyrus - 7 Things (Official Video) - YouTube". YouTube. Retrieved July 23, 2022.
  157. "Miley Cyrus - Fly On The Wall - YouTube". YouTube. Retrieved July 23, 2022.
  158. "Ariana Grande, Miley Cyrus, Lana Del Rey - Don't Call Me Angel (Charlie's Angels) - YouTube". YouTube. Retrieved July 24, 2022.
  159. "Black Eyed Peas Vevo - YouTube". YouTube. Retrieved November 7, 2022.
  160. "Mariah Carey Vevo - YouTube". YouTube. Retrieved July 23, 2022.
  161. "Whitney Houston, Mariah Carey - When You Believe (Official HD Video) - YouTube". YouTube. Retrieved July 23, 2022.
  162. "Busta Rhymes, Mariah Carey - I Know What You Want (Official HD Video) ft. Flipmode Squad - YouTube". YouTube. Retrieved July 23, 2022.
  163. "All I Want For Christmas Is You SuperFestive! Shazam Version - YouTube". YouTube. Retrieved July 23, 2022.
  164. "Luther Vandross, Mariah Carey - Endless Love (Live from Royal Albert Hall) - YouTube". YouTube. Retrieved July 24, 2022.

External links

Google
a subsidiary of Alphabet
Company
Divisions
Subsidiaries
Active
Defunct
Programs
Events
Infrastructure
People
Current
Former
Criticism
General
Incidents
Other
Development
Software
A–C
D–N
O–Z
Operating systems
Language models
Neural networks
Computer programs
Formats and codecs
Programming languages
Search algorithms
Domain names
Typefaces
Products
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
Y
Hardware
Pixel
Smartphones
Smartwatches
Tablets
Laptops
Other
Nexus
Smartphones
Tablets
Other
Other
Litigation
Advertising
Antitrust
Intellectual property
Privacy
Other
Related
Concepts
Products
Android
Street View coverage
YouTube
Other
Documentaries
Books
Popular culture
Other
Italics denote discontinued products.
YouTube
People
Current
Former
Channels
Culture and
videos
Lists
Criticism
Apps and services
Events
Related
Links to related articles
Sony Music Entertainment
Key personnel
Flagship
Nashville
Sony Masterworks
UK
Japan
Distribution
Other labels
Universal Music Group
People
Interscope Capitol Labels Group
Capitol Music Group
Interscope Geffen A&M Records
Verve Label Group
Republic Corps
Virgin Music Group
UM Latin Entertainment
UMG Nashville
UM Australia
UM Japan
UM UK
UM Greater China
UM France
UM Philippines
Universal Music Africa
Other UMG labels
Publishing division
Film/TV units
Non-UMG distributed labels
International third-party licensees
Warner Music Group
People
300 Elektra Entertainment
Atlantic Records Group
Alternative Distribution Alliance
Rhino Entertainment
Spinnin' Records
Warner Records
Warner Music Nashville
Arts Music
Distribution
Music publishing and licensing
Other labels
Video on demand services
Free or
ad-supported
Subscription
-based
Rental or
purchase
Sports
TV Everywhere
Discontinued
Related
Categories: