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| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 1991; 34 years ago (1991) |
| Founder | Gregory Sovell |
| Headquarters | Dayton, New Jersey, United States |
| Products | Men's underwear, activewear, swimwear, clothing, and fashion accessory |
| Parent | The Moret Group |
| Website | 2xist.com |
2(X)IST (pronounced "to exist") is an American luxury fashion label that makes men's underwear, swimwear, activewear, loungewear, socks, and watches. It also launched a women's line featuring activewear, sleepwear and intimates. The company was founded in 1991 and is headquartered in Dayton, New Jersey.
History
2(X)IST was founded in 1991 by Gregory Sovell and was acquired by the Moret Group in 1995. In 2005, Sovell left the company and founded C-IN2, another brand of men's underwear.
Notes
- 2(X)IST, The Moret Group.
- About Us, 2(X)IST.
- Contact Us, 2(X)IST.
- Wilson, Eric (2013-05-22). "Changes in the Marketing of Men's Underwear". The New York Times. ISSN 0362-4331. Retrieved 2016-01-24.